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Mars Advertising, Inc.

Sr Director, Business & Media Strategy

Mars Advertising, Inc., Chicago, Illinois, United States, 60290


Mars United Commerce Powered by Marilyn is a global commerce company that delivers all the solutions clients need to grow their business today and tomorrow. Founded by the late Marilyn Barnett, we’ve become global leaders in four key commerce disciplines – Strategy & Analytics, Digital Commerce, Content & Experiences, and Retail Consultancy – that together form a United Commerce Ecosystem that provides all the expertise clients need to navigate the commerce marketing landscape. Our 800+ Martians across North America, Europe, Australia, New Zealand and Asia exist to drive growth for our people, our clients, and our communities all across the globe.Mars United Commerce is seeking a Senior Director, Business & Media Strategy. This person is the driver of connected commerce across retail teams for a specific client or multiple clients, linking all the levers needed to deliver the most efficient and effective business results. This person is the first point of contact for Client Leadership and cross functional leads to be the general steward of the business and to collaborate on business needs that are retail specific, but not retailer specific.Candidates must reside in a commutable distance to one of Mars United Commerce's hub locations: Detroit, Chicago, Cincinnati, New York, Denver, Minneapolis, Bentonville, Dallas, or Nashville.PRIMARY RESPONSIBILITIES:Make connections across retail teams, lead Customer leadership asks and key initiatives across all levers in Connected Commerce (Shopper, Retail Media, eCommerce, Trade, National Integration)Lead the approach and development of overarching business QBRs, overarching learnings from commerce plans and levers, annual planning and setting of overarching business objectives and KPIsDevelop strong client relationships across shopper, ecomm, sales and brand teamsDrive strategic thought leadership, proactively keeping a pulse on retail across all channels and all mediumsElevate any staffing/scoping needs to EVP of Customer Development and Business LeadElevate any functional needs/opportunities to Function LeadsSKILLSETS REQUIRED:Bachelor’s degree in advertising, marketing, business, or related fieldMinimum of 8 years of ecommerce experience at a retailer, CPG, or marketing or advertising agencyMust have experience with managing digital shelf content on Amazon.com and Walmart.comStrategic thinking in development of shopper marketing programs, ecommerce space and management of the day to dayPossess an entrepreneurial spirit and be a self-starter with a deep sense of accountability, creativity, resourcefulness, and a desire to collaborate and step in for the good of the team and the agencyA wealth of industry knowledge including current trends, consumer packaged goods and retailer information, and business philosophiesMotivational leadership, inspiring the team to deliver top performance every day against assigned businessDynamic personality and leadership skills, able to effectively engage and influence a variety of audiencesCollaborative approach to teamwork and problem-solvingSound decision-making skills based in agency, client, and industry knowledgePassion for business and dissatisfaction with the status quo – always thinking of ways to improve and growStrong listening skills and attention to detailSuperior verbal, written, presentation, and interpersonal skillsMars United Commerce is an Equal Opportunity Employer and will recruit, hire, train and promote persons in all job classifications without regard to race, ancestry, creed, color, sexual orientation, gender identity, age, national origin, disability or handicap, HIV, veteran, marital or family status, or any other status or condition protected by applicable state and/or federal laws, except where a bonafide occupational qualification applies.Mars United Commerce has developed a wide variety of inclusive benefit plans and policies that address and promote the needs of all employees and their family members, including comprehensive group health plans, a parental leave program that includes paid maternity and paternity benefits for pregnancy, adoption and surrogacy, flexible paid time off, a broad and confidential employee assistance program, ongoing wellness support initiatives, trusted financial health advice and guidance, promotion of education through tuition support and assistance, and a flexible and supportive work environment and culture.

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