ALTANA
Senior Marketing Operations Manager
ALTANA, New York, New York, us, 10261
Altana is the world's first Value Chain Management System, a collaborative, public-private network that enables customers to take command of their extended supplier and distribution networks from raw material origins to the sale of finished products. By applying artificial intelligence to the world's largest body of supply chain data, Altana reveals these previously opaque global networks and powers workflows across them. Customers like Boston Scientific, L.L.Bean, Maersk, US Customs and Border Protection, and the UK Department of Business and Trade use Altana to build secure, resilient, efficient, and sustainable global value chains.
We have built a fundamental understanding of how the world's economy works, and the implications for global resiliency, sustainability and opportunity are enormous. Backed by leading investors and used by the world's most important organizations, Altana's mission is to power a new era of globalization organized around trusted value chain networks.
This is a lofty mission, and our success depends on building a diverse, global team and creating an environment in which they can thrive. We operate in accordance with our values: we embrace reality as we work to change it; we focus on value creation, not capture; we foster diversity and embrace difference; and, we go on offense. When you join Altana, you'll be joining a vibrant, collaborative team working together to solve complex problems with the potential for global societal impact.
The Opportunity
We are seeking a seasoned Marketing Operations Manager to help enable and accelerate Altana's growth efforts through data and scale-focused initiatives. This is a new role and will be responsible for building out marketing automation, website and marketing analytics capabilities, as well as establishing this function within the organization. You will be responsible for both strategy and implementation of projects, working closely across marketing, revenue operations, and product teams. This role requires hands-on project management, excellent communication skills and collaboration with cross-functional teams, and a passion for data and insights as tools to fuel growth.
You Will:
Responsible for Hubspot, Altana's marketing automation platform, enabling teams through templates and workflow automation, while ensuring data accuracy, and using data to inform marketing decisionsPartner with cross-functional teams to understand program technology needs, prioritizing highest impact initiativesOwn data and integrations across marketing systems, including Google Analytics, Google Tag Manager, Microsoft Clarity, Hubspot, Splash, and other integrated solutionsResponsible for reporting and data accuracy; regularly communicate marketing KPI performance and other data insightsManage Altana's public facing website, including issue resolution, website agency management, and embedded trackingExecute on marketing activities, including processes and systems that support campaign execution, email marketing, digital marketing, website publishing and maintenance, lead management, and data analytics.Own & drive execution within budget, logistics, timelines & vendor managementOwn and maintain all necessary resources & decks in preparation of and for weekly cross-functional meetings and major marketing milestonesDevelop strong cross-functional relationships and participate as a solution-oriented team memberYou Are:
7-10 years of relevant experience, preferably in B2B technologyComfortable both building and maintaining critical marketing systemsCustomer-obsessed with a hunger to bring best-in-class marketing initiatives to lifeA champion for data to help us measure success, iterate, and optimizeCurious and resourceful self-starter, with an ability to solve problems and seek new informationExtremely organized and adept at creating (and sticking to) timelines and driving best practices around process and efficiencyDetail-oriented and have excellent follow-throughStrong communication and stakeholder management skillsExcited about working in a dynamic environment, supporting initiatives across a wide variety of marketing disciplines, and building a world-class marketing team.Proficient in Hubspot, Google Workspace, Excel, Slack, reporting platforms and headless CMS systemsThis role can be based in any of our US Altana hub locations: New York City, Boston, Washington, DC, or San Francisco.
Why it's great to work at Altana
We love to collaborate, and we win as a team!We are committed to engineering excellenceWe value personal and professional developmentWe learn from diverse backgrounds and perspectivesWe impact the world, from enabling developing countries to identifying drug traffickers
At Altana, we believe that a diverse workforce enables greater creativity, performance, and adaptability. We're proud to be an equal opportunity employer and welcome you to join us as you are. Our employment opportunities and decisions are based on business needs and individual qualifications, without regard to race, color, religious creed, national origin, ancestry, age, physical or mental disability, medical condition, marital status, sexual orientation, gender identity or expression, genetic information, family care or medical leave status, military or veteran status, or any other characteristic protected by the laws or regulations in the areas in which we operate. We prohibit discrimination and harassment of any type, in any situation.
