Ascend Learning
NHA Graphic Design & Creative Manager
Ascend Learning, Leawood, Kansas, United States,
Ascend Learning is a national leader in data driven, online educational solutions for learners, educators and employers in high-growth, licensure-driven professions spanning healthcare, fitness and wellness, skilled trades, insurance, and financial services. We are passionate about accelerating learning while impacting job readiness, employment success and employee retention with the belief that our work changes lives.
Our culture is intentionally results-driven and selfless with a relentless focus on our customers. We believe in trust, transparency, freedom, and responsibility with a commitment to meritocracy, inclusion, and diversity of thought. Continual investment in our over 1500 employees is also a core principle realized through ongoing professional development and providing opportunities to grow, develop and lead. Ascend Learning is headquartered in Burlington, MA with additional office locations and remote workers in cities across the U.S.
NHA is building the next generation of allied health professionals. Since 1989, we have helped over 1 million people access a better future in healthcare. From education and training to certification and career development, we partner with individuals, educators and employers to elevate the learning experience, ensure practice and career readiness and drive positive outcomes for the industry, allied health professionals, and ultimately patients.
NHA is searching for an experienced Graphic Design & Creative Manager with innovative thinking and an ownership attitude. This Manager will know our customers deeply and will help drive our creative and design strategy as well as lead the graphic design for all marketing communication. They will collaborate with marketing, sales and customer experience to continually demonstrate the impact our solutions have on successfully preparing the next generation of allied health professionals.
The Graphic Design and Creative Manager must be an organized, detail-oriented, driven & creative individual both in mind and heart who is passionate about our brand and driving value for our customers. They must be willing to lead the creative strategy as well as execute against our day-to-day graphic design needs. This role is fully remote.
This designer will bring the brand to life visually across a variety of mediums and understand how to do this for each of our audiences in a way that encourages engagement and helps with NHA’s demand generation and brand efforts. This person will be responsible for daily design needs of the business unit, more complex creative and concepting, and everything in between, working with external resources when needed to achieve business goals.
Roles & Responsibilities
Design and optimize lead generation and landing page creative that engages, creates interest and generates demand to achieve business results.Oversee the re-design of our website to better serve our customer needs; collaborate with stakeholders to manage website and portal needs.Develop and execute innovative ideas for engaging sales collateral that fosters conversations and drives business results.Design product launch and loyalty campaign creative including email, web, and digital assets.Provide design support and champion best practices and innovation to internal teams including customer experience, product, and tech & operations.Maintain our creative asset library (videos, images, brand assets; also manage related contracts and usage rights), keeping track of inventory and ensuring brand assets are accessible as needed to internal employees and vendors.Champion best practices and innovation for lead generation creative, user experience, and customer connectivity to improve engagement and action across all channels.Provide creative/art direction and concepting and project manage and execute key strategic design projects on-time.Leverage digital, design & tech stack best practices (e.g. HubSpot marketing automation) to create and implement engaging, ROI-driven campaign assets.Manage and give direction to freelance resources/designers.Propose creative resources, tools & processes to assist with efficiencies and engagement.Oversee the flow of requests and projects to give guidance on prioritization and resource allocation across internal/external resources.Review data/results of marketing efforts to propose and implement needed creative adjustments and apply learnings to future projects/asset design.Education And Experience
B.A., B.F.A. or B.S. in Graphic Design or related degree.3+ years of brand, creative, corporate, or ad agency specific experience.Excellent skills and abilities in both Adobe Creative Suite as well as Microsoft Office (Excel, Power Point, Word).Experience working with and/or managing vendors and freelancers and working in a team environment.Experience with design inside marketing automation tools (such as HubSpot) preferred.Intermediate web design, development or intermediate HTML coding experience, a plus.Skills And Abilities
Excellent verbal, written and presentation skills with ability to sell ideas across the business.Ability to work in fast-paced, deadline-driven, high-growth environment from concepting to execution.Ability to work with variety of personalities, peers and all levels of management with ease and confidence in a support and creative lead role.Appreciates new perspectives and is open-minded to change; ability to be flexible and agile as needed to support the business.Values quality and is detail-oriented.Excited about and open to continually learning, growing and evolving in the role.Ascend Learning, LLC is proud to be an equal opportunity employer (M/F/Vets/Disabled). No agency or search firm submissions will be accepted. Applications for U.S. based positions with Ascend Learning, LLC must be legally authorized to work in the United States and verification of employment eligibility will be required at the time of hire.
