Viva Auto Group
Social Media Manager
Viva Auto Group, El Paso, Texas, us, 88568
Job OverviewViva Auto Group is seeking a creative Social Media Manager to join our team. The ideal candidate will be passionate about marketing and have a flair for creating engaging content.Responsibilities- Develop and implement social media strategies to increase brand awareness and drive engagement- Create, curate, and manage all published content (images, video, written) across social media platforms- Monitor social media channels for industry trends and audience engagement- Analyze social media metrics to optimize content performance and drive KPIs- Collaborate with the marketing team to ensure brand consistency- Stay up-to-date with the latest social media best practices and technologies- Work with the Marketing team to ensure brand reputation is maintained in a positive lightSkills-Social Media Marketing and Social Media Optimization (SMO) skills-Strong Communication skills-Experience in Content Strategy and Writing-Ability to create engaging and compelling content using tools such as Canva, Adobe Photoshop, Adobe Premier Pro, and social media editing platforms-Knowledge of digital marketing trends and analytics-Excellent multitasking and organizational abilities-Comfortable with being on camera-Fluent in speaking and writing in Spanish is highly encouraged-Experience in the automotive industry is a plus-Ability to drive to and from dealerships- Bachelor's degree in Marketing, Communications, or related field
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