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King's Daughters

Marketing Specialist

King's Daughters, Ashland, Kentucky, us, 41114


JOB SUMMARYProduces, creates and manages Marketing/PR campaigns and projects for internal and external audiences with input from managers and director. Takes a lead role in effectively communicating about assigned service lines, departments and projects. Independently seeks out and manages new and updated information from assigned clients within the framework of the Marketing/PR Department's review and approval processes.

DUTIES & ESSENTIAL FUNCTIONSOverall performance rating of below indicated essential job duties:Leads efforts to create and maintain internal and external campaigns for service lines, departments, and special projects such as new procedures, open houses, new personnel, and significant events.Works within the team to ensure every project is completed with high standards for accuracy, timeliness and creativity.Assists managers and director in determining the most effective strategies for meeting communication needs, and follows up accordingly to ensure strategies are carried out to successful completion.Leads efforts-through writing and/or design-to achieve our communication goals. This can include project planning and implementation, graphic design, photography and image editing, writing, online software management, and other methods.Leads efforts to secure pricing from vendors, and helps maintain positive vendor relationships.Assists in the development and management of the departmental budget.

EDUCATION/LICENSE/CERTIFICATION/OTHER REQUIREMENTS

Minimum requirement:Bachelor's degree in Journalism, Graphic Design or other related communication field.

Preferred qualifications:Experience working in a healthcare environment.

WORKING ENVIRONMENTThis job operates in a professional office environment routinely using standard office equipment such as computers.Occasionally requires travel to and from off-site locationsThe noise level in this position is usually low

PHYSICAL DEMANDSFrequently required to maintain a stationary position behind a computer or while presenting to individuals or groups.Frequently required to move about throughout the Medical Center or while rounding.Constantly required to communicate with people electronically, telephonically and in-person requiring talking and hearing.Constantly required to operate a computer and telephone.Constantly required to lift and/or move up to 15 pounds.Frequently required to lift and/or move up to 25 pounds.Occasionally required to lift and/or move up to 50 pounds.Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, and depth perception.