Associate Director - Regional Marketing Dermatology - Southern California

Working with UsChallenging. Meaningful. Life-changing. Those aren’t words that are usually associated with a job. But working at Bristol Myers Squibb is anything but usual. Here, uniquely interesting work happens every day, in every department. From optimizing a production line to the latest breakthroughs in cell therapy, this is work that transforms the lives of patients, and the careers of those who do it. You’ll get the chance to grow and thrive through opportunities uncommon in scale and scope, alongside high-achieving teams rich in diversity. Take your career farther than you thought possible.Bristol Myers Squibb recognizes the importance of balance and flexibility in our work environment. We offer a wide variety of competitive benefits, services and programs that provide our employees with the resources to pursue their goals, both at work and in their personal lives.Position:

Associate Director, Dermatology Regional Marketing

Location:

Field Based US - Southern CaliforniaPosition SummaryThe Associate Director, Regional Marketing, is a senior in-market position within the US commercial organization that will focus on commercial KOL engagement to gain insights into regional opportunities and provide a bridge between regional markets and headquarters, speaker development and refresher training for disease state (and product, when appropriate), and will support the execution of approved disease state education, promotional and patient programs. Regional Marketing will collaborate with other field-based professionals, within approved SOPs, including but not limited to RBDs, DBMs, Market Access Account Executives and MSLs, as appropriate, in addition to home office-based colleagues in Marketing, Sales, Market Access and Medical Affairs, as appropriate. The position will report to the Director, Regional Marketing and be part of the US Immunology Dermatology Marketing Team.Key ResponsibilitiesBrand Strategy

Working with cross-functional teams to provide key customer insights and input on strategy, tactics, messaging, and program executionSupporting the execution of approved Advisory Boards

Assist in identification of Healthcare Professional (HCP) consultants based on profile established by the approved Consultant Engagement Project BriefFacilitate, participate in, and attend advisory boards, where appropriate

KOL Engagement

in assigned targeted accountsChampion the brand, disease state and commercial strategy through meaningful engagementSupport disease state or product conversations focused on key topicsExecute physician engagement activities in the field and at key congressesSpeaker Program Management & Engagement

Develop physician speakers to provide high-quality speaker programs on disease state and productProvide refresher and follow-up training to speakers on approved speaker materialsEnsure appropriate and compliant execution of speaker programsMonitor speaker performance at live and virtual programsProvide field-based training to speakers on speaker programs when neededEngage with assigned KOLs and solicit feedback, as necessary

Compliant Collaboration

with other Field-based and Home Office-Based Teams

Provide input and support in developing account plans for SalesProvide field-based training support for Sales when neededWork with cross-functional teams to provide key customer insights and input on strategy, tactics, messaging, and program executionWork with the highest degree of professionalism and in accordance with the company’s Code of Ethics and Business Conduct

Qualifications & ExperienceMinimum 5 years of experience in one of the following: product marketing, field sales or medical affairsMinimum 5 years of experience in DermatologyMarketing, Sales Management, and/or extensive launch experience strongly preferredExperience with thought leader engagement, ad boards and speaker’s bureau strongly preferredProven ability to manage large geographical territoryDemonstrated ability to build productive stakeholder relationships and effectively meet their needsAbility to inform strategies, develop tactics and execute against strategic plans under short timelines that will help to achieve the desired goalsStrong business acumen. Understands market dynamics, business drivers, corporate goals, and impact on strategyClinical knowledge and aptitude in complex/competitive disease states. Desire to continuously learn and improve by applying new knowledge and skills on the jobEffective verbal and written communication skills and organizational abilitiesSelf-driven with strong organizational and planning skills. Able to determine effective approaches and take the appropriate action based on the available information consistent with the overarching strategyAbility to leverage appropriate interpersonal styles and techniques to gain acceptance of ideas or plansHighly collaborative with the ability to manage multiple projects simultaneouslyWillingness to try different and novel ways to deal with work challenges and opportunities.Business travel, by air or car, is regularly requiredWillingness to work evenings and select weekends is requiredWhy You Should ApplyAround the world, we are passionate about making an impact on the lives of patients with serious diseases. Empowered to apply our individual talents and diverse perspectives in an inclusive culture, our shared values of passion, innovation, urgency, accountability, inclusion, and integrity bring out the highest potential of each of our colleagues.Bristol Myers Squibb recognizes the importance of balance and flexibility in our work environment. We offer a wide variety of competitive benefits, services and programs that provide our employees with the resources to pursue their goals, both at work and in their personal lives.

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