SnapLogic
Senior Customer Marketing Manager
SnapLogic, San Mateo, California, United States, 94409
The Role:
The Senior Customer Marketing Manager at SnapLogic plays a crucial role as the primary point of contact for all customer marketing initiatives. This role focuses on generating high levels of customer satisfaction and engagement, as well as driving renewals and upsells by educating customers on the value of SnapLogic's integration and automation solutions. The Senior Manager will ensure that customer success stories are at the forefront of our marketing efforts.
What You'll Do:Drive the marketing machine for Customer Success : Build relationships with SnapLogic's customers globally to develop and curate compelling customer success stories, including case studies, video testimonials, and customer blogs. Create corresponding assets for use by the sales and field teams to highlight the transformative impact of SnapLogic solutions.Customer Onboarding : Work with SnapLogic's CSM Team on customer onboarding program, guiding customers through critical touchpoints of the lifecycle. Monitor performance metrics and continually refine the program to achieve optimal results and customer satisfaction.Manage SnapLogic's Customer Awards : Lead the SnapLogic Integration Nation Awards from inception to completion, inspiring customers and internal teams to share impactful success stories and executing a seamless and inspiring awards event.Drive Customer Advocacy : Manage the SnapLogic Stars program to foster engagement among superusers and advocates. Leverage these relationships to further engage new and existing customers, promoting a strong community around SnapLogic solutions.Coordinate Sales and PR Initiatives : Handle sales references, PR and AR requests, and customer quotes and references for industry award submissions, data sheets and whitepapers. Identify and place appropriate customers in speaking roles at industry events to showcase SnapLogic's value.Promote Marketing Assets : Encourage field adoption of new customer marketing assets by presenting in internal sales meetings and ensuring alignment with sales strategies.Maintain Customer Visibility : Keep quarterly updates of customer logos and ensure the customer wall and customer assets on the SnapLogic website are continuously updated and accurately represent our customer base.Global Customer Appreciation : Manage global customer appreciation campaigns, including vendor management for online stores and customer gifts, ensuring that customers feel valued and recognized for their partnership with SnapLogic.What We're Looking For:
8+ years of marketing experience, with a strong focus on customer engagement and satisfaction.A customer-first mindset, dedicated to understanding and advocating for customer needs.Strong storytelling and writing skills, with the ability to clearly articulate the value of SnapLogic solutions and the challenges faced by our customers.Ability to create high-quality content that's easily digestible and easy to understand for customers.Results-oriented with a strategic mindset, but also detail-oriented and execution-focused.Ability to handle highly confidential customer information with integrity and discretion.Excellent communication and interpersonal skills, capable of working effectively with all levels of executives and management.Proven ability to build strong, genuine relationships with marketing, sales, customer success teams, and external customers.Fast learner, decisive, and innovative thinker, with a proactive approach to problem-solving.Positive teamwork skills with enthusiasm and a get it done attitude.Previous experience in B2B and/or enterprise software marketing is preferred.
$140,000 - $150,000 a year
The above range is the approximate annual U.S. base pay range for this position. Final offer amounts are determined by multiple factors, including candidate location, experience and expertise, and may vary from the range listed. In addition to base salaries, certain roles are also eligible for annual cash bonuses or commissions. All of our full time employees get stock options and a comprehensive benefits package.
Why Join:
There's never been a better time to join SnapLogic. Here are a few reasons why:
Perks And Benefits:
The list includes, but is not limited to: competitive salary, flexible PTO (USA employees), comprehensive healthcare; 401(k); FSA and supplemental insurance; paid parental leave; wellness and fitness reimbursements; gym and lunch on site (HQ).
Company Momentum:
Industry experts have consistently recognized our company, products, customers, and employees as best-in-class, from our year-over-year Leadership in Gartner's iPaaS Magic Quadrant, to our 2021 CODiE Award win, to our recognition as a 2022 Bay Area Top Workplace.
Hot Market Opportunity:
Leading organizations are embracing the cloud, data, and AI to rethink and rewire their businesses. According to industry analysts, the integration market alone is growing four times faster than the overall software market, approaching more than $5 billion in revenue.
Innovative Product:
SnapLogic is the only company to provide a single, unified platform for all of a company's integration and automation needs: application integration, data integration, API management, B2B integration, and data engineering.
World Class Customers:
Hundreds of customers around the globe trust SnapLogic to handle their enterprise integration and automation needs. Our customers come first, and we're proud of SnapLogic's industry-leading customer retention rate of over 95%.
SnapLogic is headquartered in San Mateo, CA with offices in New York, NY; London, UK; and Hyderabad, India.
To all recruitment agencies: SnapLogic does not accept unsolicited agency resumes. Please do not forward resumes to SnapLogic employees or to any other company location. SnapLogic is not responsible for any fees related to unsolicited resumes and will not pay fees to any third-party agency or company that does not have a signed agreement with the company. SnapLogic provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, disability, genetic information, marital status, amnesty, or status as a covered veteran in accordance with applicable federal, state and local laws. SnapLogic complies with applicable state and local laws governing non-discrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including, but not limited to, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. SnapLogic expressly prohibits any form of unlawful employee harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of SnapLogic employees to perform their expected job duties is absolutely not tolerated.
