Cambia Health
Integrated Marketing Programs Manager
Cambia Health, Boise, Idaho, United States, 83708
This job was posted by https://idahoworks.gov : For more information, please see: https://idahoworks.gov/jobs/2256092 Integrated Marketing Programs Manager
Work from home within Oregon, Washington, Idaho or Utah
Build a career with purpose. Join our
Cause
to create a person-focused and economically sustainable health care system.
Who We Are Looking For:
Every day, Cambia\'s dedicated team of Integrated Marketing Programs Managers will live our mission to make health care easier and lives better. As a member of the marketing team, our Integrated Marketing Programs Manager will work with stakeholders and subject matter experts to create educational content tailored to specific regions, audiences, insurance products and solutions while ensuring optimization and coordination across various channels. This position requires aligning program objectives with key business areas such as Marketing, Sales, Product and Strategic Communications to support enterprise priorities.
An essential skill for this role is the ability to adapt and quickly respond to support business-to-business sales and retention initiatives across different health insurance market segments, including small, mid-size, and large-group employers, as well as Individual and Medicare plans. The manager must deliver results efficiently, communicate clearly, and demonstrate the ability to switch gears and collaborate with various cross-functional teams.
The ideal candidate will demonstrate strong project management skills and thrive in an environment that requires alignment with Program Manager teammates. Together, you will create a comprehensive training roadmap inclusive of internal sales, producer and employer audiences - all in service of making our members\' health journeys easier.
Do you have a proven track record of delivering results efficiently, communicating clearly, and switching gears to collaborate with various cross-functional teams to achieve program objectives? Do you thrive as part of a collaborative, caring team? Then this role may be the perfect fit.
What You Bring to Cambia:
Qualifications:
The Integrated Marketing Programs Manager would have a BA/BS in marketing, communications or relevant field, 8-10 years of experience that includes analysis, development, and execution of integrated marketing strategies within a complex organization or equivalent combination of education and experience.
Required Licenses, Certifications, Registration, Etc.
Must have a valid state driver\'s license with a good driving record and proof of auto insurance.
Skills and Attributes:
Adept at maintaining a program portfolio of project plans and budgets, prioritizing workstreams, tracking metrics, and delivering progress reports to internal and external audiencesStrength in strategic thinking, implementing business strategies and driving results across internal teams and/or external partners.Strong understanding of best-practice marketing methodologies and conceptsProficient in use of software tools such as MS Office 365, Salesforce, email and webinar platforms, workflow mangers and project management applicationsAbility to measure and evaluate program effectiveness, identify issues and opportunities, and work to continuously improve programs offeredStrong relationship and facilitation skills, including the ability to resolve issues and build consensus among groups of diverse stakeholdersDemonstrated competency in project management including ability to lead complex implementations with cross-functional teamsExcellent communication skills, both orally and in writing, to interact with senior leadership as well as groups and individuals at all levels of the organizationOperates with autonomy in anticipating issues, assessing ri ks, making tradeoffs and balancing business needs versus constraintsRepresents enterprise in a positive professional manner in the marketplace
What You Will Do at Cambia:
Evaluate key business objectives, market dynamics, relevant datapoints, budget and resources to make informed decisions about marketing strategies and tacticsDevelop and executes integrated marketing and education programs that deliver on business goals and align with the needs of key stakeholders across the organizationDeliver programs across multiple channels including virtual (email and webinar campaigns) and in-person (meetings and seminars and educational events)Manage complex projects and processes to deliver results with fixed deadlines and shifting prioritiesDocument and communicates outcomes through regular, data-backed reportingBuild and harnesses the power cross-organizational partnerships to achieve the best outcomesNegotiate and resolves complex and sensitive issues with diplomacy and persuasiveness
About Cambia
Working at Cambia means being part of a purpose-driven, award-winning culture built on trust and innovation
Work from home within Oregon, Washington, Idaho or Utah
Build a career with purpose. Join our
Cause
to create a person-focused and economically sustainable health care system.
Who We Are Looking For:
Every day, Cambia\'s dedicated team of Integrated Marketing Programs Managers will live our mission to make health care easier and lives better. As a member of the marketing team, our Integrated Marketing Programs Manager will work with stakeholders and subject matter experts to create educational content tailored to specific regions, audiences, insurance products and solutions while ensuring optimization and coordination across various channels. This position requires aligning program objectives with key business areas such as Marketing, Sales, Product and Strategic Communications to support enterprise priorities.
An essential skill for this role is the ability to adapt and quickly respond to support business-to-business sales and retention initiatives across different health insurance market segments, including small, mid-size, and large-group employers, as well as Individual and Medicare plans. The manager must deliver results efficiently, communicate clearly, and demonstrate the ability to switch gears and collaborate with various cross-functional teams.
The ideal candidate will demonstrate strong project management skills and thrive in an environment that requires alignment with Program Manager teammates. Together, you will create a comprehensive training roadmap inclusive of internal sales, producer and employer audiences - all in service of making our members\' health journeys easier.
Do you have a proven track record of delivering results efficiently, communicating clearly, and switching gears to collaborate with various cross-functional teams to achieve program objectives? Do you thrive as part of a collaborative, caring team? Then this role may be the perfect fit.
What You Bring to Cambia:
Qualifications:
The Integrated Marketing Programs Manager would have a BA/BS in marketing, communications or relevant field, 8-10 years of experience that includes analysis, development, and execution of integrated marketing strategies within a complex organization or equivalent combination of education and experience.
Required Licenses, Certifications, Registration, Etc.
Must have a valid state driver\'s license with a good driving record and proof of auto insurance.
Skills and Attributes:
Adept at maintaining a program portfolio of project plans and budgets, prioritizing workstreams, tracking metrics, and delivering progress reports to internal and external audiencesStrength in strategic thinking, implementing business strategies and driving results across internal teams and/or external partners.Strong understanding of best-practice marketing methodologies and conceptsProficient in use of software tools such as MS Office 365, Salesforce, email and webinar platforms, workflow mangers and project management applicationsAbility to measure and evaluate program effectiveness, identify issues and opportunities, and work to continuously improve programs offeredStrong relationship and facilitation skills, including the ability to resolve issues and build consensus among groups of diverse stakeholdersDemonstrated competency in project management including ability to lead complex implementations with cross-functional teamsExcellent communication skills, both orally and in writing, to interact with senior leadership as well as groups and individuals at all levels of the organizationOperates with autonomy in anticipating issues, assessing ri ks, making tradeoffs and balancing business needs versus constraintsRepresents enterprise in a positive professional manner in the marketplace
What You Will Do at Cambia:
Evaluate key business objectives, market dynamics, relevant datapoints, budget and resources to make informed decisions about marketing strategies and tacticsDevelop and executes integrated marketing and education programs that deliver on business goals and align with the needs of key stakeholders across the organizationDeliver programs across multiple channels including virtual (email and webinar campaigns) and in-person (meetings and seminars and educational events)Manage complex projects and processes to deliver results with fixed deadlines and shifting prioritiesDocument and communicates outcomes through regular, data-backed reportingBuild and harnesses the power cross-organizational partnerships to achieve the best outcomesNegotiate and resolves complex and sensitive issues with diplomacy and persuasiveness
About Cambia
Working at Cambia means being part of a purpose-driven, award-winning culture built on trust and innovation