Studio Museum in Harlem
Marketing & Communications Manager
Studio Museum in Harlem, New York, New York, us, 10261
About Our Organization
Founded in 1968, The Studio Museum in Harlem is a cultural leader that champions and preserves the prolific legacy of artists of African descent while simultaneously promoting critical thinking about art, culture, and community. Born out of an urgent need amid the political, social, and cultural ferment of the late 1960s, the Studio Museum was founded to create a new paradigm in which institutionally ignored artists of color would be seen, discussed, rewarded, and made known to the public. Today, the Studio Museum continues to serve as the nexus for Black artists locally, nationally, and internationally, and for work inspired and influenced by Black culture.
Job Summary
The Studio Museum in Harlem is seeking a strategic, creative, and entrepreneurial Marketing & Communications Manager with experience developing, implementing, and executing strategic marketing plans across owned, earned and paid media. Reporting to the Director of Marketing & Communications (DMC), the role supports the development of compelling multichannel, institutional campaigns, audience development, and revenue goals across the institution. The ideal candidate is equally creative and analytical and understands the power of storytelling in the arts. They bring traditional and digital marketing skills that will translate into impact for the Studio Museum, for the art world, and for the broader culture.
This critical thinker will identify opportunities to align with the mission, vision, and values of the Studio Museum. They are excellent at developing consistent, effective, and cohesive messaging that articulates a compelling story to elevate the brand across the broader community as well as with specific target audiences. They will build towards intuitively seeing connections and forging bonds in the community towards meaningful storytelling, partnerships, and bold creative endeavors.
Essential Duties and Responsibilities
Support the development and execution of the Studio Museum in Harlem’s reopening marketing and communications campaignOversee and partner on monthly and quarterly storytelling initiatives and creative development for original and curated content across social media, email, and the website ensuring fresh and engaging content to support the Museum’s exhibitions and public programmingAssist editorial efforts by drafting and editing copy for digital media platforms including but not limited to social media, email, digital, video, and audioMaintain brand presence, quality of brand voice, and consistency of brand messaging across platformsWork with the production team on the development, execution, and distribution strategies for digital, social, and integrated marketing initiativesPlan and manage, internally or with external partners, all digital marketing efforts including display, paid search, email, and influencer/community engagement campaignsCoordinate cross-departmentally to develop, plan, and execute brand and growth marketing initiativesTrack, analyze, and report on website, social, and paid search metrics to inform original content creation opportunitiesCollaborate with marketing agencies and external partners as neededEvaluate emerging digital marketing and social media trendsProvide thought leadership and perspective for adoption where appropriateSupervise one staff member, the Digital Content & Social Media CoordinatorManage marketing budget effectivelyOther duties as assignedSkills and Qualifications
Strong knowledge of SEO, SEM, social media, and email marketingCreative thinker with strong writing, copy editing, and project management skills.Experience with Content Management SystemsExcellent in written and verbal English communication skillsExceptional interpersonal communication skills paired with a positive attitude essentialInterest in and familiarity with global contemporary art and/or African – American art preferredEducation and Experience
Bachelor’s degree in marketing, communications, art history, or another related field required4-5+ years of marketing experience (agency or in-house) creating/managing digital content required - preferably for a museum, arts organization, editorial platform, or consumer brand2+ years digital marketing experienceWork Environment
This position is considered an exempt position for purposes of federal wage and hour law, which means that you will not be eligible for overtime pay for hours in excess of 40 in a given workweek.Fast-paced environment with varying levels of guests and employees present.Building Accessibility – office locations are wheelchair accessible, with elevators in the building. Other accessibility accommodations can be further discussed.
Compensation
$70,000 - $85,000 annually
Salary is commensurate with experience within the guidelines of a small not-for-profit. A competitive benefits package is provided, including medical, dental, life and long-term disability insurance, a retirement account, and substantial vacation time.
Application Instructions:
Please upload your resume, cover letter, and a writing sample to your application. No phone calls or faxes, please.
Please note that while careful consideration will be given to each submission, the Museum will only be able to contact those applicants whose knowledge, skills, and work experience best fit the requirements of the position.
The Studio Museum in Harlem is an equal opportunity employer and considers all candidates for employment regardless of race, color, sex, age, gender identification, national origin, creed, disability, marital status, sexual orientation, or political affiliation. We celebrate our inclusive work environment and encourage folks of all backgrounds and perspectives to apply. At the Studio Museum, we are committed to having an inclusive and transparent environment where every voice is heard and acknowledged. We embrace our differences, and know that our diverse team is a strength that drives our success.
Research shows that women and individuals from underrepresented backgrounds often apply to jobs only if they meet 100% of the qualifications. We recognize that it is highly unlikely that an applicant meets 100% of the qualifications for a given role. Therefore, if much of this job description describes you, then you are highly encouraged to apply for this role.