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Our culture is intentionally results-driven and selfless with a relentless focus on our customers. We believe in trust, transparency, freedom, and responsibility with a commitment to meritocracy, inclusion, and diversity of thought. Continual investment in our over 1500 employees is also a core principle realized through ongoing professional development and providing opportunities to grow, develop and lead. Ascend Learning is headquartered in Burlington, MA with additional office locations and remote workers in cities across the U.S.
NHA is building the next generation of allied health professionals. Since 1989, we have helped over 1 million people access a better future in healthcare. From education and training to certification and career development, we partner with individuals, educators and employers to elevate the learning experience, ensure practice and career readiness and drive positive outcomes for the industry, allied health professionals, and ultimately patients.
NHA is searching for an experienced Graphic Design & Creative Manager with innovative thinking and an ownership attitude. This Manager will know our customers deeply and will help drive our creative and design strategy as well as lead the graphic design for all marketing communication. They will collaborate with marketing, sales and customer experience to continually demonstrate the impact our solutions have on successfully preparing the next generation of allied health professionals.
The Graphic Design and Creative Manager must be an organized, detail-oriented, driven & creative individual both in mind and heart who is passionate about our brand and driving value for our customers. They must be willing to lead the creative strategy as well as execute against our day-to-day graphic design needs. This role is fully remote.
This designer will bring the brand to life visually across a variety of mediums and understand how to do this for each of our audiences in a way that encourages engagement and helps with NHA’s demand generation and brand efforts. This person will be responsible for daily design needs of the business unit, more complex creative and concepting, and everything in between, working with external resources when needed to achieve business goals.
Roles & Responsibilities
Design and optimize lead generation and landing page creative that engages, creates interest and generates demand to achieve business results.Oversee the re-design of our website to better serve our customer needs; collaborate with stakeholders to manage website and portal needs.Develop and execute innovative ideas for engaging sales collateral that fosters conversations and drives business results.Design product launch and loyalty campaign creative including email, web, and digital assets.Provide design support and champion best practices and innovation to internal teams including customer experience, product, and tech & operations.Maintain our creative asset library (videos, images, brand assets; also manage related contracts and usage rights), keeping track of inventory and ensuring brand assets are accessible as needed to internal employees and vendors.Champion best practices and innovation for lead generation creative, user experience, and customer connectivity to improve engagement and action across all channels.Provide creative/art direction and concepting and project manage and execute key strategic design projects on-time.Leverage digital, design & tech stack best practices (e.g. HubSpot marketing automation) to create and implement engaging, ROI-driven campaign assets.Manage and give direction to freelance resources/designers.Propose creative resources, tools & processes to assist with efficiencies and engagement.Oversee the flow of requests and projects to give guidance on prioritization and resource allocation across internal/external resources.Review data/results of marketing efforts to propose and implement needed creative adjustments and apply learnings to future projects/asset design.Education And Experience
B.A., B.F.A. or B.S. in Graphic Design or related degree.3+ years of brand, creative, corporate, or ad agency specific experience.Excellent skills and abilities in both Adobe Creative Suite as well as Microsoft Office (Excel, Power Point, Word).Experience working with and/or managing vendors and freelancers and working in a team environment.Experience with design inside marketing automation tools (such as HubSpot) preferred.Intermediate web design, development or intermediate HTML coding experience, a plus.Skills And Abilities
Excellent verbal, written and presentation skills with ability to sell ideas across the business.Ability to work in fast-paced, deadline-driven, high-growth environment from concepting to execution.Ability to work with variety of personalities, peers and all levels of management with ease and confidence in a support and creative lead role.Appreciates new perspectives and is open-minded to change; ability to be flexible and agile as needed to support the business.Values quality and is detail-oriented.Excited about and open to continually learning, growing and evolving in the role.Ascend Learning, LLC is proud to be an equal opportunity employer (M/F/Vets/Disabled). No agency or search firm submissions will be accepted. Applications for U.S. based positions with Ascend Learning, LLC must be legally authorized to work in the United States and verification of employment eligibility will be required at the time of hire.
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