Money Fit by DRS
Growth Marketing Manager
Money Fit by DRS, Arlington, Virginia, United States, 22201
Our community is growing and so is the impact of our work to empower people to innovate and tackle tough challenges. We're looking for a Growth Marketing Manager to transform the performance and manage our emerging lead generation campaigns. If this sounds like you, let’s talk.
As Growth Marketing Manager on our marketing and communications team, you will play a pivotal role in developing and executing innovative marketing strategies including donor lead generation resulting in major gift acquisition. You will collaborate across teams to create and optimize campaigns, drive experimentation through testing, and utilize digital marketing strategies across various channels, ensuring alignment and goals are met. The ideal candidate is an experienced growth marketer with a strategic and analytical mindset who enjoys employing innovative marketing approaches and managing projects across teams.
Your Responsibilities Include
Manage day-to-day lead generation campaign activities for donor pipeline to deliver outsized Major Gift Acquisition.Execute comprehensive marketing strategies across diverse channels.Utilize landing page builder tools and A/B testing tools to create, test, and optimize campaigns.Partner with content team to draft compelling and engaging content for various marketing materials, including website copy, email newsletters, social media posts, etc.Collaborate across diverse teams to create and manage integrated marketing campaigns.Build and execute experimental roadmaps to deliver ongoing value.Partner with Creative and Content teams to ensure creative assets and copy are optimized for each channel and audience.Knowledge and Skills You Bring to the Organization
4+ years of growth, digital, or product marketing experience.Strong writing and communication skills.Experience managing cross-functional projects.Entrepreneurial mindset and ability to manage multiple projects across a matrixed organization.Highly data-driven marketing, A/B testing, and metrics analysis.Experience launching marketing solutions and testing channels.Collaboration skills combined with individual contributor capabilities.Proficiency in digital marketing tools and strategies.Standout Candidates May Also Have
B2B experienceExperience with fundraising and major gift donor campaigns – a plus.Experience building and growing App adoption – a plus.What We Offer
A meaningful career where your work will improve the lives of millions of Americans – especially the least fortunate.A vision-driven community of over 1,000 employees across the country who are dedicated to improving the lives of others.Competitive salaries and bonuses. Our salary and bonus strategies are aligned to the value you create, not a standardized bell curve.Generous 401K match - 6% match with immediate vesting.Competitive health and wellness benefits.Our flexible time-off policy allows all employees to take leave as needed.A purchasing credit card to use for business expenses.Mileage reimbursement for business travel separate from your commute.Commuter assistance plans to offset the cost of commuting into our headquarters (on-site parking or metro).Opportunities for professional development and mentorship that can strengthen your effectiveness through Principle Based Management and other industry specific programs.
#J-18808-Ljbffr
As Growth Marketing Manager on our marketing and communications team, you will play a pivotal role in developing and executing innovative marketing strategies including donor lead generation resulting in major gift acquisition. You will collaborate across teams to create and optimize campaigns, drive experimentation through testing, and utilize digital marketing strategies across various channels, ensuring alignment and goals are met. The ideal candidate is an experienced growth marketer with a strategic and analytical mindset who enjoys employing innovative marketing approaches and managing projects across teams.
Your Responsibilities Include
Manage day-to-day lead generation campaign activities for donor pipeline to deliver outsized Major Gift Acquisition.Execute comprehensive marketing strategies across diverse channels.Utilize landing page builder tools and A/B testing tools to create, test, and optimize campaigns.Partner with content team to draft compelling and engaging content for various marketing materials, including website copy, email newsletters, social media posts, etc.Collaborate across diverse teams to create and manage integrated marketing campaigns.Build and execute experimental roadmaps to deliver ongoing value.Partner with Creative and Content teams to ensure creative assets and copy are optimized for each channel and audience.Knowledge and Skills You Bring to the Organization
4+ years of growth, digital, or product marketing experience.Strong writing and communication skills.Experience managing cross-functional projects.Entrepreneurial mindset and ability to manage multiple projects across a matrixed organization.Highly data-driven marketing, A/B testing, and metrics analysis.Experience launching marketing solutions and testing channels.Collaboration skills combined with individual contributor capabilities.Proficiency in digital marketing tools and strategies.Standout Candidates May Also Have
B2B experienceExperience with fundraising and major gift donor campaigns – a plus.Experience building and growing App adoption – a plus.What We Offer
A meaningful career where your work will improve the lives of millions of Americans – especially the least fortunate.A vision-driven community of over 1,000 employees across the country who are dedicated to improving the lives of others.Competitive salaries and bonuses. Our salary and bonus strategies are aligned to the value you create, not a standardized bell curve.Generous 401K match - 6% match with immediate vesting.Competitive health and wellness benefits.Our flexible time-off policy allows all employees to take leave as needed.A purchasing credit card to use for business expenses.Mileage reimbursement for business travel separate from your commute.Commuter assistance plans to offset the cost of commuting into our headquarters (on-site parking or metro).Opportunities for professional development and mentorship that can strengthen your effectiveness through Principle Based Management and other industry specific programs.
#J-18808-Ljbffr