Dude Solutions
Digital Marketing Manager, Conversion Rate Optimization
Dude Solutions, Cary, North Carolina, United States, 27518
Who we are
Build a brighter future while learning and growing with aSiemens company at the intersection of technology, community andsustainability. Our global team of innovators is always looking to createmeaningful solutions to some of the toughest challenges facing our world. Findout how far your passion can take you.About the job
Do you have a passion for creating experiences that driverevenue? Do you love chasing and beating growth targets? Do you love testing,learning, and improving on websites? Then we should talk!Brightly is looking for a Conversion Rate OptimizationManager focused on our Brightly websites to create revenue generatingexperiences that increase our growth rate and market share. This person willwork with teams across SEO, Creative, and Web Development through iterativeexperience optimization for brightlysoftware.com. You'll dive deep into visitorbehavior and performance, advanced analytics and audience segmentation, andhelp ideate new ways to improve the user experience. The ideal candidate understandshow to build testing models and roadmaps, can develop strong relationshipsacross a company, and has a passion for data driven marketing.What you'll be doing
Operate as an ownerapplying data and a deep understanding of our users to identify areas tooptimize and to develop solutions that enhance the experience, userengagement and performance of the site.Implement site testinginitiatives and user-centric product features to streamline the customerexperience and drive value to the business.Work directly with Web andCreative teams to define features, communicate tracking requirements, andcreate a site experience strategy & roadmap to bring your ideas tolife.Gain valuable experienceleading initiatives transparent to internal executives.Communicate timelines,goals, and performance to diverse audiences, including engineers, contentwriters, digital designers, and senior leaders.Building new things thatare cool, interesting, at the cutting edge of technologyConnect the dots betweentraffic drivers, such as paid ads and organic search, with the onsiteexperience in order to create a cohesive customer experience.
What you need
Minimum Requirements:Bachelor's degree required5+ years of experiencewith a proven track record of success in meeting performance goals inCustomer Experience or Digital Operations.Experience in B2B SaaSpreferredA/B testing andpersonalization platforms such as Mutiny, Unbounce, and QualifiedStrong Excel skilled indata manipulation & analysis.Understanding ofstatistical significance and robust test analysis.Experience synthesizingdata into actionable insights, building roadmaps, and communicatingrecommendations to all levels of leadership.Strong team player withability to communicate effectively across functional teams to drivepriorities, anticipate pitfalls, and raise issues before they becomeproject blockers.Exceptional organizationalskills, with the capacity to manage multiple priorities and taskssimultaneously.A strong passion forunderstanding customer behavior and enhancing the quality of customerinteractions.Eagerness to work hands-onin an entrepreneurial, performance-based, analytically driven, andfast-paced environmentA proactive approach witha strong sense of ownership and a bias towards action.What Makes you a Standout
Google Analytics Certifications
What is in itfor you
Siemens offers avariety of health and wellness benefits to employees. Details regarding ourbenefits can be found here: https://www.benefitsquickstart.com/siemens/index.html.The pay range for this position is $99,000 - $169,700. The actual wage offered maybe lower or higher depending on budget and candidate experience, knowledge,skills, qualifications and premium geographic location.The Brightly culture
We're guided by a vision of community that serves theambitions and wellbeing of all people, and our professional communities are noexception. We model that ideal every day by being supportive, collaborativepartners to one another, conscientiously making space for our colleagues togrow and thrive. Our passionate team is driven to create a future where smarterinfrastructure protects the environments that shape and connect us all. Thatbrighter future starts with us.We celebrate the fact that our people are individuals andhave different preferences and needs. If we all thought the same, we wouldnever think of anything new! That's why we recruit extraordinary minds from allwalks of life. We are committed to furthering our culture of diversity, equityand inclusion. We encourage applications from a diverse talent pool includingprotected veterans or individuals with disabilities. Reach out and we are happyto give the opportunity to discuss flexibility and reasonable adjustmentrequirements. Many of our team members are working effectively in a remote,virtual environment adding to our ability to offer more flexibility on how youhandle your time.Bring your curiosity and creativity and help us crafttomorrow!Brightly maintains a Drug Free workplace in accordance with applicable lawQualified Applicants must be legally authorized foremployment in the United States. Qualified Applicants will not require employersponsored work authorization now or in the future for employment in the UnitedStates.Equal Employment Opportunity StatementSiemens is an Equal Opportunity and Affirmative Action Employer encouraging diversity in the workplace. All qualified applicants will receive consideration for employment without regard to their race, color, creed, religion, national origin, citizenship status, ancestry, sex, age, physical or mental disability unrelated to ability, marital status, family responsibilities, pregnancy, genetic information, sexual orientation, gender expression, gender identity, transgender, sex stereotyping, order of protection status, protected veteran or military status, or an unfavorable discharge from military service, and other categories protected by federal, state or local law.
Reasonable AccommodationsIf you require a reasonable accommodation in completing a job application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please fill out the accommodations form by clicking on this link Accommodation for disability form If you're unable to complete the form, you can reach out to our AskHR team for support at 1-866-743-6367. Please note our AskHR representatives do not have visibility of application or interview status.
EEO is the LawApplicants and employees are protected under Federal law from discrimination. To learn more, Click here.
Pay Transparency Non-Discrimination ProvisionSiemens follows Executive Order 11246, including the Pay Transparency Nondiscrimination Provision. To learn more, Click here.
