INFUSE
B2B Media Strategist (Remote)
INFUSE, Washington, District of Columbia, us, 20022
OUR HIRING PROCESS:
We will review your application against our job requirements. We do not employ machine learning technologies during this phase as we believe every human deserves attention from another human. We promise to give your candidacy a fair and detailed assessment.We may then invite you to submit a video interview for the review of the hiring manager, often followed by a test or short project.You will be invited to a live meeting or Zoom interview with our hiring manager and/or the interview team. We do not conduct interviews via text message or Telegram.If you are still excited to join INFUSE and we like you as much, we will discuss your offer after a live conversation.
In this role, you will work with some of our largest existing clients, as well as new clients, building an understanding of their business objectives, market, and audience to set the strategic direction for their approach to media. You will lead the development of integrated media and comms plans across a diverse client portfolio.
Key responsibilitiesDeveloping media strategies that understand business objectives, identify priority audiences, and map out the customer journey and role of digital channels.Creation of cross-channel media strategies aligned to clear objectives and measurements provided by the client.Collaborating with our sales and creative content team to ensure campaign concepts align with planned media strategy activations.Ensuring media strategies and plans are aligned with your client's business priorities.Presenting to senior client stakeholders on sales calls.Supporting the sales and client success team in maintaining strong client relationships.Innovating ideas to meet client challenges and elevate INFUSE service offerings.Contributing to business development and marketing efforts.
Skill requirementsB2B experience in planning/strategy of cross-channel media campaigns.Strong knowledge of multiple media channels e.g., display, social, lead gen, and email nurture.Strong knowledge of analytics and measurement technologies.Experience dissecting B2B digital briefs and customer journeys.Excellent communication and presentation skills.Rigorous approach to market and audience research.Numerate, comfortable working with data to forecast performance across channels.Experience working with sales & creative content teams.
Desirable SkillsExperience working with B2B Channel / Marketing Partners.
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We will review your application against our job requirements. We do not employ machine learning technologies during this phase as we believe every human deserves attention from another human. We promise to give your candidacy a fair and detailed assessment.We may then invite you to submit a video interview for the review of the hiring manager, often followed by a test or short project.You will be invited to a live meeting or Zoom interview with our hiring manager and/or the interview team. We do not conduct interviews via text message or Telegram.If you are still excited to join INFUSE and we like you as much, we will discuss your offer after a live conversation.
In this role, you will work with some of our largest existing clients, as well as new clients, building an understanding of their business objectives, market, and audience to set the strategic direction for their approach to media. You will lead the development of integrated media and comms plans across a diverse client portfolio.
Key responsibilitiesDeveloping media strategies that understand business objectives, identify priority audiences, and map out the customer journey and role of digital channels.Creation of cross-channel media strategies aligned to clear objectives and measurements provided by the client.Collaborating with our sales and creative content team to ensure campaign concepts align with planned media strategy activations.Ensuring media strategies and plans are aligned with your client's business priorities.Presenting to senior client stakeholders on sales calls.Supporting the sales and client success team in maintaining strong client relationships.Innovating ideas to meet client challenges and elevate INFUSE service offerings.Contributing to business development and marketing efforts.
Skill requirementsB2B experience in planning/strategy of cross-channel media campaigns.Strong knowledge of multiple media channels e.g., display, social, lead gen, and email nurture.Strong knowledge of analytics and measurement technologies.Experience dissecting B2B digital briefs and customer journeys.Excellent communication and presentation skills.Rigorous approach to market and audience research.Numerate, comfortable working with data to forecast performance across channels.Experience working with sales & creative content teams.
Desirable SkillsExperience working with B2B Channel / Marketing Partners.
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