Oracle
Field Marketing Campaign Manager
Oracle, Little Rock, Arkansas, United States, 72208
Job Description
Role: Campaign and Demand Generation Manager
Region location: North America
Department Description:
The Infrastructure Global Industry Unit is one of the largest Industry business units at Oracle. Construction and Engineering products in that unit help organizations reimagine how organizations plan, build, and operate the vital assets that improve lives and power progress around the world, today and tomorrow. From managing complex projects and portfolios, to enabling better ways to collaborate in the field, to transforming data into insights, our software helps boost productivity, minimize risk, and unlock intelligence to drive continuous improvement. Our customers span organizations of all sizes, including many of the world’s best-known construction contractor and asset owner organizations. To support their success, we build not only the best solutions but also the best teams. Teams that work closely together and across our organization to meet challenges. Teams that bring customer focus, deep knowledge, and boundless creativity to every project. Teams with the vision to see better ways to build tomorrow, today.
Campaign Management and Demand Generation Job description
The IGIU (Infrastructure Global Industry Unit) Global Campaigns team is chartered to build and scale efficient campaign plans that align to go-to-market strategies by partnering with product marketing, sales and cross-functional teams across marketing to engage prospects with targeted campaigns and marketing activities that build pipeline and drive revenue.
Responsibilities include but may not be limited to:
Own bringing the campaign strategy for Oracle’s Construction and Engineering products and solutions to life through activation plans and objectives
Create and drive omni-channel campaign plans in alignment with business priorities, product market maturity and GTM plan
Design activation plans for execution: digital, event, PR, trade publications, partner integration
Create and manage campaign kits, complete with bill of materials, messaging and execution plan
Drive a consistent message and tone across different campaign programs and regions through cross-functional alignment
Leverage the customer journey map and funnel stages to engage target audiences with the right content through the right channel at the right time
Measure and optimize campaign performance against KPIs such as MQL benchmarks, funnel conversion rates, pipeline and revenue, provide recommendations based on key drivers to improve engagement
Coordinate with Marketing Operations teams on data requirements for tracking of global campaign activities and performance
Partner with AMER/EMEA/JAPAC Field Marketing leads to execute full funnel campaign related activations
Work closely with partner teams to develop and execute campaign strategies
Coordinate localization/translation workflows with internal and external teams globally
Manage the campaign calendar and plan on a page
Own execution of digital channels and email nurture
Career Level - IC4
Responsibilities
Preferred skills and experience
8+ years experience in B2B demand generation or campaign management
Experience designing Account-Based Marketing, Persona, and Vertical Industry campaigns
Experience building out complex marketing campaign and activation plans
Ability to work with multiple data sources, analyze and translate them into insights
Experience working with or leveraging partner ecosystems
Strong communication, writing, and presentation skills with ability to present complex technical ideas in a simple, straightforward manner
Life at Oracle:
An Oracle career can span industries, roles, countries and cultures, giving you the opportunity to tackle new roles and challenges, while blending work and life. Oracle has thrived through 40+ years of change by innovating and operating with integrity while delivering for the top companies in almost every industry. To nurture the talent that makes this happen, we work hard to build a vibrant and inspiring workplace that celebrates diverse, hardworking teams where everyone can contribute. We take care of each other, and value giving back to the community. We have flexible work arrangements and offer benefits including generous paid parental leave and comprehensive premium medical insurance.
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform crucial job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
https://www.oracle.com/corporate/careers/diversity-inclusion/
Disclaimer:
Certain US customer or client-facing roles may be required to comply with applicable requirements, such as immunization and occupational health mandates.
Range and benefit information provided in this posting are specific to the stated locations only
US: Hiring Range: from $87,000 to $178,200 per annum. May be eligible for bonus and equity.
Oracle maintains broad salary ranges for its roles in order to account for variations in knowledge, skills, experience, market conditions and locations, as well as reflect Oracle’s differing products, industries and lines of business.
Candidates are typically placed into the range based on the preceding factors as well as internal peer equity.
