Tailored Management
Product Marketing Manager IV
Tailored Management, New York, New York, us, 10261
Title : Product Marketing Manager IV (Creator Monetization)Job ID : 56553-1Location : Onsite (any Meta location)Duration : 6-month contract starting M-F, full-time (40 hours); W2,*Opportunity for extension or conversion based on performance and business needs*Health Benefits + PTO
Meta is seeking a seasoned Product Marketing Manager IV with a passion for driving innovation in the creator economy. This role is pivotal in the development and launch of new monetization products tailored for content creators, empowering them to maximize their earnings on our platform. As a key member of the product marketing team, you will collaborate closely with product management, engineering, and cross-functional teams to bring cutting-edge products to market.
Key Responsibilities:
Lead the go-to-market strategy for creator monetization products, focusing on driving adoption and maximizing revenue opportunities for creators.Work closely with product management to develop and refine product positioning, messaging, and unique selling points (US Government Client) that resonate with target audiences.Conduct competitive market analysis to ensure offerings are differentiated and competitive.Collaborate with cross-functional teams, including engineering, design, and sales, to ensure seamless execution and alignment with business objectives.Build and maintain relationships with key stakeholders in the creator space to understand their needs and challenges, using these insights to inform product development and marketing strategies.Drive strategic initiatives aimed at enhancing the monetization capabilities for creators, ensuring we remain at the forefront of innovation in the creator economy.Mentor and guide junior team members, fostering a culture of collaboration, innovation, and excellence.
Candidate RequirementsMust-Have Skills
CommunicationCross functional collaborationStrategic thinking
Nice-to-have Skills
Background in creators' spaceBackground working in management consultingMarketing experienceYears of Experience : 8 yearsDegrees/Certifications Required : Bachelor's Degree
Meta is seeking a seasoned Product Marketing Manager IV with a passion for driving innovation in the creator economy. This role is pivotal in the development and launch of new monetization products tailored for content creators, empowering them to maximize their earnings on our platform. As a key member of the product marketing team, you will collaborate closely with product management, engineering, and cross-functional teams to bring cutting-edge products to market.
Key Responsibilities:
Lead the go-to-market strategy for creator monetization products, focusing on driving adoption and maximizing revenue opportunities for creators.Work closely with product management to develop and refine product positioning, messaging, and unique selling points (US Government Client) that resonate with target audiences.Conduct competitive market analysis to ensure offerings are differentiated and competitive.Collaborate with cross-functional teams, including engineering, design, and sales, to ensure seamless execution and alignment with business objectives.Build and maintain relationships with key stakeholders in the creator space to understand their needs and challenges, using these insights to inform product development and marketing strategies.Drive strategic initiatives aimed at enhancing the monetization capabilities for creators, ensuring we remain at the forefront of innovation in the creator economy.Mentor and guide junior team members, fostering a culture of collaboration, innovation, and excellence.
Candidate RequirementsMust-Have Skills
CommunicationCross functional collaborationStrategic thinking
Nice-to-have Skills
Background in creators' spaceBackground working in management consultingMarketing experienceYears of Experience : 8 yearsDegrees/Certifications Required : Bachelor's Degree