Softbank Investment advisers
Performance Marketing Associate, B2B
Softbank Investment advisers, Iowa, Louisiana, United States, 70647
About DoorDash
At DoorDash, our mission to empower local economies shapes how our team members move quickly and always learn and reiterate to support merchants, Dashers, and the communities we serve. We are a technology and logistics company that started with door-to-door delivery, and we are looking for team members who can help us go from a company that is known for delivering food to a company that people turn to for any and all goods.Job Description
About the Team
The B2B Marketing team is a small and diverse team of highly-driven marketers who are performance-focused, super collaborative, and value having fun together just as much as our campaign results. We support a wide variety of business lines and work closely with our Inside Sales partners to generate leads.We’re hiring a data-driven Performance Marketer who will be responsible for driving growth across paid media channels for our Restaurant and New Verticals suite of products in the US. This role is tasked with the monumental responsibility of attracting and educating new SMB Merchants about the benefits of the DoorDash product suite to help them grow their business through third-party delivery. This role will be tasked with the execution of paid media buys (Paid Search, Paid Social, and Paid Display), delivering against aggressive business goals, managing investment efficiency, and maintaining a “startup” mentality to be a top-tier cross-functional partner.You will report into the Senior Manager of B2B Performance Marketing on our Growth Marketing team in our Merchant organization. We expect this role to be hybrid with some time in-office and some time remote.You’re excited about this opportunity because you will…
Execute paid media strategy and campaign execution to increase lead generation and optimal ROAS.Own the bottom line on all performance marketing programs for paid media campaigns as they are hyper-growth channels for the respective products.Nimbly lead and measure performance across an evergreen portfolio of paid channels, but execute ad hoc strategic campaigns with separate goals and budgets as the landscape shifts.Develop and implement testing strategies to improve KPIs including identifying and testing new channels, creative/copy testing, audience segmentation, ad placements, and retargeting strategy to maximize full-funnel performance.Work with cross-functional teams on overall business strategy and growth.We’re excited about you because…
You have 2+ years of direct, hands-on experience managing paid media (search, display, social), either at an agency or in-house.You have a deep familiarity with all digital marketing metrics including MQL, CW, CPL, CPA, CPC, CPM, LTV, and ROAS.Demonstrate outstanding analytical and problem-solving skills with an impeccable eye for detail.You are relentlessly resourceful. When something needs to get done, you always find a way to make it happen. Even when the work is hard, you have the drive to power through it.You are a storyteller at heart that can create a compelling narrative from performance data.Compensation
The location-specific base salary range for this position is listed below. Compensation in other geographies may vary. Actual compensation within the pay range will be decided based on factors including, but not limited to, skills, prior relevant experience, and specific work location. For roles that are available to be filled remotely, base salary is localized according to employee work location. Please discuss your intended work location with your recruiter for more information.DoorDash cares about you and your overall well-being, and that’s why we offer a comprehensive benefits package for full-time employees, that includes healthcare benefits, a 401(k) plan including an employer match, short-term and long-term disability coverage, basic life insurance, wellbeing benefits, paid time off, paid parental leave, and several paid holidays, among others.In addition to base salary, the compensation package for this role also includes opportunities for equity grants.$72,200—$114,000 USD$76,000—$114,000 USDWashington Pay Range:$72,200—$108,400 USDOur Commitment to Diversity and Inclusion
We’re committed to growing and empowering a more inclusive community within our company, industry, and cities. That’s why we hire and cultivate diverse teams of people from all backgrounds, experiences, and perspectives. We believe that true innovation happens when everyone has room at the table and the tools, resources, and opportunity to excel.Statement of Non-Discrimination: In keeping with our beliefs and goals, no employee or applicant will face discrimination or harassment based on: race, color, ancestry, national origin, religion, age, gender, marital/domestic partner status, sexual orientation, gender identity or expression, disability status, or veteran status.Pursuant to the San Francisco Fair Chance Ordinance, Los Angeles Fair Chance Initiative for Hiring Ordinance, and any other state or local hiring regulations, we will consider for employment any qualified applicant, including those with arrest and conviction records, in a manner consistent with the applicable regulation.If you need any accommodations, please inform your recruiting contact upon initial connection.