The Senior Customer Marketing Manager at SnapLogic plays a crucial role as the primary point of contact for all customer marketing initiatives. This role focuses on generating high levels of customer satisfaction and engagement, as well as driving renewals and upsells by educating customers on the value of SnapLogic's integration and automation solutions. The Senior Manager will ensure that customer success stories are at the forefront of our marketing efforts.
What You'll Do:Drive the marketing machine for Customer Success : Build relationships with SnapLogic's customers globally to develop and curate compelling customer success stories, including case studies, video testimonials, and customer blogs. Create corresponding assets for use by the sales and field teams to highlight the transformative impact of SnapLogic solutions.Customer Onboarding : Work with SnapLogic's CSM Team on customer onboarding program, guiding customers through critical touchpoints of the lifecycle. Monitor performance metrics and continually refine the program to achieve optimal results and customer satisfaction.Manage SnapLogic's Customer Awards : Lead the SnapLogic Integration Nation Awards from inception to completion, inspiring customers and internal teams to share impactful success stories and executing a seamless and inspiring awards event.Drive Customer Advocacy : Manage the SnapLogic Stars program to foster engagement among superusers and advocates. Leverage these relationships to further engage new and existing customers, promoting a strong community around SnapLogic solutions.Coordinate Sales and PR Initiatives : Handle sales references, PR and AR requests, and customer quotes and references for industry award submissions, data sheets and whitepapers. Identify and place appropriate customers in speaking roles at industry events to showcase SnapLogic's value.Promote Marketing Assets : Encourage field adoption of new customer marketing assets by presenting in internal sales meetings and ensuring alignment with sales strategies.Maintain Customer Visibility : Keep quarterly updates of customer logos and ensure the customer wall and customer assets on the SnapLogic website are continuously updated and accurately represent our customer base.Global Customer Appreciation : Manage global customer appreciation campaigns, including vendor management for online stores and customer gifts, ensuring that customers feel valued and recognized for their partnership with SnapLogic.What We're Looking For:
8+ years of marketing experience, with a strong focus on customer engagement and satisfaction.A customer-first mindset, dedicated to understanding and advocating for customer needs.Strong storytelling and writing skills, with the ability to clearly articulate the value of SnapLogic solutions and the challenges faced by our customers.Ability to create high-quality content that's easily digestible and easy to understand for customers.Results-oriented with a strategic mindset, but also detail-oriented and execution-focused.Ability to handle highly confidential customer information with integrity and discretion.Excellent communication and interpersonal skills, capable of working effectively with all levels of executives and management.Proven ability to build strong, genuine relationships with marketing, sales, customer success teams, and external customers.Fast learner, decisive, and innovative thinker, with a proactive approach to problem-solving.Positive teamwork skills with enthusiasm and a get it done attitude.Previous experience in B2B and/or enterprise software marketing is preferred.
$140,000 - $150,000 a year
The above range is the approximate annual U.S. base pay range for this position. Final offer amounts are determined by multiple factors, including candidate location, experience and expertise, and may vary from the range listed. In addition to base salaries, certain roles are also eligible for annual cash bonuses or commissions. All of our full time employees get stock options and a comprehensive benefits package.
Why Join:
There's never been a better time to join SnapLogic. Here are a few reasons why:
Perks And Benefits:
The list includes, but is not limited to: competitive salary, flexible PTO (USA employees), comprehensive healthcare; 401(k); FSA and supplemental insurance; paid parental leave; wellness and fitness reimbursements; gym and lunch on site (HQ).
Company Momentum:
Industry experts have consistently recognized our company, products, customers, and employees as best-in-class, from our year-over-year Leadership in Gartner's iPaaS Magic Quadrant, to our 2021 CODiE Award win, to our recognition as a 2022 Bay Area Top Workplace.
Hot Market Opportunity:
Leading organizations are embracing the cloud, data, and AI to rethink and rewire their businesses. According to industry analysts, the integration market alone is growing four times faster than the overall software market, approaching more than $5 billion in revenue.
Innovative Product:
SnapLogic is the only company to provide a single, unified platform for all of a company's integration and automation needs: application integration, data integration, API management, B2B integration, and data engineering.
World Class Customers:
Hundreds of customers around the globe trust SnapLogic to handle their enterprise integration and automation needs. Our customers come first, and we're proud of SnapLogic's industry-leading customer retention rate of over 95%.
SnapLogic is headquartered in San Mateo, CA with offices in New York, NY; London, UK; and Hyderabad, India.
To all recruitment agencies: SnapLogic does not accept unsolicited agency resumes. Please do not forward resumes to SnapLogic employees or to any other company location. SnapLogic is not responsible for any fees related to unsolicited resumes and will not pay fees to any third-party agency or company that does not have a signed agreement with the company. SnapLogic provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, disability, genetic information, marital status, amnesty, or status as a covered veteran in accordance with applicable federal, state and local laws. SnapLogic complies with applicable state and local laws governing non-discrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including, but not limited to, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. SnapLogic expressly prohibits any form of unlawful employee harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of SnapLogic employees to perform their expected job duties is absolutely not tolerated.