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Siapartners

Senior Data Scientist Consultant - Marketing & Strategy

Siapartners, New York, New York, us, 10261


Senior Data Scientist Consultant - Marketing & Strategy

Full-timeSia Partners is a next-generation management consulting firm. We offer a unique blend of AI and design capabilities, augmenting traditional consulting to deliver superior value to our clients. Counting 3,000 consultants in 19 countries, we expect to achieve USD 420 million in turnover for the current fiscal year. With a global footprint and expertise in more than 30 sectors and services, we optimize client projects worldwide.

Maximise your chances of a successful application to this job by ensuring your CV and skills are a good match.To support its growth, Sia Partners is recruiting a Data Scientist Consultant with strong expertise in Marketing, Client, and Product challenges.Attached to the Data Science BU of Sia Partners, you will support the operational teams and marketing departments of our clients in defining their data needs and analyzing their data using data science techniques. This support takes various forms: Data Analysis, Strategic Support, Machine Learning & Statistics, Data Engineering & DevOps, Data Visualization, Data Transformation & Acculturation.The use cases can thus be varied:Customer Loyalty:

Customer Segmentation: Deepen the understanding of customers. Identify homogeneous customer profiles using clustering techniques, thus enabling optimal personalization of marketing campaigns.Predictive Marketing: Develop and implement predictive models to anticipate customer behaviors, optimize marketing campaigns, and support customer retention strategy.Define hyper-personalized marketing plans.

Enhanced Customer Experience:

Using NLP models, analyze the causes of dissatisfaction from customer feedback, and extract structured information.Leverage the latest AI models to offer hyper-personalized customer experiences.

Contribute to pricing strategy, product development, and assortment optimization, as well as enhancing cross-selling strategies.Capitalize on Generative AI to boost the creation of innovative products.Geomarketing & Open Data:

Integrate open data and geomarketing data into analyses to optimize targeting and campaign impacts.Understand and anticipate the performance of the retail network.

Supply Chain & Operations:

Predict sales to adjust production and inventory.Model the optimization of the entire distribution chain.

As part of the firm's internal activities, you will also be involved in:Developing or enhancing our offerings through training, working groups, internal and external communications, and R&D work.Enhancing the firm's visibility by contributing to the publication plan (sector blogs, studies, press releases...) and marketing events.Supporting business development by helping to define needs and participating in commercial activities.Minimum Qualifications:Graduated with a master's degree in engineering or business school with a specialization in data analysis, statistics, and marketing. Ideally, you have initial experience in data analysis in a marketing context.Excellent programming skills in Python, SQL, and data modeling.Good knowledge and mastery of Data Science and Machine Learning algorithms.Strong interest in marketing challenges and a good understanding of the luxury, FMCG, energy, banking, and insurance sectors.Excellent communication and project management skills, with the ability to lead projects from conception to completion.Proficiency in BI tools (Power BI, Tableau, Qlik…) and Python visualization tools.Knowledge of a Cloud environment is appreciated (GCP, AWS, or Azure).Professional proficiency in English is required.Joining Sia Partners means:Working on high-impact missions in various sectors.Benefiting from a wide range of trainings and certifications in data.Evolving in a stimulating and dynamic professional environment.Sharing your knowledge and work through article publications.Joining a company committed to climate transition.Salary Information:Compensation for this role is between $122,000 to $125,000 per year. Actual compensation within that range will be dependent upon the individual’s skills, experience, qualifications, and market location.Our Commitment To Diversity:Diversity, equity, inclusion, and belonging (DEIB) are part of Sia Partners’ DNA. Our global network, DEIB@Sia Partners, brings together our people worldwide to facilitate local and global progress.Hybrid Workplace Guidelines:Sia Partners maintains its hybrid workplace arrangements and provides a flexible workplace environment driven by client and business needs.Work Authorization & Sponsorship:At this time, Sia Partners does not intend to pursue employment with applicants who will require now or in the future visa sponsorship for work authorization in the United States.Sia Partners is an equal opportunity employer.

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