Logo
CMI/Compas

Vice President, Digital Marketing Analytics

CMI/Compas, Chicago, Illinois, United States, 60290


Vice President, Digital Marketing Analytics - Empowering Health Outcomes Through DataDo you thrive on uncovering insights that drive strategic decisions? Are you passionate about the power of data to improve healthcare outcomes?CMI Media Group, a leading healthcare marketing agency, is seeking a dynamic and experienced

Vice President, Digital Marketing Analytics

to lead our talented team in delivering best-in-class analytical solutions for our clients.In this role, you will:Lead the strategic direction of measurement and analysis plans , ensuring alignment with client business objectives.Oversee the analysis of campaign performance , identifying trends, opportunities, and providing actionable optimization recommendations.Serve as a trusted advisor and point of escalation

for internal and external stakeholders, addressing analytical inquiries and providing data-driven insights.Collaborate with the Manager/Director

to develop compelling reports and presentations that effectively communicate key findings and insights.Cultivate and strengthen client relationships , particularly within their analytics departments, fostering trust and demonstrating the value of our services.Spearhead the development and achievement of departmental objectives , setting ambitious goals and inspiring your team to achieve them.Remain at the forefront of the industry , exploring and evaluating new measurement methodologies and analytical technologies.Play an active role in new business development , leveraging your expertise to identify opportunities and develop innovative analytical solutions.Represent CMI Media Group at key industry events , showcasing our thought leadership and building relationships with industry peers.You are a data-driven leader with:10+ years of experience in analytics and research , with a strong focus on online direct marketing or online media performance analysis.7+ years of experience building and managing high-performing teams , fostering a collaborative and results-oriented environment.Proven leadership skills and a track record of building strong client relationships , demonstrating exceptional communication and interpersonal skills.Experience managing and coordinating multiple projects across internal teams , prioritizing effectively and delivering high-quality work under tight deadlines.Experience or education in the pharmaceutical industry is a plus , demonstrating an understanding of the unique challenges and opportunities within this sector.Knowledge of statistical modeling techniques, segmentation, research, lifetime value, and ROI is a plus , showcasing your deep understanding of analytical methodologies.Join CMI Media Group and make a difference:

At CMI Media Group, we believe in the power of data to improve healthcare outcomes. We are a team of passionate individuals dedicated to delivering exceptional results for our clients and making a positive impact on the world.

#J-18808-Ljbffr