Insight Global
INTL Product Marketing Manager
Insight Global, Boston, Massachusetts, us, 02298
Job Description
Are you a highly skilled Marketing Product candidate? Our partners are looking for a highly seasoned Product Marketing Professional to lead efforts into entering the German Market. This role is a crucial aspect in Opening the Germany Market & standing up sales teams; this role will play a key part in their broader European Strategy. If you are passionate about product marketing and have a deep understanding of the German market, we would love to hear from you!
Key Responsibilities & Day to Day overview:
· Market Expertise: Leverage your deep understanding of the German market to drive product marketing strategies. Must be fluent in German.
· Product Marketing: Utilize your 10+ years of experience in B2B SaaS product marketing to create compelling messaging and product positioning.
· Competitive Insights: Conduct thorough competitive market research, identifying and analyzing German email marketing competitors.
· Competitive Analysis: Create battle cards and competitive summaries, including features and pricing, and analyze recent market entrants like Mailchimp to understand their successes and failures.
· Analytical Thinking: Quantify and prioritize market opportunities based on potential revenue impact.
· Market Launch: Prepare for the German market launch, including setting up a sales team for success and creating necessary enablement materials.
· Deliverables: Develop detailed market and competitive landscape overviews, slide decks, and presentations for internal use to be viewed by executive leadership
· Regulatory Understanding: Navigate the stricter data and privacy regulations in Germany, addressing key considerations and pain points for buyers.
Compensation:
$40/hr to $60/hr
Exact compensation may vary based on several factors, including skills, experience, and education.
Benefit packages for this role will start on the 31st day of employment and include medical, dental, and vision insurance, as well as HSA, FSA, and DCFSA account options, and 401K retirement account access with employer matching. Employees in this role are also entitled to paid sick leave and/or other paid time off as provided by applicable law.
We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to HR@insightglobal.com .
To learn more about how we collect, keep, and process your private information, please review Insight Global's Workforce Privacy Policy: https://insightglobal.com/workforce-privacy-policy/ .
Skills and Requirements
Qualifications:
· Experience: 10+ years in product marketing, specifically in B2B SaaS.
· Market Insight: Proven experience in competitive market insights, preferably with experience in foreign markets.
· Language Skills: Fluent in German.
· MarTech Knowledge: Familiarity with the MarTech space and its competitors.
· Platform-Based Products: Experience with platform-based products, SMS, and WhatsApp.
· Presentation Skills: Ability to create polished executive presentations with minimal oversight.
Additional Notes:
o Location Flexibility: While a preference for in-market presence, the candidate could also be based in the UK.
Immediate Start: Ideally, the candidate should be able to start working immediately. null
We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal employment opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment without regard to race, color, ethnicity, religion,sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military oruniformed service member status, or any other status or characteristic protected by applicable laws, regulations, andordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or the recruiting process, please send a request to HR@insightglobal.com.
Are you a highly skilled Marketing Product candidate? Our partners are looking for a highly seasoned Product Marketing Professional to lead efforts into entering the German Market. This role is a crucial aspect in Opening the Germany Market & standing up sales teams; this role will play a key part in their broader European Strategy. If you are passionate about product marketing and have a deep understanding of the German market, we would love to hear from you!
Key Responsibilities & Day to Day overview:
· Market Expertise: Leverage your deep understanding of the German market to drive product marketing strategies. Must be fluent in German.
· Product Marketing: Utilize your 10+ years of experience in B2B SaaS product marketing to create compelling messaging and product positioning.
· Competitive Insights: Conduct thorough competitive market research, identifying and analyzing German email marketing competitors.
· Competitive Analysis: Create battle cards and competitive summaries, including features and pricing, and analyze recent market entrants like Mailchimp to understand their successes and failures.
· Analytical Thinking: Quantify and prioritize market opportunities based on potential revenue impact.
· Market Launch: Prepare for the German market launch, including setting up a sales team for success and creating necessary enablement materials.
· Deliverables: Develop detailed market and competitive landscape overviews, slide decks, and presentations for internal use to be viewed by executive leadership
· Regulatory Understanding: Navigate the stricter data and privacy regulations in Germany, addressing key considerations and pain points for buyers.
Compensation:
$40/hr to $60/hr
Exact compensation may vary based on several factors, including skills, experience, and education.
Benefit packages for this role will start on the 31st day of employment and include medical, dental, and vision insurance, as well as HSA, FSA, and DCFSA account options, and 401K retirement account access with employer matching. Employees in this role are also entitled to paid sick leave and/or other paid time off as provided by applicable law.
We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to HR@insightglobal.com .
To learn more about how we collect, keep, and process your private information, please review Insight Global's Workforce Privacy Policy: https://insightglobal.com/workforce-privacy-policy/ .
Skills and Requirements
Qualifications:
· Experience: 10+ years in product marketing, specifically in B2B SaaS.
· Market Insight: Proven experience in competitive market insights, preferably with experience in foreign markets.
· Language Skills: Fluent in German.
· MarTech Knowledge: Familiarity with the MarTech space and its competitors.
· Platform-Based Products: Experience with platform-based products, SMS, and WhatsApp.
· Presentation Skills: Ability to create polished executive presentations with minimal oversight.
Additional Notes:
o Location Flexibility: While a preference for in-market presence, the candidate could also be based in the UK.
Immediate Start: Ideally, the candidate should be able to start working immediately. null
We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal employment opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment without regard to race, color, ethnicity, religion,sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military oruniformed service member status, or any other status or characteristic protected by applicable laws, regulations, andordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or the recruiting process, please send a request to HR@insightglobal.com.