Amazon Web Services, Inc.
Generative AI Product Marketing Manager
Amazon Web Services, Inc., Auburn, Washington, United States, 98002
Generative AI Product Marketing Manager
Are you passionate about driving customer adoption of generative AI technology and developing compelling messaging for AWS's flagship generative AI service Amazon Bedrock and the Amazon Titan model family? Join us in Seattle, WA and play a key role in shaping the future of AI technology at AWS.
Key Responsibilities:Define messaging and positioning for Amazon BedrockCreate strategic customer references and compelling content to showcase ROI and qualitative proof points for generative AI use casesDevelop creative and targeted marketing materials and tools to drive product adoptionCollaborate with various marketing teams to execute global marketing initiativesWork across AWS to achieve business goals and optimize product marketing initiatives
A Day in the Life:Lead product marketing efforts for Amazon Bedrock and the Amazon Titan model familyCreate engaging content and programs to educate customers about use cases and value propositionsDevelop and execute strategies to reach customers and collaborate with product marketersWork closely with AWS customers to understand and showcase their deployment of generative AI technology
Basic Qualifications:6+ years of professional non-internship marketing experienceExperience using data and metrics to drive improvementsExperience building, executing and scaling cross-functional marketing programs or campaignsExperience managing and measuring marketing performance in various channelsExperience in developer outreach and community engagement
Preferred Qualifications:Experience managing external partners to develop marketing programsAbility to present ideas to gain support for initiativesExperience with data manipulation using Excel or Tableau
Are you passionate about driving customer adoption of generative AI technology and developing compelling messaging for AWS's flagship generative AI service Amazon Bedrock and the Amazon Titan model family? Join us in Seattle, WA and play a key role in shaping the future of AI technology at AWS.
Key Responsibilities:Define messaging and positioning for Amazon BedrockCreate strategic customer references and compelling content to showcase ROI and qualitative proof points for generative AI use casesDevelop creative and targeted marketing materials and tools to drive product adoptionCollaborate with various marketing teams to execute global marketing initiativesWork across AWS to achieve business goals and optimize product marketing initiatives
A Day in the Life:Lead product marketing efforts for Amazon Bedrock and the Amazon Titan model familyCreate engaging content and programs to educate customers about use cases and value propositionsDevelop and execute strategies to reach customers and collaborate with product marketersWork closely with AWS customers to understand and showcase their deployment of generative AI technology
Basic Qualifications:6+ years of professional non-internship marketing experienceExperience using data and metrics to drive improvementsExperience building, executing and scaling cross-functional marketing programs or campaignsExperience managing and measuring marketing performance in various channelsExperience in developer outreach and community engagement
Preferred Qualifications:Experience managing external partners to develop marketing programsAbility to present ideas to gain support for initiativesExperience with data manipulation using Excel or Tableau