BambooHR
Product Marketing Manager (EMEA)
BambooHR, Draper, Utah, United States, 84020
Please Note: This is a Utah-based hybrid position which will require some regular in-office days each week.Essential Job Duties
As an International Product Marketing Manager at BambooHR, you will be responsible for supporting and enabling our Europe, Middle East, and Africa (EMEA) business through all stages of the buyer's journey. You will use your regional knowledge and audience expertise to enhance our sales conversations and improve how we communicate the BambooHR value to the EMEA market. Your efforts will be crucial in driving marketing success, boosting sales win rates, and growing a key business segment. As a member of our remarkable Product Marketing Team, you will be required to understand the product feature set and competitive positioning as you develop innovative and compelling deliverables, such as messaging, sales collateral, and marketing content.Your Responsibilities
Conduct thorough market research to understand trends, customer needs, and competitive landscape in the EMEA region.Develop and implement go-to-market strategies tailored to the EMEA region.Adapt global marketing materials and campaigns to suit the cultural and linguistic nuances of the EMEA market.Work with local teams to ensure that product positioning and messaging resonate with the regional audience.Create and deliver sales enablement materials, including presentations, collateral, and training sessions, to support the sales team in the EMEA region.Develop customer personas and journey maps specific to the EMEA market.Work collaboratively with Sales, Sales Enablement, Marketing Communications, Demand Generation, and other teams to drive growth and customer success in EMEA.Bring audience insights and loss reasons to Product Management to influence future roadmap opportunities.Act as a subject matter and target audience expert as you support internal teams in achieving their KPIs and business goals in EMEA.What You Need to Get the Job Done
You have been trained in the Product Marketing discipline.You have a Bachelor's degree in Business, Marketing, or a related field; a Master's degree preferred.You have 3+ years of product marketing experience, preferably working with international markets or the EMEA region.You have experience going deep on a particular audience, vertical, or persona.You have experience with product marketing strategy and execution in high-tech companies, specifically around subscription and/or SaaS/Cloud business models.You have experience with all aspects of product marketing including sales enablement, messaging, positioning, competitive research, packaging, content creation, campaign execution, etc.You have experience with data-driven market research and analysis to inform strategy, prioritization and messaging.You have experience working with cross-functional teams that span marketing, sales, and product management organizations.What Will Make Us REALLY Love You
You are able to thrive in a highly dynamic, flexible work environment and switch rapidly from strategy to execution.You have a passion for storytelling, with excellent written and verbal communications skills.You possess strong analytical skills, with demonstrated capabilities interpreting data and qualitative info and distilling into actionable key takeaways.You are an exceptional communicator and collaborator across diverse teams.You have demonstrable presentation skills that adapt to unique audience types.You have a strong attention to detail and can successfully manage multiple projects simultaneously.What You'll Love About Us
Great Company Culture. We've been recognized by multiple organizations like Inc, Salt Lake Tribune, Glassdoor, & Comparably for our great workplace culture.Make an Impact . We care about your individuality by giving you freedom to grow and create within the company, regardless of your position.Rest and Relaxation . 4 weeks paid time off, 11 paid holidays, and we pay you to go on vacation (ask us about this)!Health Benefits . Medical with HSA and FSA options, dental, and vision.Prepare for the Future . 401(k) with a generous company match, access to a personal financial planner, and both legal and life insurance.Financial Peace University . We pay for a one year subscription and you walk away with financial savvy and a bonus.Give back . Get paid to give your time to the community: ask us about this!Educational Benefits . Whether you are a previous student, or currently enrolled in higher education, we can help cover some of those expenses.Amazing Office Amenities . We've got incredible benefits at our Draper headquarters including a full size gym, pickleball courts, a great office cafe, and free fountain drinks! Ask us more about our office!In-Person Onboarding!
All new hires get to experience our in-person onboarding class, Bamboo Beginnings, at our Draper, UT headquarters! Ask us more about Bamboo Beginnings!Flexible Work Models . In-office, work-from-home, or hybrid, depending on position and location.About Us
Our mission is simple: we want to set people free to do meaningful work. People love our software—and it turns out that people love working here too. We've been recognized as a "Best Company to Work For" and we're proud of our team for creating software that makes an impact in the lives of HR pros and employees all over the world.BambooHR is committed to the full inclusion of all qualified individuals and will ensure that persons with disabilities are provided reasonable accommodations throughout the hiring process. If you would like to request accommodations, please let your recruiter know.BambooHR is An Equal Opportunity Employer--M/F/D/VBecause our team members are trusted to handle sensitive information, we require all candidates that receive and accept employment offers to complete a background check before being hired.For information on California Privacy Policy, click here.
