Scramble
Head of Marketing & Communications
Scramble, Arlington, Virginia, United States, 22201
Head of Marketing and Communications
As the Head of Marketing and Communications for Scramble employed within the Scramble Play Group, you must be friendly, outgoing, and ready to communicate effectively about the wonderful and unique opportunities Scramble provides children and their families to discover better play. Great candidates will be enthusiastic, reliable, team-oriented self-starters excited to step into a fast-paced, dynamic environment that offers multiple opportunities for personal growth and advancement.
Duties & Responsibilities
Create comprehensive and attractive communications and marketing plan, that will include social media and other channels, to attract, inform, and retain new and existing customers.
Create communication policies and establish plan for Scramble to follow.
Create daily and weekly content in multiple formats and measure effectiveness.
Communicate with guests to maintain Scramble brand and positive image of the business.
Set goals to track the effectiveness of social media campaigns. Compare performance to similar campaigns to ensure posts are reaching the intended audience.
Develop and implement social media campaigns as part of the larger Scramble marketing strategy.
Take photos of guests, play structure and highlighting various business entities of Scramble.
Communicate with guests (both adults and children) in a polite, positive, engaging, and informed manner.
Actively engage and promote Scramble events and special deals.
Participate in relevant staff training sessions and meetings.
Plan and promote marketing events to boost Scramble current locations and new opening locations.
Qualifications
Accustomed to working in a fast-paced environment as part of a team to provide exceptional customer service
Minimum of 4-6 years experience in directing marketing & managing promotions as well as social media marketing
Strong interpersonal and communication skills - communicate clearly and effectively
Ability to build relationships with guests, the public, media, and others
Proficient in business posts on social media platforms including Facebook, Instagram, YouTube, and others.
Ability to design media content as well as capture and edit photographs.
Ability to use SEO and web traffic data to improve communication campaigns
Ability to research buyer and consumer personas as part of developing marketing efforts
Skill in using social media Key Performance Indicators to monitor the success of communications campaigns
Proactive, demonstrating the ability to identify, address, and resolve problems as well as suggest improvements
Organized, responsible and dependable with a strong work ethic
Ability to commit up to 40 hours of work a week during the hours of 8am to 6pm some weekend projects may be required.
Scramble Indoor Play is an Equal Opportunity Employer
Job Type: Full-time
Pay: $25.00 - $35.00 per hour
Expected hours: 40 per week
Benefits:
Paid time off
Schedule:
Monday to Friday
Weekends as needed
Weekends only
Experience:
Creative Content Managing: 5 years (Required)
Ability to Commute:
Arlington, VA (Required)
Ability to Relocate:
Arlington, VA: Relocate before starting work (Required)
Work Location: In person
#J-18808-Ljbffr
As the Head of Marketing and Communications for Scramble employed within the Scramble Play Group, you must be friendly, outgoing, and ready to communicate effectively about the wonderful and unique opportunities Scramble provides children and their families to discover better play. Great candidates will be enthusiastic, reliable, team-oriented self-starters excited to step into a fast-paced, dynamic environment that offers multiple opportunities for personal growth and advancement.
Duties & Responsibilities
Create comprehensive and attractive communications and marketing plan, that will include social media and other channels, to attract, inform, and retain new and existing customers.
Create communication policies and establish plan for Scramble to follow.
Create daily and weekly content in multiple formats and measure effectiveness.
Communicate with guests to maintain Scramble brand and positive image of the business.
Set goals to track the effectiveness of social media campaigns. Compare performance to similar campaigns to ensure posts are reaching the intended audience.
Develop and implement social media campaigns as part of the larger Scramble marketing strategy.
Take photos of guests, play structure and highlighting various business entities of Scramble.
Communicate with guests (both adults and children) in a polite, positive, engaging, and informed manner.
Actively engage and promote Scramble events and special deals.
Participate in relevant staff training sessions and meetings.
Plan and promote marketing events to boost Scramble current locations and new opening locations.
Qualifications
Accustomed to working in a fast-paced environment as part of a team to provide exceptional customer service
Minimum of 4-6 years experience in directing marketing & managing promotions as well as social media marketing
Strong interpersonal and communication skills - communicate clearly and effectively
Ability to build relationships with guests, the public, media, and others
Proficient in business posts on social media platforms including Facebook, Instagram, YouTube, and others.
Ability to design media content as well as capture and edit photographs.
Ability to use SEO and web traffic data to improve communication campaigns
Ability to research buyer and consumer personas as part of developing marketing efforts
Skill in using social media Key Performance Indicators to monitor the success of communications campaigns
Proactive, demonstrating the ability to identify, address, and resolve problems as well as suggest improvements
Organized, responsible and dependable with a strong work ethic
Ability to commit up to 40 hours of work a week during the hours of 8am to 6pm some weekend projects may be required.
Scramble Indoor Play is an Equal Opportunity Employer
Job Type: Full-time
Pay: $25.00 - $35.00 per hour
Expected hours: 40 per week
Benefits:
Paid time off
Schedule:
Monday to Friday
Weekends as needed
Weekends only
Experience:
Creative Content Managing: 5 years (Required)
Ability to Commute:
Arlington, VA (Required)
Ability to Relocate:
Arlington, VA: Relocate before starting work (Required)
Work Location: In person
#J-18808-Ljbffr