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Hearst Communications, Inc.

Marketing Associate (Part Time position)

Hearst Communications, Inc., Lawrenceville, Georgia, United States, 30243


Marketing Associate (Part Time position)

Job Description

Position Overview :As a Marketing Associate at Black Book, you will support the marketing team in executing a variety of marketing initiatives tailored for the automotive, finance, and insurance industries. You will work closely with team members to ensure consistent brand messaging across all channels in a dynamic environment.Key Responsibilities:Assist in the execution of marketing campaigns including digital, social media, email, and content marketing specific to the automotive sector.Provide administrative support to the marketing team.Manage marketing and event calendars and deadlines.Conduct market research and analyze automotive industry trends to identify opportunities for growth.Create and curate engaging content for various marketing channels.Utilize marketing automation tools to streamline and optimize marketing efforts.Monitor and report on the effectiveness of marketing campaigns.Support event planning and coordination for conferences and other promotional events.Collaborate with the agency team to produce marketing materials.Maintain marketing databases and track marketing performance metrics.Other duties as assigned.Qualifications:Strong written and verbal communication skills.Proficiency in marketing software and tools (e.g., Salesforce, Mailchimp, and social media analytics).Experience with the Adobe Suite, specifically InDesign, Photoshop, Illustrator, and Acrobat.Basic knowledge or experience with marketing automation tools (e.g., 6Sense, HubSpot) is preferred.Knowledge of digital marketing strategies and best practices.Creative thinker with excellent organizational skills.Ability to work independently and as part of a team.Detail-oriented with strong analytical skills.Ability to manage multiple projects and meet deadlines.Job Info

Job Identification: 2022814Job Category: Marketing and Creative ServicesPosting Date: 08/14/2024, 02:49 PMDegree Level: Some CollegeJob Schedule: Part timeJob Shift: DayLocation: 1745 North Brown Road, Lawrenceville, GA, 30043, US (Hybrid)

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