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As an International Product Marketing Manager at BambooHR, you will be responsible for supporting and enabling our Europe, Middle East, and Africa (EMEA) business through all stages of the buyer's journey. You will use your regional knowledge and audience expertise to enhance our sales conversations and improve how we communicate the BambooHR value to the EMEA market. Your efforts will be crucial in driving marketing success, boosting sales win rates, and growing a key business segment. As a member of our remarkable Product Marketing Team, you will be required to understand the product feature set and competitive positioning as you develop innovative and compelling deliverables, such as messaging, sales collateral, and marketing content.Your Responsibilities
Conduct thorough market research to understand trends, customer needs, and competitive landscape in the EMEA region.Develop and implement go-to-market strategies tailored to the EMEA region.Adapt global marketing materials and campaigns to suit the cultural and linguistic nuances of the EMEA market.Work with local teams to ensure that product positioning and messaging resonate with the regional audience.Create and deliver sales enablement materials, including presentations, collateral, and training sessions, to support the sales team in the EMEA region.Develop customer personas and journey maps specific to the EMEA market.Work collaboratively with Sales, Sales Enablement, Marketing Communications, Demand Generation, and other teams to drive growth and customer success in EMEA.Bring audience insights and loss reasons to Product Management to influence future roadmap opportunities.Act as a subject matter and target audience expert as you support internal teams in achieving their KPIs and business goals in EMEA.What You Need to Get the Job Done
You have been trained in the Product Marketing discipline.You have a Bachelor's degree in Business, Marketing, or a related field; a Master's degree preferred.You have 3+ years of product marketing experience, preferably working with international markets or the EMEA region.You have experience going deep on a particular audience, vertical, or persona.You have experience with product marketing strategy and execution in high-tech companies, specifically around subscription and/or SaaS/Cloud business models.You have experience with all aspects of product marketing including sales enablement, messaging, positioning, competitive research, packaging, content creation, campaign execution, etc.You have experience with data-driven market research and analysis to inform strategy, prioritization and messaging.You have experience working with cross-functional teams that span marketing, sales, and product management organizations.What Will Make Us REALLY Love You
You are able to thrive in a highly dynamic, flexible work environment and switch rapidly from strategy to execution.You have a passion for storytelling, with excellent written and verbal communications skills.You possess strong analytical skills, with demonstrated capabilities interpreting data and qualitative info and distilling into actionable key takeaways.You are an exceptional communicator and collaborator across diverse teams.You have demonstrable presentation skills that adapt to unique audience types.You have a strong attention to detail and can successfully manage multiple projects simultaneously.What You'll Love About Us
Great Company Culture. We've been recognized by multiple organizations like Inc, Salt Lake Tribune, Glassdoor, & Comparably for our great workplace culture.Make an Impact . We care about your individuality by giving you freedom to grow and create within the company, regardless of your position.Rest and Relaxation . 4 weeks paid time off, 11 paid holidays, and we pay you to go on vacation (ask us about this)!Health Benefits . Medical with HSA and FSA options, dental, and vision.Prepare for the Future . 401(k) with a generous company match, access to a personal financial planner, and both legal and life insurance.Financial Peace University . We pay for a one year subscription and you walk away with financial savvy and a bonus.Give back . Get paid to give your time to the community: ask us about this!Educational Benefits . Whether you are a previous student, or currently enrolled in higher education, we can help cover some of those expenses.Amazing Office Amenities . We've got incredible benefits at our Draper headquarters including a full size gym, pickleball courts, a great office cafe, and free fountain drinks! Ask us more about our office!In-Person Onboarding!
All new hires get to experience our in-person onboarding class, Bamboo Beginnings, at our Draper, UT headquarters! Ask us more about Bamboo Beginnings!Flexible Work Models . In-office, work-from-home, or hybrid, depending on position and location.About Us
Our mission is simple: we want to set people free to do meaningful work. People love our software—and it turns out that people love working here too. We've been recognized as a "Best Company to Work For" and we're proud of our team for creating software that makes an impact in the lives of HR pros and employees all over the world.BambooHR is committed to the full inclusion of all qualified individuals and will ensure that persons with disabilities are provided reasonable accommodations throughout the hiring process. If you would like to request accommodations, please let your recruiter know.BambooHR is An Equal Opportunity Employer--M/F/D/VBecause our team members are trusted to handle sensitive information, we require all candidates that receive and accept employment offers to complete a background check before being hired.For information on California Privacy Policy, click here.
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