Dr. Phillips Center
Associate Manager Social Media
Dr. Phillips Center, Orlando, Florida, us, 32885
Dr. Phillips Center, 155 E ANDERSON ST, Orlando, Florida, United States of America
Req #436Thursday, August 22, 2024Position Summary
The associate manager, social media will manage all organic and reputation management channels on a day-to-day basis, ensuring they run smoothly and achieve their full potential as it relates to show marketing goals and institutional engagement metrics. The ideal candidate will have a strong grasp of current social media trends, strong writing skills, and a passion for the digital landscape.Essential Duties and Responsibilities
Develop and manage social media content calendar to reach goals and objectives across Facebook, Instagram, X, and LinkedIn via Sprout Social.Write, edit, and publish engaging post copy that aligns brand voice and nomenclature guidelines while ensuring content is approved by key stakeholders.Monitor relevant conversations and engage with guests to enhance brand reputation and build relationships.Manage day-to-day community management across all social media platforms.Oversee social media correspondences; monitors and reviews website posts, comments, and feedback daily, including weekends and after-hours as needed.Research new and innovative social media tactics and platforms to stay relevant.Leverage social listening tools and audience research to influence strategy.Support activation of influencer marketing outreach and engagement.Partner with corporate communications, sponsorship, events, development, people & culture, and education team to highlight key moments to meet their departmental goals.Analyze ongoing performance for all social media channels and provide analytics and insights.Follow and support all operational policies and procedures. Assimilate into the arts center culture through understanding, supporting, and demonstrating the core values.Maintain a professional and friendly relationship with other departments, colleagues, and partners.Able to remain calm under pressure. Ability to work effectively with internal and external customers, some of whom will require high levels of patience, tact, and diplomacy. Always maintain Dr. Phillips Center standards of customer service.Able to effectively communicate in English in both written and oral forms.Other duties as assigned.Knowledge and Experience
Bachelor’s degree in Marketing, Advertising, Communications, or related field.Two years of social media experience preferred.Knowledge of content publishing platforms, including native social media publishing and third-party tools like Sprout Social.Experience producing digital content and engaging audiences across the digital space, managing social media and supporting influencer campaigns.Experience with paid social ad management platforms (ie: Meta Business Suite/Facebook Ad Manager).Knowledgeable of social media KPIs, analytics and insights.Exceptional writing skills with a keen eye for grammar and the ability to maintain brand voice.Visual storytelling experience (photo, video) preferred.Strong organizational, written communication and interpersonal skills required.Proficiency with Microsoft Office suite (Word, Excel, and PowerPoint) is required.Solid work ethic and positive attitude while working under tight deadlines.Special Conditions of Employment
This position requires the ability to work a variable schedule, including evenings, weekends and holidays to meet operational needs.Dr. Phillips Center participates in an employment electronic eligibility verification program through E-Verify.
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Req #436Thursday, August 22, 2024Position Summary
The associate manager, social media will manage all organic and reputation management channels on a day-to-day basis, ensuring they run smoothly and achieve their full potential as it relates to show marketing goals and institutional engagement metrics. The ideal candidate will have a strong grasp of current social media trends, strong writing skills, and a passion for the digital landscape.Essential Duties and Responsibilities
Develop and manage social media content calendar to reach goals and objectives across Facebook, Instagram, X, and LinkedIn via Sprout Social.Write, edit, and publish engaging post copy that aligns brand voice and nomenclature guidelines while ensuring content is approved by key stakeholders.Monitor relevant conversations and engage with guests to enhance brand reputation and build relationships.Manage day-to-day community management across all social media platforms.Oversee social media correspondences; monitors and reviews website posts, comments, and feedback daily, including weekends and after-hours as needed.Research new and innovative social media tactics and platforms to stay relevant.Leverage social listening tools and audience research to influence strategy.Support activation of influencer marketing outreach and engagement.Partner with corporate communications, sponsorship, events, development, people & culture, and education team to highlight key moments to meet their departmental goals.Analyze ongoing performance for all social media channels and provide analytics and insights.Follow and support all operational policies and procedures. Assimilate into the arts center culture through understanding, supporting, and demonstrating the core values.Maintain a professional and friendly relationship with other departments, colleagues, and partners.Able to remain calm under pressure. Ability to work effectively with internal and external customers, some of whom will require high levels of patience, tact, and diplomacy. Always maintain Dr. Phillips Center standards of customer service.Able to effectively communicate in English in both written and oral forms.Other duties as assigned.Knowledge and Experience
Bachelor’s degree in Marketing, Advertising, Communications, or related field.Two years of social media experience preferred.Knowledge of content publishing platforms, including native social media publishing and third-party tools like Sprout Social.Experience producing digital content and engaging audiences across the digital space, managing social media and supporting influencer campaigns.Experience with paid social ad management platforms (ie: Meta Business Suite/Facebook Ad Manager).Knowledgeable of social media KPIs, analytics and insights.Exceptional writing skills with a keen eye for grammar and the ability to maintain brand voice.Visual storytelling experience (photo, video) preferred.Strong organizational, written communication and interpersonal skills required.Proficiency with Microsoft Office suite (Word, Excel, and PowerPoint) is required.Solid work ethic and positive attitude while working under tight deadlines.Special Conditions of Employment
This position requires the ability to work a variable schedule, including evenings, weekends and holidays to meet operational needs.Dr. Phillips Center participates in an employment electronic eligibility verification program through E-Verify.
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