PartsSource
Brand Marketing Manager
PartsSource, Hudson, Ohio, United States, 44236
About PartsSource
PartsSource is the
leading B2B e-commerce marketplace
for US healthcare, helping healthcare providers to automate the purchasing of MedTech repair parts and services through a modern procurement experience while driving improved cost, quality, and reliability throughout the healthcare supply chain. We are
growing rapidly
as providers shift their purchasing toward e-commerce and away from manual processes. We are
uniquely positioned
to address key challenges impacting mission-critical operations related to rising input costs, skill shortages, and supply chain disruptions. Bain Capital's 2021 investment in PartsSource further propels us to realize our Vision: Ensure the quality, safety, and availability of mission-critical assets to improve health outcomes.
Our platform
automates the procurement process
enabling the medical equipment service industry in their acquisition, repair and life cycle management of medical parts. The company's cloud software and marketplace technology tools help
over 3,500 hospitals
to source on-demand parts and services from over 6,000 OEMs and thousands of repair techs. PartsSource delivers strong value to customers through an "Amazon" like experience featuring preferred pricing, automated ordering, and formulary analytics to benchmark spend and drive greater supply chain intelligence.
From our founding in 2001 as the industry's first online, fully integrated medical products marketplace, to the creation of our award-winning flagship solution, PartsSource Pro, PartsSource has evolved to become a leader in the digital transformation of the healthcare technology supply chain and indispensable partner to more than half of U.S. hospitals and thousands of equipment suppliers and independent service providers.
Bain Capital's 2021 investment in PartsSource provides capital, expertise, and key partnerships further accelerating PartsSource's growth. Bain Capital, one of the world's leading private multi-asset investment firms with approximately $150 billion in assets under management, seeks to create lasting impact for their investors, teams, businesses, and the communities in which they live.
Job Summary:
The Brand Marketing Manager will be responsible for developing and executing comprehensive brand marketing strategies to increase brand awareness, drive stakeholder engagement and support overall business objectives. This role requires a strategic thinker with a deep understanding of brand positioning, market trends, and brand activation tactics. The ideal candidate will have a proven track record of successful brand management and a passion for storytelling.
Duties/Responsibilities:Develop and implement brand marketing strategies and content that align with the company's overall goals and objectives.Conduct market research to identify trends, customer needs, and a competitive landscape.Create and execute integrated brand campaigns across various channels, including email, social media, print, and events.Development and execution of event marketing plans and measurementCollaborate with cross-functional teams, including marketing, product development, sales, and design, to ensure consistent brand messaging and positioning.Manage and oversee the development of corporate marketing content, including presentations, websites, social media content, and advertising.Monitor and analyze campaign performance metrics, providing insights and recommendations for optimization.Manage the brand marketing budget, ensuring efficient allocation of resources and return on investment.Stay up to date with industry trends and best practices, continually seeking innovative ways to enhance brand visibility and engagement.Build and maintain strong relationships with external partners, including agencies, vendors, and third parties.Required Skills/Abilities:
Strong communication skills with the ability to engage at a leadership level.Strong analytical and problem-solving skills.Demonstrated results-orientation and strong project management abilities.Excellent organizational skills, detail orientation - ability to manage multiple projects at the same time.Creative design and video production.Experience with WordPress, Marketo.Knowledge of testing protocols and results analysis.Knowledge of production principles and procedures.Proficient with Microsoft Office Suite or related software.Education and Experience:
Bachelors degree in business or marketing required.3-5 years of experience in marketing and/or brand/content management preferred.Physical Requirements:
Prolonged periods sitting at a desk and working on a computer.Must be able to lift up to 15 pounds at times.Must be able to traverse the production facility.Who We Want to Meet
You're a positive person, ready to serve as an enthusiastic promoter of PartsSource to internal and external clientsYou're a problem solver, always looking to find ways to work towards a win-win solutionYou're a strong influencer- able to gain the trust and confidence of leadership teams to drive changeYou don't settle for the status quo. You're always improving upon processes and tools to find simpler and better ways to work.You're accountable. You do what you say you're going to do. And when you mess up- you own it, learn from it, and move on.Benefits & Perks
Competitive salary package inclusive of base salary, incentive bonus structure, and equity incentive plan; with a full benefits package (including a 401k match, employer-paid college debt redux, and more).An inclusive PartsSource community - work alongside other smart, passionate peopleGrowing company investing in and committed to developing the careers of our employees.Hybrid work environment where you get the benefits of flexibility, socialization, and productivityA chance to revolutionize Healthcare with evidence-based decision-making on the world's leading Procure-to-Pay platform!
Interested?
We'd love to hear from you and explore the possibilities. Please send us your resume along with an optional cover letter detailing why you're an excellent candidate.
Diversity Statement
We are an
Equal Opportunity Employer
committed to building an inclusive and diverse environment where everyone's individuality is respected, and everyone has an identity. Our commitment to inclusion across race, gender, age, religion, identity, and experience drives us forward every day.
Legal authorization to work in the U.S. is required.