Founded in 1968, The Studio Museum in Harlem is a cultural leader that champions and preserves the prolific legacy of artists of African descent while simultaneously promoting critical thinking about art, culture, and community. Born out of an urgent need amid the political, social, and cultural ferment of the late 1960s, the Studio Museum was founded to create a new paradigm in which institutionally ignored artists of color would be seen, discussed, rewarded, and made known to the public. Today, the Studio Museum continues to serve as the nexus for Black artists locally, nationally, and internationally, and for work inspired and influenced by Black culture.
Job Summary
The Studio Museum in Harlem is seeking a strategic, creative, and entrepreneurial Marketing & Communications Manager with experience developing, implementing, and executing strategic marketing plans across owned, earned and paid media. Reporting to the Director of Marketing & Communications (DMC), the role supports the development of compelling multichannel, institutional campaigns, audience development, and revenue goals across the institution. The ideal candidate is equally creative and analytical and understands the power of storytelling in the arts. They bring traditional and digital marketing skills that will translate into impact for the Studio Museum, for the art world, and for the broader culture.
This critical thinker will identify opportunities to align with the mission, vision, and values of the Studio Museum. They are excellent at developing consistent, effective, and cohesive messaging that articulates a compelling story to elevate the brand across the broader community as well as with specific target audiences. They will build towards intuitively seeing connections and forging bonds in the community towards meaningful storytelling, partnerships, and bold creative endeavors.
Essential Duties and Responsibilities
Support the development and execution of the Studio Museum in Harlem’s reopening marketing and communications campaignOversee and partner on monthly and quarterly storytelling initiatives and creative development for original and curated content across social media, email, and the website ensuring fresh and engaging content to support the Museum’s exhibitions and public programmingAssist editorial efforts by drafting and editing copy for digital media platforms including but not limited to social media, email, digital, video, and audioMaintain brand presence, quality of brand voice, and consistency of brand messaging across platformsWork with the production team on the development, execution, and distribution strategies for digital, social, and integrated marketing initiativesPlan and manage, internally or with external partners, all digital marketing efforts including display, paid search, email, and influencer/community engagement campaignsCoordinate cross-departmentally to develop, plan, and execute brand and growth marketing initiativesTrack, analyze, and report on website, social, and paid search metrics to inform original content creation opportunitiesCollaborate with marketing agencies and external partners as neededEvaluate emerging digital marketing and social media trendsProvide thought leadership and perspective for adoption where appropriateSupervise one staff member, the Digital Content & Social Media CoordinatorManage marketing budget effectivelyOther duties as assignedSkills and Qualifications
Strong knowledge of SEO, SEM, social media, and email marketingCreative thinker with strong writing, copy editing, and project management skills.Experience with Content Management SystemsExcellent in written and verbal English communication skillsExceptional interpersonal communication skills paired with a positive attitude essentialInterest in and familiarity with global contemporary art and/or African – American art preferredEducation and Experience
Bachelor’s degree in marketing, communications, art history, or another related field required4-5+ years of marketing experience (agency or in-house) creating/managing digital content required - preferably for a museum, arts organization, editorial platform, or consumer brand2+ years digital marketing experienceWork Environment
This position is considered an exempt position for purposes of federal wage and hour law, which means that you will not be eligible for overtime pay for hours in excess of 40 in a given workweek.Fast-paced environment with varying levels of guests and employees present.Building Accessibility – office locations are wheelchair accessible, with elevators in the building. Other accessibility accommodations can be further discussed.
Compensation
$70,000 - $85,000 annually
Salary is commensurate with experience within the guidelines of a small not-for-profit. A competitive benefits package is provided, including medical, dental, life and long-term disability insurance, a retirement account, and substantial vacation time.
Application Instructions:
Please upload your resume, cover letter, and a writing sample to your application. No phone calls or faxes, please.
Please note that while careful consideration will be given to each submission, the Museum will only be able to contact those applicants whose knowledge, skills, and work experience best fit the requirements of the position.
The Studio Museum in Harlem is an equal opportunity employer and considers all candidates for employment regardless of race, color, sex, age, gender identification, national origin, creed, disability, marital status, sexual orientation, or political affiliation. We celebrate our inclusive work environment and encourage folks of all backgrounds and perspectives to apply. At the Studio Museum, we are committed to having an inclusive and transparent environment where every voice is heard and acknowledged. We embrace our differences, and know that our diverse team is a strength that drives our success.
Research shows that women and individuals from underrepresented backgrounds often apply to jobs only if they meet 100% of the qualifications. We recognize that it is highly unlikely that an applicant meets 100% of the qualifications for a given role. Therefore, if much of this job description describes you, then you are highly encouraged to apply for this role.