Legrand NA
Product Marketing Specialist
Legrand NA, New London, Connecticut, us, 06320
Legrand NA Product Marketing Specialist New London, Connecticut Apply Now
Legrand has an exciting opportunity for a Product Marketing Specialist to join the Data, Power and Control Team in New London, CT.The Product Marketing Specialist serves a critical role in the launches, promotional programs, and communication of Legrand products and associated technology. This position develops, executes, tracks, and measures the effectiveness of product launches and marketing programs. Additionally, this position is responsible for the project management of key strategic initiatives for brand management and support of data governance.Main Responsibilities:Communicate product and technical information clearly and concisely through a variety of mediums to intended audience.Collaborate cross-functionally with Product Management, Engineering, Creative Services, Campaign Marketing, Channel Marketing, and Sales teams to deliver collateral, context, and support materials to drive successful product launches.Research and provide thought leadership to create technical marketing collateral that drives consumers to our brand and product.Update and maintain product information on the web, including adding new collateral, copy, and images. Also creating new landing pages and driving toward excellent UX.Create high impact useful tools to aid internal and external sales teams.Facilitate effective communication between internal teams to ensure alignment on product and marketing strategies.Represent the organization in customer-facing calls and events as needed.Undertake additional assignments or projects as directed by management.Qualifications:Education:
Bachelor's degree from four-year College or University with emphasis in Marketing, Business, or related field.Experience:
2-4 years in product marketing application/lifestyle marketing or related experience; Experience in data or telecommunications marketing a plus.Skills/Knowledge/Abilities:Computer proficient with knowledge of Microsoft Office products (Word/ Excel/ Outlook /PowerPoint, Visio).Effective oral and written communication skills with the ability to provide information across multiple groups in the company including, Engineering, Marketing, and Support.Strong organizational, research, and planning skills.Ability to work independently and in dynamic team environment.Strong presentation and interpersonal skills.Concerned with quality deliverables.Salary Range:
$75k - $85kBenefits Overview:
LNCA offers comprehensive medical, dental and vision coverage. LNCA offers distinctive benefits like high employer 401K match, above-benchmark paid maternity leave, paid time off to volunteer, and an active women’s network.Company Info:About Legrand:
Representing more than 150 years of innovation, Legrand is the global specialist in electrical and digital building infrastructures. Our purpose is improving lives by transforming the spaces where people live, work and meet with electrical and digital infrastructures and connected solutions that are simple, innovative and sustainable.About Legrand North and Central America:
Legrand North and Central America (LNCA) employs over 6,500 associates in 50 locations, working across six divisions/sector: Audio Visual, Building Controls Systems, Data Power and Controls, Electrical Wiring Systems, and Lighting.About Legrand’s Data Center Power and Control Division:
The industry-leading brands of Approved Networks, Ortronics, Raritan, Server Technology, and Starline empower Legrand’s Data, Power & Control to produce innovative solutions for data centers, building networks, and facility infrastructures.
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Legrand has an exciting opportunity for a Product Marketing Specialist to join the Data, Power and Control Team in New London, CT.The Product Marketing Specialist serves a critical role in the launches, promotional programs, and communication of Legrand products and associated technology. This position develops, executes, tracks, and measures the effectiveness of product launches and marketing programs. Additionally, this position is responsible for the project management of key strategic initiatives for brand management and support of data governance.Main Responsibilities:Communicate product and technical information clearly and concisely through a variety of mediums to intended audience.Collaborate cross-functionally with Product Management, Engineering, Creative Services, Campaign Marketing, Channel Marketing, and Sales teams to deliver collateral, context, and support materials to drive successful product launches.Research and provide thought leadership to create technical marketing collateral that drives consumers to our brand and product.Update and maintain product information on the web, including adding new collateral, copy, and images. Also creating new landing pages and driving toward excellent UX.Create high impact useful tools to aid internal and external sales teams.Facilitate effective communication between internal teams to ensure alignment on product and marketing strategies.Represent the organization in customer-facing calls and events as needed.Undertake additional assignments or projects as directed by management.Qualifications:Education:
Bachelor's degree from four-year College or University with emphasis in Marketing, Business, or related field.Experience:
2-4 years in product marketing application/lifestyle marketing or related experience; Experience in data or telecommunications marketing a plus.Skills/Knowledge/Abilities:Computer proficient with knowledge of Microsoft Office products (Word/ Excel/ Outlook /PowerPoint, Visio).Effective oral and written communication skills with the ability to provide information across multiple groups in the company including, Engineering, Marketing, and Support.Strong organizational, research, and planning skills.Ability to work independently and in dynamic team environment.Strong presentation and interpersonal skills.Concerned with quality deliverables.Salary Range:
$75k - $85kBenefits Overview:
LNCA offers comprehensive medical, dental and vision coverage. LNCA offers distinctive benefits like high employer 401K match, above-benchmark paid maternity leave, paid time off to volunteer, and an active women’s network.Company Info:About Legrand:
Representing more than 150 years of innovation, Legrand is the global specialist in electrical and digital building infrastructures. Our purpose is improving lives by transforming the spaces where people live, work and meet with electrical and digital infrastructures and connected solutions that are simple, innovative and sustainable.About Legrand North and Central America:
Legrand North and Central America (LNCA) employs over 6,500 associates in 50 locations, working across six divisions/sector: Audio Visual, Building Controls Systems, Data Power and Controls, Electrical Wiring Systems, and Lighting.About Legrand’s Data Center Power and Control Division:
The industry-leading brands of Approved Networks, Ortronics, Raritan, Server Technology, and Starline empower Legrand’s Data, Power & Control to produce innovative solutions for data centers, building networks, and facility infrastructures.
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