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smartdept. inc.

PPC/SEM Supervisor

smartdept. inc., Chicago, Illinois, United States, 60290


smartdept. is searching for a

Paid Search/SEM Supervisor

for

an anticipated need in 2024

with a

media management agency

client of ours in

Chicago, IL

. The ideal candidate will have

3-4 years of SEM/paid search management experience,

with

experience working in an agency setting

. This is a

hybrid (2 days in office per week)

,

direct hire

opportunity.

What You’ll Do:

SEM/Paid Search account management and execution in Google Ads.

Develop and recommend budget levels based on client goals and objectives

Create, categorize, and refine keyword lists to create a comprehensive campaign that drives qualified visitors to client sites

Implement successful bidding strategies and effective keyword management using third-party software and metrics data

Continually monitor, revise, and conduct landing page tests

Monitor audiences, device, and location targeting efforts on a regular basis to maximize campaign efficiency and performance

Analyze and assess campaign performance and translate quantitative and qualitative data into recommendations and plans for improving campaign strategy

Communicate regularly on status, timeline, budget, deliverables, performance reporting, and competitive intelligence analysis

Format and prepare regularly scheduled search reports for clients. Reports would be in the form of tables, graphs, summaries, and slides

Present data on monthly and quarterly calls to clients reviewing metrics and optimizations

Experience with social native platforms is a plus (YouTube, Facebook/Instagram, and LinkedIn)

What You’ll Need:

BA in marketing, advertising, communications, or equivalent

Google Ads Search Certification required within the last year

3-4 years of Paid Search/SEM/PPC experience: a career focus in paid search/SEM required for consideration

Experience managing junior-level team members and/or supervising a team as a direct report (required)

Strong communication and presentation skills (written and verbal)

Strong attention to detail and ability to anticipate tasks and client needs

A customer service focus and the ability to work as a team and independently are a necessity

Able to successfully manage and prioritize multiple campaigns in a deadline-driven atmosphere

Strong analytical skills: ability to gather, analyze, summarize, and present data

Expert level proficiency in Microsoft Excel; proficiency in Word and PowerPoint

Excellent organizational and time management skills

Proficient in Google Ads

The following are considered a plus: GDN, Microsoft Ads, YouTube, FB/IG, LinkedIn, Google Looker Studio, and Google Analytics (desired but not required)

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