Stanley | tms
Senior Category Marketing Manager, Brand Partnerships and Collaborations
Stanley | tms, Seattle, Washington, us, 98127
Stanley
Seattle, WA
About us
Stanley is defined by Creativity, Building and Invention. We are makers of the legendary bottle and box. Driven by purpose, passion and performance. Obsessed with making a difference. And keeping our promises. Proud of our yesterday. And focused on building the team of tomorrow.
Position Overview
The Senior Category Marketing Manager, Brand Partnerships & Collaborations will be a crucial member of the Marketing Team at Stanley. You will be responsible for completing collaborations and partnership product launches. Working closely with the Director of Partnerships, this role will develop and implement effective marketing campaigns to enhance Stanley's brand and engage consumers. Join us today and contribute to the growth of Stanley's exceptional products and experiences!
Key Responsibilities
Develop and manage end-to-end category marketing campaigns for new partnership product launches.
Support in identifying key collaboration and partnership opportunities to grow brand awareness and emotional connections with existing and new consumers.
Own all Integrated Marketing Plans for product collaborations and partnerships, providing a global style guide for scalable regional executions.
Create and oversee the execution of Integrated Marketing Plans, including but not limited to: digital marketing, social media, press and media, email, in-store, and experiential marketing efforts.
Ensure all campaigns are aligned with brand guidelines and objectives, maintaining a consistent and compelling brand voice across all channels.
Ensure go-to-market alignment and integration into existing seasonal product marketing calendars.
Act as the primary point of contact for all collaborations and partnerships marketing plans, ensuring clear communication and alignment across departments.
Cultivate and foster positive relationships with external agencies and vendors to improve campaign deliverables, execution, and performance.
Positively represent the brand to external partners including key accounts, partners, affiliates, brands, and suppliers.
Foster open communication and collaboration among various collaborators, including internal team members, external agencies, and vendors.
Maintain close partnerships and collaborations with cross-functional teams, including but not limited to: Product Design, Product Development, Creative/Graphic Design, Supply Planning, Logistics, Business Management, Commercial Marketing, and Supply Chain.
Build and provide visual presentations to document program strategies, execution plans, post-campaign recaps and analytics.
Manage and communicate all campaign timelines, updates, budgets, and deliverables.
Education & Experience
A Bachelor’s degree or equivalent experience in Marketing, Business Administration, or a related field is required. A Master’s degree is a plus.
7+ years of experience in marketing, with at least 3 years in a senior or category management role, ideally within consumer goods, retail, or lifestyle brands.
Proven track record in managing end-to-end marketing campaigns for product launches, particularly in collaboration and partnership marketing.
Experience in developing and completing coordinated marketing strategies across multiple channels, including digital, social, email, and experiential marketing.
Solid understanding of brand management, consumer insights, and market research.
Demonstrated ability to lead cross-functional teams and manage multiple projects simultaneously.
Experience in working with external agencies, vendors, and partners to deliver high-impact marketing campaigns.
Excellent communication and presentation skills, with the ability to influence collaborators at all levels.
Proficiency in using marketing tools, analytics platforms, and project management software.
Salary Range$125,000-$145,000
#LI-Hybrid
Stanley is committed to a diverse and inclusive workplace. Stanley is an equal opportunity employer and does not discriminate based on race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please reach Recruiting@pmi-worldwide.com.
The base pay range for this position is for a successful candidate within the state listed. The successful candidate’s actual pay will be based on multiple factors, such as work location, job-related knowledge, skills, qualifications, and experience. Stanley is a total rewards company, which includes rewards beyond base salary. At Stanley, full-time employees are eligible for an annual bonus, based on company and individual results. In addition, we offer a variety of employee benefits, personalized time off, 14-Paid holidays, dental, vision, 401(k), and much more.
About HAVI
HAVI is a global, privately owned company that connects people with ideas, data with insights, supply with demand, restaurants with deliveries and ultimately, people with the products they love. Whether we are sourcing, storing, or delivering products, we bring unmatched category expertise and unrivaled operational excellence, combined with powerful digital analytics and insights. Founded in 1974, HAVI employs more than 10,000 people and serves customers in more than 100 countries. HAVI’s business units include Supply Chain, tms, and Stanley. Our portfolio of businesses offers best-in-class sourcing and supply chain capabilities, brand-defining marketing and promotion services and innovative consumer products. For more information, please visit HAVI.com, tmsw.com and stanley1913.com.