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At DoorDash, our mission to empower local economies shapes how our team members move quickly and always learn and reiterate to support merchants, Dashers, and the communities we serve. We are a technology and logistics company that started with door-to-door delivery, and we are looking for team members who can help us go from a company that is known for delivering food to a company that people turn to for any and all goods.Job Description
About the Team
The B2B Marketing team is a small and diverse team of highly-driven marketers who are performance-focused, super collaborative, and value having fun together just as much as our campaign results. We support a wide variety of business lines and work closely with our Inside Sales partners to generate leads.We’re hiring a data-driven Performance Marketer who will be responsible for driving growth across paid media channels for our Restaurant and New Verticals suite of products in the US. This role is tasked with the monumental responsibility of attracting and educating new SMB Merchants about the benefits of the DoorDash product suite to help them grow their business through third-party delivery. This role will be tasked with the execution of paid media buys (Paid Search, Paid Social, and Paid Display), delivering against aggressive business goals, managing investment efficiency, and maintaining a “startup” mentality to be a top-tier cross-functional partner.You will report into the Senior Manager of B2B Performance Marketing on our Growth Marketing team in our Merchant organization. We expect this role to be hybrid with some time in-office and some time remote.You’re excited about this opportunity because you will…
Execute paid media strategy and campaign execution to increase lead generation and optimal ROAS.Own the bottom line on all performance marketing programs for paid media campaigns as they are hyper-growth channels for the respective products.Nimbly lead and measure performance across an evergreen portfolio of paid channels, but execute ad hoc strategic campaigns with separate goals and budgets as the landscape shifts.Develop and implement testing strategies to improve KPIs including identifying and testing new channels, creative/copy testing, audience segmentation, ad placements, and retargeting strategy to maximize full-funnel performance.Work with cross-functional teams on overall business strategy and growth.We’re excited about you because…
You have 2+ years of direct, hands-on experience managing paid media (search, display, social), either at an agency or in-house.You have a deep familiarity with all digital marketing metrics including MQL, CW, CPL, CPA, CPC, CPM, LTV, and ROAS.Demonstrate outstanding analytical and problem-solving skills with an impeccable eye for detail.You are relentlessly resourceful. When something needs to get done, you always find a way to make it happen. Even when the work is hard, you have the drive to power through it.You are a storyteller at heart that can create a compelling narrative from performance data.Compensation
The location-specific base salary range for this position is listed below. Compensation in other geographies may vary. Actual compensation within the pay range will be decided based on factors including, but not limited to, skills, prior relevant experience, and specific work location. For roles that are available to be filled remotely, base salary is localized according to employee work location. Please discuss your intended work location with your recruiter for more information.DoorDash cares about you and your overall well-being, and that’s why we offer a comprehensive benefits package for full-time employees, that includes healthcare benefits, a 401(k) plan including an employer match, short-term and long-term disability coverage, basic life insurance, wellbeing benefits, paid time off, paid parental leave, and several paid holidays, among others.In addition to base salary, the compensation package for this role also includes opportunities for equity grants.$72,200—$114,000 USD$76,000—$114,000 USDWashington Pay Range:$72,200—$108,400 USDOur Commitment to Diversity and Inclusion
We’re committed to growing and empowering a more inclusive community within our company, industry, and cities. That’s why we hire and cultivate diverse teams of people from all backgrounds, experiences, and perspectives. We believe that true innovation happens when everyone has room at the table and the tools, resources, and opportunity to excel.Statement of Non-Discrimination: In keeping with our beliefs and goals, no employee or applicant will face discrimination or harassment based on: race, color, ancestry, national origin, religion, age, gender, marital/domestic partner status, sexual orientation, gender identity or expression, disability status, or veteran status.Pursuant to the San Francisco Fair Chance Ordinance, Los Angeles Fair Chance Initiative for Hiring Ordinance, and any other state or local hiring regulations, we will consider for employment any qualified applicant, including those with arrest and conviction records, in a manner consistent with the applicable regulation.If you need any accommodations, please inform your recruiting contact upon initial connection.
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