Pocket Worlds LTD
User Acquisition Analyst Marketing • Austin, Texas
Pocket Worlds LTD, Austin, Texas, us, 78716
About Pocket Worlds:At Pocket Worlds, we are building bleeding-edge technology that enables creators to develop the next generation of social experiences. Our flagship platform, Highrise, is where millions of people express themselves, engage in shared experiences, and create deep friendships. Over 40 million people have already joined the world of Highrise, and it's growing faster every day. Through Highrise, we are connecting the world through shared community created experiences and realizing the positive potential of the internet.About the Role:As a User Acquisition Analyst, you will support the marketing team in executing data-driven strategies to enhance our product’s visibility and growth. This role will focus on analyzing marketing data, optimizing campaigns, and supporting the team in driving performance through data-centric approaches. You'll collaborate with various teams to help refine our marketing efforts, working with a smaller budget and taking part in executing innovative strategies to drive user acquisition (UA) and retention.This position is ideal for someone who is eager to dive deep into data, learn the ropes of User Acquisition and Growth Marketing, as well as develop a strong foundation in digital marketing practices. You’ll be a key player in helping to analyze channel performance and assist in optimizing our digital marketing strategies.Responsibilities:Assist in setting up and monitoring global mobile marketing campaigns across channels such as Facebook, Google, and other ad networks.
Analyze campaign performance data and provide insights to optimize and enhance campaign effectiveness.
Collaborate with the marketing and creative teams to develop and test new campaign concepts.
Support in the execution of A/B testing to drive incremental improvements in marketing performance.
Contribute to the identification of new opportunities for growth and optimization across marketing channels.
Assist in the preparation of performance reports and help communicate findings to leadership.
Stay up-to-date with industry trends and help apply new insights to our marketing strategies.
Requirements:Bachelors or Masters Degree in Data, Mathematics, or similar from a top rated university.
1+ years of experience in data analysis, mathematics, or a related field.
Strong quantitative skills, comfortable working with data, and proficient in Excel.
Eagerness to learn and apply new skills in digital marketing and data analysis.
Excellent attention to detail and ability to manage multiple tasks simultaneously.
Strong written and oral communication skills.
Bonuses:Experience in fintech, gaming, or consumer social startups.
Familiarity with SQL, Looker, or other business intelligence (BI) tools.
Enthusiasm for experimenting with new marketing strategies and technologies.
A proactive, self-starter attitude with a passion for continuous learning and growth.
**This role is required to be onsite in our Austin Office.**
Why work with us:Impact: Your work will directly affect millions of users around the world.
Growth: Your growth isn’t capped by a career ladder. Show us you can deliver the impact, and we’ll respond with recognition and reward.
Elite team: You’ll be a member of a small and elite team with a lot of freedom to go after opportunities you identify.
Culture: High trust, high intensity, low process and bureaucracy. We pride ourselves in being a Silicon Valley startup with a laser focus on the mission, and we’ll happily remove all roadblocks in your path to success.
Reward: This role offers a highly competitive salary and very generous equity. Our incentives will be directly aligned toward success.
Office and team: Directly work with the cofounders in our office in Downtown Austin.
Benefits (US Only):Meaningful equity - we’re here to do amazing work, and we share in our wins together.
Equipment allowance - choose what you need to work at your best.
Healthcare, 401k / pension (US only)
Unlimited PTO.
Education/Training stipend - we've set aside a budget for every employee to continue to learn and grow their skills.
Pocket Worlds is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics.
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Analyze campaign performance data and provide insights to optimize and enhance campaign effectiveness.
Collaborate with the marketing and creative teams to develop and test new campaign concepts.
Support in the execution of A/B testing to drive incremental improvements in marketing performance.
Contribute to the identification of new opportunities for growth and optimization across marketing channels.
Assist in the preparation of performance reports and help communicate findings to leadership.
Stay up-to-date with industry trends and help apply new insights to our marketing strategies.
Requirements:Bachelors or Masters Degree in Data, Mathematics, or similar from a top rated university.
1+ years of experience in data analysis, mathematics, or a related field.
Strong quantitative skills, comfortable working with data, and proficient in Excel.
Eagerness to learn and apply new skills in digital marketing and data analysis.
Excellent attention to detail and ability to manage multiple tasks simultaneously.
Strong written and oral communication skills.
Bonuses:Experience in fintech, gaming, or consumer social startups.
Familiarity with SQL, Looker, or other business intelligence (BI) tools.
Enthusiasm for experimenting with new marketing strategies and technologies.
A proactive, self-starter attitude with a passion for continuous learning and growth.
**This role is required to be onsite in our Austin Office.**
Why work with us:Impact: Your work will directly affect millions of users around the world.
Growth: Your growth isn’t capped by a career ladder. Show us you can deliver the impact, and we’ll respond with recognition and reward.
Elite team: You’ll be a member of a small and elite team with a lot of freedom to go after opportunities you identify.
Culture: High trust, high intensity, low process and bureaucracy. We pride ourselves in being a Silicon Valley startup with a laser focus on the mission, and we’ll happily remove all roadblocks in your path to success.
Reward: This role offers a highly competitive salary and very generous equity. Our incentives will be directly aligned toward success.
Office and team: Directly work with the cofounders in our office in Downtown Austin.
Benefits (US Only):Meaningful equity - we’re here to do amazing work, and we share in our wins together.
Equipment allowance - choose what you need to work at your best.
Healthcare, 401k / pension (US only)
Unlimited PTO.
Education/Training stipend - we've set aside a budget for every employee to continue to learn and grow their skills.
Pocket Worlds is proud to be an Equal Employment Opportunity and Affirmative Action employer. We do not discriminate based upon race, religion, color, national origin, sex (including pregnancy, childbirth, reproductive health decisions, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, genetic information, political views or activity, or other applicable legally protected characteristics.
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