Oracle US offers a comprehensive benefits package which includes the following:
Medical, dental, and vision insurance, including expert medical opinion
Short term disability and long term disability
Life insurance and AD&D
Supplemental life insurance (Employee/Spouse/Child)
Health care and dependent care Flexible Spending Accounts
Pre-tax commuter and parking benefits
401(k) Savings and Investment Plan with company match
Paid time off: Flexible Vacation is provided to all eligible employees assigned to a salaried (non-overtime eligible) position. Accrued Vacation is provided to all other employees eligible for vacation benefits. For employees working at least 35 hours per week, the vacation accrual rate is 13 days annually for the first three years of employment and 18 days annually for subsequent years of employment. Vacation accrual is prorated for employees working between 20 and 34 hours per week. Employees working fewer than 20 hours per week are not eligible for vacation.
11 paid holidays
Paid sick leave: 72 hours of paid sick leave upon date of hire. Refreshes each calendar year. Unused balance will carry over each year up to a maximum cap of 112 hours.
Paid parental leave
Adoption assistance
Employee Stock Purchase Plan
Financial planning and group legal
Voluntary benefits including auto, homeowner and pet insurance
The role will generally accept applications for at least three calendar days from the posting date or as long as the job remains posted.
About Us
As a world leader in cloud solutions, Oracle uses tomorrow’s technology to tackle today’s problems. True innovation starts with diverse perspectives and various abilities and backgrounds.
When everyone’s voice is heard, we’re inspired to go beyond what’s been done before. It’s why we’re committed to expanding our inclusive workforce that promotes diverse insights and perspectives.
We’ve partnered with industry-leaders in almost every sector—and continue to thrive after 40+ years of change by operating with integrity.
Oracle careers open the door to global opportunities where work-life balance flourishes. We offer a highly competitive suite of employee benefits designed on the principles of parity and consistency. We put our people first with flexible medical, life insurance and retirement options. We also encourage employees to give back to their communities through our volunteer programs.
We’re committed to including people with disabilities at all stages of the employment process. If you require accessibility assistance or accommodation for a disability at any point, let us know by calling +1 888 404 2494, option one.
Disclaimer:
Oracle is an Equal Employment Opportunity Employer*. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability and protected veterans’ status, or any other characteristic protected by law. Oracle will consider for employment qualified applicants with arrest and conviction records pursuant to applicable law.
* Which includes being a United States Affirmative Action Employer
Role: Campaign and Demand Generation Manager
Region location: North America
Department Description:
The Infrastructure Global Industry Unit is one of the largest Industry business units at Oracle. Construction and Engineering products in that unit help organizations reimagine how organizations plan, build, and operate the vital assets that improve lives and power progress around the world, today and tomorrow. From managing complex projects and portfolios, to enabling better ways to collaborate in the field, to transforming data into insights, our software helps boost productivity, minimize risk, and unlock intelligence to drive continuous improvement. Our customers span organizations of all sizes, including many of the world’s best-known construction contractor and asset owner organizations. To support their success, we build not only the best solutions but also the best teams. Teams that work closely together and across our organization to meet challenges. Teams that bring customer focus, deep knowledge, and boundless creativity to every project. Teams with the vision to see better ways to build tomorrow, today.
Campaign Management and Demand Generation Job description
The IGIU (Infrastructure Global Industry Unit) Global Campaigns team is chartered to build and scale efficient campaign plans that align to go-to-market strategies by partnering with product marketing, sales and cross-functional teams across marketing to engage prospects with targeted campaigns and marketing activities that build pipeline and drive revenue.
