Marketing and Communications Manager

DescriptionThe Marketing & Communications Manager supervises and supports the development of the company's marketing and communications strategy and is responsible for the design and distribution of its brand for all of Starkweather and its affiliate brands.This position will manage the department with a focus on social media, publications, websites, content creation, and employee/client events.This individual will have supervisory responsibilities for up to 5 associates.This role is a very hands-on, highly visible position, working with associates, managers, the team, senior leaders, and vendors to ensure our message/branding aligns with that of our organization. This individual could find themselves drafting press releases, coordinating vendors for corporate events, while also recording a video for a social media post. You can't be afraid to roll up your sleeves.Essential Job Functions include:Social Media & Email Marketing Management:Work with outside marketing group to create and implement a 12-month schedule timeline, in line with the company’s brand message for postings including but not limited to community outreach, company events, or practice group content.Create drip funnel campaigns for respective practice groups, including research and content development with practice leaders' input.Email marketing will consist of drafting content, scheduling, customer surveys, event invites, interpreting analytics, and adjusting accordingly.Create, review, and edit content for the company to be published on the company's websites and social media pages.Oversight of SharePoint/Internal Brand Intranet Management:Oversee and approve SharePoint campaigns, videos, and postings.Create and implement a 12-month schedule timeline with the team. Work with other departments to create content, build event/activity campaigns, and schedule communications.Manage the S&S corporate intranet calendar of events, including pre-event invitations, post-event surveys, and management of the event list.Employee & Client Events:In conjunction with the SVP, Director of Marketing, create the corporate events calendar.Manage and implement corporate events (internal and external).Conduct and report on post-event debriefs, implementing adjustments accordingly.Additional Responsibilities:Assist in content writing and creation across all disciplines as well as for corporate communications.Update and manage corporate web properties.Press release writing, scheduling, and promotion to outside outlets and media.Oversee all online management and upkeep, including Google profiles and carrier information.Assist with/attend offsite/after-hours events.Perform other related duties as assigned.RequirementsSkills, Abilities, and Experience:Fluency in MS Office products; MAC and PC experience required.Experience working at a senior level with C-Suite executives.Experience coordinating corporate events, including venue selection, menu choices, vendor scheduling, transportation coordination, and event scheduling. Ability to be on-site for the event and serve as the main contact for issues during the event.Critical thinking skills and the ability to assess a situation and take initiative are strengths.Superior verbal and written communication skills; strong editing skills are needed. Presentation skills are required.Ability to multitask and operate in an ever-changing environment is critical. Flexibility and adaptability are a necessity.Ability to work well in a team environment.Ability to work outside of normal working hours; early mornings or late evenings are possible.Reliable transportation to travel throughout RI/CT/MA primarily is needed.Ability to communicate clearly, work well with others, and manage time effectively.Proficient in the following social media platforms: Facebook, Instagram, Twitter, LinkedIn, YouTube, Vimeo, Mailchimp, & Hubspot scheduling, and basic HTML.Proficient in content writing, basic photography, Adobe video editor or other video editing software, and Adobe Photoshop.Bachelor’s degree in Marketing, Journalism, Advertising, Communications, or related field, or equivalent experience.Three to five years of related experience writing and editing projects, managing social media content; a portfolio of relevant previous projects is highly preferred.

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