We have built a fundamental understanding of how the world's economy works, and the implications for global resiliency, sustainability and opportunity are enormous. Backed by leading investors and used by the world's most important organizations, Altana's mission is to power a new era of globalization organized around trusted value chain networks.
This is a lofty mission, and our success depends on building a diverse, global team and creating an environment in which they can thrive. We operate in accordance with our values: we embrace reality as we work to change it; we focus on value creation, not capture; we foster diversity and embrace difference; and, we go on offense. When you join Altana, you'll be joining a vibrant, collaborative team working together to solve complex problems with the potential for global societal impact.
The Opportunity
We are seeking a seasoned Marketing Operations Manager to help enable and accelerate Altana's growth efforts through data and scale-focused initiatives. This is a new role and will be responsible for building out marketing automation, website and marketing analytics capabilities, as well as establishing this function within the organization. You will be responsible for both strategy and implementation of projects, working closely across marketing, revenue operations, and product teams. This role requires hands-on project management, excellent communication skills and collaboration with cross-functional teams, and a passion for data and insights as tools to fuel growth.
You Will:
Responsible for Hubspot, Altana's marketing automation platform, enabling teams through templates and workflow automation, while ensuring data accuracy, and using data to inform marketing decisionsPartner with cross-functional teams to understand program technology needs, prioritizing highest impact initiativesOwn data and integrations across marketing systems, including Google Analytics, Google Tag Manager, Microsoft Clarity, Hubspot, Splash, and other integrated solutionsResponsible for reporting and data accuracy; regularly communicate marketing KPI performance and other data insightsManage Altana's public facing website, including issue resolution, website agency management, and embedded trackingExecute on marketing activities, including processes and systems that support campaign execution, email marketing, digital marketing, website publishing and maintenance, lead management, and data analytics.Own & drive execution within budget, logistics, timelines & vendor managementOwn and maintain all necessary resources & decks in preparation of and for weekly cross-functional meetings and major marketing milestonesDevelop strong cross-functional relationships and participate as a solution-oriented team memberYou Are:
7-10 years of relevant experience, preferably in B2B technologyComfortable both building and maintaining critical marketing systemsCustomer-obsessed with a hunger to bring best-in-class marketing initiatives to lifeA champion for data to help us measure success, iterate, and optimizeCurious and resourceful self-starter, with an ability to solve problems and seek new informationExtremely organized and adept at creating (and sticking to) timelines and driving best practices around process and efficiencyDetail-oriented and have excellent follow-throughStrong communication and stakeholder management skillsExcited about working in a dynamic environment, supporting initiatives across a wide variety of marketing disciplines, and building a world-class marketing team.Proficient in Hubspot, Google Workspace, Excel, Slack, reporting platforms and headless CMS systemsThis role can be based in any of our US Altana hub locations: New York City, Boston, Washington, DC, or San Francisco.
Why it's great to work at Altana
We love to collaborate, and we win as a team!We are committed to engineering excellenceWe value personal and professional developmentWe learn from diverse backgrounds and perspectivesWe impact the world, from enabling developing countries to identifying drug traffickers
At Altana, we believe that a diverse workforce enables greater creativity, performance, and adaptability. We're proud to be an equal opportunity employer and welcome you to join us as you are. Our employment opportunities and decisions are based on business needs and individual qualifications, without regard to race, color, religious creed, national origin, ancestry, age, physical or mental disability, medical condition, marital status, sexual orientation, gender identity or expression, genetic information, family care or medical leave status, military or veteran status, or any other characteristic protected by the laws or regulations in the areas in which we operate. We prohibit discrimination and harassment of any type, in any situation.