California Privacy NoticeCalifornia residents have the right to receive additional notices about their personal information. To learn more, click here.
Build a brighter future while learning and growing with aSiemens company at the intersection of technology, community andsustainability. Our global team of innovators is always looking to createmeaningful solutions to some of the toughest challenges facing our world. Findout how far your passion can take you.About the job
Do you have a passion for creating experiences that driverevenue? Do you love chasing and beating growth targets? Do you love testing,learning, and improving on websites? Then we should talk!Brightly is looking for a Conversion Rate OptimizationManager focused on our Brightly websites to create revenue generatingexperiences that increase our growth rate and market share. This person willwork with teams across SEO, Creative, and Web Development through iterativeexperience optimization for brightlysoftware.com. You'll dive deep into visitorbehavior and performance, advanced analytics and audience segmentation, andhelp ideate new ways to improve the user experience. The ideal candidate understandshow to build testing models and roadmaps, can develop strong relationshipsacross a company, and has a passion for data driven marketing.What you'll be doing
Operate as an ownerapplying data and a deep understanding of our users to identify areas tooptimize and to develop solutions that enhance the experience, userengagement and performance of the site.Implement site testinginitiatives and user-centric product features to streamline the customerexperience and drive value to the business.Work directly with Web andCreative teams to define features, communicate tracking requirements, andcreate a site experience strategy & roadmap to bring your ideas tolife.Gain valuable experienceleading initiatives transparent to internal executives.Communicate timelines,goals, and performance to diverse audiences, including engineers, contentwriters, digital designers, and senior leaders.Building new things thatare cool, interesting, at the cutting edge of technologyConnect the dots betweentraffic drivers, such as paid ads and organic search, with the onsiteexperience in order to create a cohesive customer experience.
What you need
Minimum Requirements:Bachelor's degree required5+ years of experiencewith a proven track record of success in meeting performance goals inCustomer Experience or Digital Operations.Experience in B2B SaaSpreferredA/B testing andpersonalization platforms such as Mutiny, Unbounce, and QualifiedStrong Excel skilled indata manipulation & analysis.Understanding ofstatistical significance and robust test analysis.Experience synthesizingdata into actionable insights, building roadmaps, and communicatingrecommendations to all levels of leadership.Strong team player withability to communicate effectively across functional teams to drivepriorities, anticipate pitfalls, and raise issues before they becomeproject blockers.Exceptional organizationalskills, with the capacity to manage multiple priorities and taskssimultaneously.A strong passion forunderstanding customer behavior and enhancing the quality of customerinteractions.Eagerness to work hands-onin an entrepreneurial, performance-based, analytically driven, andfast-paced environmentA proactive approach witha strong sense of ownership and a bias towards action.What Makes you a Standout
Google Analytics Certifications
What is in itfor you
Siemens offers avariety of health and wellness benefits to employees. Details regarding ourbenefits can be found here: https://www.benefitsquickstart.com/siemens/index.html.The pay range for this position is $99,000 - $169,700. The actual wage offered maybe lower or higher depending on budget and candidate experience, knowledge,skills, qualifications and premium geographic location.The Brightly culture
We're guided by a vision of community that serves theambitions and wellbeing of all people, and our professional communities are noexception. We model that ideal every day by being supportive, collaborativepartners to one another, conscientiously making space for our colleagues togrow and thrive. Our passionate team is driven to create a future where smarterinfrastructure protects the environments that shape and connect us all. Thatbrighter future starts with us.We celebrate the fact that our people are individuals andhave different preferences and needs. If we all thought the same, we wouldnever think of anything new! That's why we recruit extraordinary minds from allwalks of life. We are committed to furthering our culture of diversity, equityand inclusion. We encourage applications from a diverse talent pool includingprotected veterans or individuals with disabilities. Reach out and we are happyto give the opportunity to discuss flexibility and reasonable adjustmentrequirements. Many of our team members are working effectively in a remote,virtual environment adding to our ability to offer more flexibility on how youhandle your time.Bring your curiosity and creativity and help us crafttomorrow!Brightly maintains a Drug Free workplace in accordance with applicable lawQualified Applicants must be legally authorized foremployment in the United States. Qualified Applicants will not require employersponsored work authorization now or in the future for employment in the UnitedStates.Equal Employment Opportunity StatementSiemens is an Equal Opportunity and Affirmative Action Employer encouraging diversity in the workplace. All qualified applicants will receive consideration for employment without regard to their race, color, creed, religion, national origin, citizenship status, ancestry, sex, age, physical or mental disability unrelated to ability, marital status, family responsibilities, pregnancy, genetic information, sexual orientation, gender expression, gender identity, transgender, sex stereotyping, order of protection status, protected veteran or military status, or an unfavorable discharge from military service, and other categories protected by federal, state or local law.
Reasonable AccommodationsIf you require a reasonable accommodation in completing a job application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please fill out the accommodations form by clicking on this link Accommodation for disability form If you're unable to complete the form, you can reach out to our AskHR team for support at 1-866-743-6367. Please note our AskHR representatives do not have visibility of application or interview status.
EEO is the LawApplicants and employees are protected under Federal law from discrimination. To learn more, Click here.
Pay Transparency Non-Discrimination ProvisionSiemens follows Executive Order 11246, including the Pay Transparency Nondiscrimination Provision. To learn more, Click here.
California Privacy NoticeCalifornia residents have the right to receive additional notices about their personal information. To learn more, click here.