No Agency or Recruiter submissions will be accepted.
PartsSource is the
leading B2B e-commerce marketplace
for US healthcare, helping healthcare providers to automate the purchasing of MedTech repair parts and services through a modern procurement experience while driving improved cost, quality, and reliability throughout the healthcare supply chain. We are
growing rapidly
as providers shift their purchasing toward e-commerce and away from manual processes. We are
uniquely positioned
to address key challenges impacting mission-critical operations related to rising input costs, skill shortages, and supply chain disruptions. Bain Capital's 2021 investment in PartsSource further propels us to realize our Vision: Ensure the quality, safety, and availability of mission-critical assets to improve health outcomes.
Our platform
automates the procurement process
enabling the medical equipment service industry in their acquisition, repair and life cycle management of medical parts. The company's cloud software and marketplace technology tools help
over 3,500 hospitals
to source on-demand parts and services from over 6,000 OEMs and thousands of repair techs. PartsSource delivers strong value to customers through an "Amazon" like experience featuring preferred pricing, automated ordering, and formulary analytics to benchmark spend and drive greater supply chain intelligence.
From our founding in 2001 as the industry's first online, fully integrated medical products marketplace, to the creation of our award-winning flagship solution, PartsSource Pro, PartsSource has evolved to become a leader in the digital transformation of the healthcare technology supply chain and indispensable partner to more than half of U.S. hospitals and thousands of equipment suppliers and independent service providers.
Bain Capital's 2021 investment in PartsSource provides capital, expertise, and key partnerships further accelerating PartsSource's growth. Bain Capital, one of the world's leading private multi-asset investment firms with approximately $150 billion in assets under management, seeks to create lasting impact for their investors, teams, businesses, and the communities in which they live.
Job Summary:
The Brand Marketing Manager will be responsible for developing and executing comprehensive brand marketing strategies to increase brand awareness, drive stakeholder engagement and support overall business objectives. This role requires a strategic thinker with a deep understanding of brand positioning, market trends, and brand activation tactics. The ideal candidate will have a proven track record of successful brand management and a passion for storytelling.
Duties/Responsibilities:Develop and implement brand marketing strategies and content that align with the company's overall goals and objectives.Conduct market research to identify trends, customer needs, and a competitive landscape.Create and execute integrated brand campaigns across various channels, including email, social media, print, and events.Development and execution of event marketing plans and measurementCollaborate with cross-functional teams, including marketing, product development, sales, and design, to ensure consistent brand messaging and positioning.Manage and oversee the development of corporate marketing content, including presentations, websites, social media content, and advertising.Monitor and analyze campaign performance metrics, providing insights and recommendations for optimization.Manage the brand marketing budget, ensuring efficient allocation of resources and return on investment.Stay up to date with industry trends and best practices, continually seeking innovative ways to enhance brand visibility and engagement.Build and maintain strong relationships with external partners, including agencies, vendors, and third parties.Required Skills/Abilities:
Strong communication skills with the ability to engage at a leadership level.Strong analytical and problem-solving skills.Demonstrated results-orientation and strong project management abilities.Excellent organizational skills, detail orientation - ability to manage multiple projects at the same time.Creative design and video production.Experience with WordPress, Marketo.Knowledge of testing protocols and results analysis.Knowledge of production principles and procedures.Proficient with Microsoft Office Suite or related software.Education and Experience:
Bachelors degree in business or marketing required.3-5 years of experience in marketing and/or brand/content management preferred.Physical Requirements:
Prolonged periods sitting at a desk and working on a computer.Must be able to lift up to 15 pounds at times.Must be able to traverse the production facility.Who We Want to Meet
You're a positive person, ready to serve as an enthusiastic promoter of PartsSource to internal and external clientsYou're a problem solver, always looking to find ways to work towards a win-win solutionYou're a strong influencer- able to gain the trust and confidence of leadership teams to drive changeYou don't settle for the status quo. You're always improving upon processes and tools to find simpler and better ways to work.You're accountable. You do what you say you're going to do. And when you mess up- you own it, learn from it, and move on.Benefits & Perks
Competitive salary package inclusive of base salary, incentive bonus structure, and equity incentive plan; with a full benefits package (including a 401k match, employer-paid college debt redux, and more).An inclusive PartsSource community - work alongside other smart, passionate peopleGrowing company investing in and committed to developing the careers of our employees.Hybrid work environment where you get the benefits of flexibility, socialization, and productivityA chance to revolutionize Healthcare with evidence-based decision-making on the world's leading Procure-to-Pay platform!
Interested?
We'd love to hear from you and explore the possibilities. Please send us your resume along with an optional cover letter detailing why you're an excellent candidate.
Diversity Statement
We are an
Equal Opportunity Employer
committed to building an inclusive and diverse environment where everyone's individuality is respected, and everyone has an identity. Our commitment to inclusion across race, gender, age, religion, identity, and experience drives us forward every day.
Legal authorization to work in the U.S. is required.
No Agency or Recruiter submissions will be accepted.