Seattle, WA
About us
Stanley is defined by Creativity, Building and Invention. We are makers of the legendary bottle and box. Driven by purpose, passion and performance. Obsessed with making a difference. And keeping our promises. Proud of our yesterday. And focused on building the team of tomorrow.
Position Overview
The Senior Category Marketing Manager, Brand Partnerships & Collaborations will be a crucial member of the Marketing Team at Stanley. You will be responsible for completing collaborations and partnership product launches. Working closely with the Director of Partnerships, this role will develop and implement effective marketing campaigns to enhance Stanley's brand and engage consumers. Join us today and contribute to the growth of Stanley's exceptional products and experiences!
Key Responsibilities
Develop and manage end-to-end category marketing campaigns for new partnership product launches.
Support in identifying key collaboration and partnership opportunities to grow brand awareness and emotional connections with existing and new consumers.
Own all Integrated Marketing Plans for product collaborations and partnerships, providing a global style guide for scalable regional executions.
Create and oversee the execution of Integrated Marketing Plans, including but not limited to: digital marketing, social media, press and media, email, in-store, and experiential marketing efforts.
Ensure all campaigns are aligned with brand guidelines and objectives, maintaining a consistent and compelling brand voice across all channels.
Ensure go-to-market alignment and integration into existing seasonal product marketing calendars.
Act as the primary point of contact for all collaborations and partnerships marketing plans, ensuring clear communication and alignment across departments.
Cultivate and foster positive relationships with external agencies and vendors to improve campaign deliverables, execution, and performance.
Positively represent the brand to external partners including key accounts, partners, affiliates, brands, and suppliers.
Foster open communication and collaboration among various collaborators, including internal team members, external agencies, and vendors.
Maintain close partnerships and collaborations with cross-functional teams, including but not limited to: Product Design, Product Development, Creative/Graphic Design, Supply Planning, Logistics, Business Management, Commercial Marketing, and Supply Chain.
Build and provide visual presentations to document program strategies, execution plans, post-campaign recaps and analytics.
Manage and communicate all campaign timelines, updates, budgets, and deliverables.
Education & Experience
A Bachelor’s degree or equivalent experience in Marketing, Business Administration, or a related field is required. A Master’s degree is a plus.
7+ years of experience in marketing, with at least 3 years in a senior or category management role, ideally within consumer goods, retail, or lifestyle brands.
Proven track record in managing end-to-end marketing campaigns for product launches, particularly in collaboration and partnership marketing.
Experience in developing and completing coordinated marketing strategies across multiple channels, including digital, social, email, and experiential marketing.
Solid understanding of brand management, consumer insights, and market research.
Demonstrated ability to lead cross-functional teams and manage multiple projects simultaneously.
Experience in working with external agencies, vendors, and partners to deliver high-impact marketing campaigns.
Excellent communication and presentation skills, with the ability to influence collaborators at all levels.
Proficiency in using marketing tools, analytics platforms, and project management software.
Salary Range$125,000-$145,000
#LI-Hybrid
Stanley is committed to a diverse and inclusive workplace. Stanley is an equal opportunity employer and does not discriminate based on race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please reach Recruiting@pmi-worldwide.com.
The base pay range for this position is for a successful candidate within the state listed. The successful candidate’s actual pay will be based on multiple factors, such as work location, job-related knowledge, skills, qualifications, and experience. Stanley is a total rewards company, which includes rewards beyond base salary. At Stanley, full-time employees are eligible for an annual bonus, based on company and individual results. In addition, we offer a variety of employee benefits, personalized time off, 14-Paid holidays, dental, vision, 401(k), and much more.
About HAVI
HAVI is a global, privately owned company that connects people with ideas, data with insights, supply with demand, restaurants with deliveries and ultimately, people with the products they love. Whether we are sourcing, storing, or delivering products, we bring unmatched category expertise and unrivaled operational excellence, combined with powerful digital analytics and insights. Founded in 1974, HAVI employs more than 10,000 people and serves customers in more than 100 countries. HAVI’s business units include Supply Chain, tms, and Stanley. Our portfolio of businesses offers best-in-class sourcing and supply chain capabilities, brand-defining marketing and promotion services and innovative consumer products. For more information, please visit HAVI.com, tmsw.com and stanley1913.com.