Director of Marketing & PR

Director of Marketing & PRArts Education NonprofitPrinceton, NJ (Hybrid)Salary: $60,000 to $80,000, based on experienceTerrific Director of Marketing & PR position with a nonprofit focused on inspiring young people through arts education. The Director will be a member of the management team and be responsible for overseeing the tactical component of the organization's marketing initiatives. They will also provide support on the strategic level. There will be a focus on launching campaigns to improve the organization's reach via print, digital, social, video, events, and public relations. The role will leverage analytics to drive growth and identify areas for improvement. The Director will manage and mentor a Marketing Associate and oversee external consultants. Qualified candidates should have approximately 5+ years of related marketing experience. This position is located in Princeton, NJ and operates on a hybrid schedule.Responsibilities:Responsible for tactical initiatives and supporting marketing strategyProvide data driven marketing strategiesCollaborate with team members and consultants to craft influential marketing campaigns and messaging for various audiencesOversee all digital campaigns and adsDevelop and oversee the design of social media and email strategyContribute to the development of digital contentParticipate in organizational efforts to improve DEI practicesManage and oversee a Marketing Associate and external consultantsQualifications:Approximately 5+ years of relevant experienceExperience marketing educational programs, arts, or other related service a plusStrong desire to further arts education and an understanding of the importance of arts educationExperience integrating DEI practices into marketing initiativesTechnologically savvy with the ability to interpret marketing data and analyticsHands-on, self starter, excited about finding solutions for hurdles arising from technical initiatives, etc...Excellent written and verbal communication skillsEqual opportunity employer.

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