Ecolab
Marketing Manager - Digital Growth and Activation
Ecolab, Greensboro, North Carolina, us, 27497
The Marketing Marketing Manager - Digital Growth and Activation is responsible for owning and delivering a seamless and differentiated digital customer experience and driving connected systems help us to achieve greater customer and business satisfaction, and ultimately increased efficiency and through digitally-enabled programs.This role will report to the VP Marketing - Global QSR, and will collaborate with cross-functional teams across sales, training, marketing, customer digital solutions (CDS), RD&E and others.What will you do:Identify key customer and business requirements for digital capabilities to evolve, prioritize and support digital product developmentWork with cross-functional teams of subject matter experts across Marketing, RD&E, Sales, CDS, Training and others to ensure the new offerings are truly best-in-class and delivered quicklyBuild and manage go-to-market strategy, monetization and execution planServe as marketing lead for re-tooling existing solutions along with sales and service support to establish digital advocates within the organizationGain alignment from the most senior levels of the organization on offering development, launches and ultimately, successful adoptionManage communication strategy and plan for new capability launches in collaboration with marketing communicationsEnsure flawless execution by developing sales enablement tools and processes to launch the new and existing digital offerings in collaboration with training and CDS partnersSet relevant performance metrics aligned with business objectives
Minimum Qualifications:MBA in Marketing with 5 years of experience marketing and selling digital solutions with a track record of successNo immigration sponsorship available for this positionPreferred Qualifications:Experience integrating and leveraging digital capabilities to increase customer relevance and value deliveryExperience in developing new product launch strategies -- including pricing, marketing communications, and value proposition developmentBusiness-to-business marketing experienceStrong communication and presentation skills, particularly to executive level management and a diverse range of stakeholdersBenefitsEcolab strives to provide comprehensive and market-competitive benefits to meet the needs of our associates and their families.Click here to see our benefits.If you are viewing this posting on a site other than our Ecolab Career website, view our benefits at jobs.ecolab.com/working-here.Covid-19 Vaccine NoticeDue to local mandates and customer requirements, applicants for certain customer-facing positions must be fully vaccinated (which in some situations requires a booster if eligible), unless a religious or medical accommodation is requested by the applicant and approved by Ecolab.Americans with Disabilities Act (ADA)Ecolab will provide reasonable accommodation (such as a qualified sign language interpreter or other personal assistance) with our application process upon request as required to comply with applicable laws. If you have a disability and require accommodation assistance in this application process, please visit the Recruiting Support link in the footer of each page of our career website.
Minimum Qualifications:MBA in Marketing with 5 years of experience marketing and selling digital solutions with a track record of successNo immigration sponsorship available for this positionPreferred Qualifications:Experience integrating and leveraging digital capabilities to increase customer relevance and value deliveryExperience in developing new product launch strategies -- including pricing, marketing communications, and value proposition developmentBusiness-to-business marketing experienceStrong communication and presentation skills, particularly to executive level management and a diverse range of stakeholdersBenefitsEcolab strives to provide comprehensive and market-competitive benefits to meet the needs of our associates and their families.Click here to see our benefits.If you are viewing this posting on a site other than our Ecolab Career website, view our benefits at jobs.ecolab.com/working-here.Covid-19 Vaccine NoticeDue to local mandates and customer requirements, applicants for certain customer-facing positions must be fully vaccinated (which in some situations requires a booster if eligible), unless a religious or medical accommodation is requested by the applicant and approved by Ecolab.Americans with Disabilities Act (ADA)Ecolab will provide reasonable accommodation (such as a qualified sign language interpreter or other personal assistance) with our application process upon request as required to comply with applicable laws. If you have a disability and require accommodation assistance in this application process, please visit the Recruiting Support link in the footer of each page of our career website.