Responsibilities include but may not be limited to:
Own bringing the campaign strategy for Oracle’s Construction and Engineering products and solutions to life through activation plans and objectives
Create and drive omni-channel campaign plans in alignment with business priorities, product market maturity and GTM plan
Design activation plans for execution: digital, event, PR, trade publications, partner integration
Create and manage campaign kits, complete with bill of materials, messaging and execution plan
Drive a consistent message and tone across different campaign programs and regions through cross-functional alignment
Leverage the customer journey map and funnel stages to engage target audiences with the right content through the right channel at the right time
Measure and optimize campaign performance against KPIs such as MQL benchmarks, funnel conversion rates, pipeline and revenue, provide recommendations based on key drivers to improve engagement
Coordinate with Marketing Operations teams on data requirements for tracking of global campaign activities and performance
Partner with AMER/EMEA/JAPAC Field Marketing leads to execute full funnel campaign related activations
Work closely with partner teams to develop and execute campaign strategies
Coordinate localization/translation workflows with internal and external teams globally
Manage the campaign calendar and plan on a page
Own execution of digital channels and email nurture
Career Level - IC4
Responsibilities
Preferred skills and experience
8+ years experience in B2B demand generation or campaign management
Experience designing Account-Based Marketing, Persona, and Vertical Industry campaigns
Experience building out complex marketing campaign and activation plans
Ability to work with multiple data sources, analyze and translate them into insights
Experience working with or leveraging partner ecosystems
Strong communication, writing, and presentation skills with ability to present complex technical ideas in a simple, straightforward manner
Life at Oracle:
An Oracle career can span industries, roles, countries and cultures, giving you the opportunity to tackle new roles and challenges, while blending work and life. Oracle has thrived through 40+ years of change by innovating and operating with integrity while delivering for the top companies in almost every industry. To nurture the talent that makes this happen, we work hard to build a vibrant and inspiring workplace that celebrates diverse, hardworking teams where everyone can contribute. We take care of each other, and value giving back to the community. We have flexible work arrangements and offer benefits including generous paid parental leave and comprehensive premium medical insurance.
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform crucial job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
https://www.oracle.com/corporate/careers/diversity-inclusion/
Disclaimer:
Certain US customer or client-facing roles may be required to comply with applicable requirements, such as immunization and occupational health mandates.
Range and benefit information provided in this posting are specific to the stated locations only
US: Hiring Range: from $87,000 to $178,200 per annum. May be eligible for bonus and equity.
Oracle maintains broad salary ranges for its roles in order to account for variations in knowledge, skills, experience, market conditions and locations, as well as reflect Oracle’s differing products, industries and lines of business.
Candidates are typically placed into the range based on the preceding factors as well as internal peer equity.
Oracle US offers a comprehensive benefits package which includes the following:
Medical, dental, and vision insurance, including expert medical opinion
Short term disability and long term disability
Life insurance and AD&D
Supplemental life insurance (Employee/Spouse/Child)
Health care and dependent care Flexible Spending Accounts
Pre-tax commuter and parking benefits
401(k) Savings and Investment Plan with company match
Paid time off: Flexible Vacation is provided to all eligible employees assigned to a salaried (non-overtime eligible) position. Accrued Vacation is provided to all other employees eligible for vacation benefits. For employees working at least 35 hours per week, the vacation accrual rate is 13 days annually for the first three years of employment and 18 days annually for subsequent years of employment. Vacation accrual is prorated for employees working between 20 and 34 hours per week. Employees working fewer than 20 hours per week are not eligible for vacation.
11 paid holidays
Paid sick leave: 72 hours of paid sick leave upon date of hire. Refreshes each calendar year. Unused balance will carry over each year up to a maximum cap of 112 hours.
Paid parental leave
Adoption assistance
Employee Stock Purchase Plan
Financial planning and group legal
Voluntary benefits including auto, homeowner and pet insurance
The role will generally accept applications for at least three calendar days from the posting date or as long as the job remains posted.
About Us
As a world leader in cloud solutions, Oracle uses tomorrow’s technology to tackle today’s problems. True innovation starts with diverse perspectives and various abilities and backgrounds.
When everyone’s voice is heard, we’re inspired to go beyond what’s been done before. It’s why we’re committed to expanding our inclusive workforce that promotes diverse insights and perspectives.
We’ve partnered with industry-leaders in almost every sector—and continue to thrive after 40+ years of change by operating with integrity.
Oracle careers open the door to global opportunities where work-life balance flourishes. We offer a highly competitive suite of employee benefits designed on the principles of parity and consistency. We put our people first with flexible medical, life insurance and retirement options. We also encourage employees to give back to their communities through our volunteer programs.
We’re committed to including people with disabilities at all stages of the employment process. If you require accessibility assistance or accommodation for a disability at any point, let us know by calling +1 888 404 2494, option one.
Disclaimer:
Oracle is an Equal Employment Opportunity Employer*. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability and protected veterans’ status, or any other characteristic protected by law. Oracle will consider for employment qualified applicants with arrest and conviction records pursuant to applicable law.
* Which includes being a United States Affirmative Action Employer