Advisors Excel
Senior Content Strategist
Advisors Excel, Topeka, Kansas, United States, 66652
Position: Senior Content Strategist
Department: Creative Services
Reporting to: Director of Strategic Communications
Location: Lenexa, KS/ Topeka, KS - Onsite
Overview:
As our Senior Content Strategist, you'll be a key player in shaping the voice and vision of Advisors Excel's marketing efforts. You'll collaborate closely with the Director of Strategic Communications, developing content that not only captures attention but also drives action. Whether it's a punchy tagline for a digital campaign or an in-depth white paper on financial trends, your work will resonate across multiple platforms.
This role isn't just about creating content-it's about leading the charge. You'll mentor a team of talented writers, oversee interns and freelancers, and contribute to the overall strategic direction of our communications. If you thrive in a fast-paced environment, have a knack for simplifying complex ideas, and are eager to influence the future of financial marketing, we want to hear from you.
What you'll do:Craft compelling, sales-driven content in partnership with designers and videographers, ensuring all materials align with our brand voice and goalsDevelop and implement content strategies across digital and print media, websites, case studies, and moreResearch and write white papers on financial topics, positioning Advisors Excel as a leader in the industryLead editorial planning for the AE Insider magazine, website, and digital campaigns, staying ahead of industry trendsMentor and coach copywriters and editors, fostering a culture of creativity and continuous improvementManage interns and freelance writers, ensuring high-quality work and adherence to deadlinesLead team development sessions, brainstorm innovative solutions, and contribute to process improvementsAttend monthly coaching calls and meet with stakeholders to identify relevant and timely contentKeep tabs on industry trends, collaborate with stakeholders, and plan editorial content for whitepapers and other needsWork closely with stakeholders, compliance teams, and clients to ensure content meets all regulatory requirements and client needsPerform other duties as needed, adapting to the ever-evolving needs of our teamExperience you'll bring:
5+ years of experience in advertising copywriting, preferably within financial servicesA bachelor's degree in advertising, marketing, or a related field, plus an impressive portfolio showcasing your skillsExceptional written and verbal communication skills with a keen eye for detailStrong organizational skills with the ability to juggle multiple projects and meet tight deadlinesAbility to pitch ideas confidently and build strong relationships with clientsProficiency in Microsoft Office SuiteBonus Points:
Understanding of financial products like annuities, life insurance, and investments, along with compliance regulationsWorking knowledge of Adobe Creative Suite (InDesign, Illustrator & Photoshop)Experience with AI content generation toolsWhat you'll get:
Amazing benefits including medical, dental, vision and 401k (with matching options)Generous PTO package upon your start dateAccess to an on-site café, gym and primary careContinuous personal and professional development opportunitiesRecognition for hard work & exemplary performanceEmployee sponsored events...and more!
Who We Are:
Advisors Excel is a fast-paced, innovative company that seeks to service independent financial advisors in a multitude of areas within their business. From operational functions to sales and marketing, our end goal is to help continually grow advisors' businesses nationwide. We thrive on watching them succeed. Not only does AE want to see the success of our advisors, but also our employees. We have high expectations from them to continually move our business forward. We are on the hunt for positive people who thrive on hard work and in a collaborative team environment. If this sounds like you, then what are you waiting for? We want you to join our team!
Advisors Excel is an Equal Employment Opportunity Employer. Everyone is welcome here - as an inclusive workplace, our employees are always comfortable bringing their true selves to our offices daily.
#LI-MS1
Department: Creative Services
Reporting to: Director of Strategic Communications
Location: Lenexa, KS/ Topeka, KS - Onsite
Overview:
As our Senior Content Strategist, you'll be a key player in shaping the voice and vision of Advisors Excel's marketing efforts. You'll collaborate closely with the Director of Strategic Communications, developing content that not only captures attention but also drives action. Whether it's a punchy tagline for a digital campaign or an in-depth white paper on financial trends, your work will resonate across multiple platforms.
This role isn't just about creating content-it's about leading the charge. You'll mentor a team of talented writers, oversee interns and freelancers, and contribute to the overall strategic direction of our communications. If you thrive in a fast-paced environment, have a knack for simplifying complex ideas, and are eager to influence the future of financial marketing, we want to hear from you.
What you'll do:Craft compelling, sales-driven content in partnership with designers and videographers, ensuring all materials align with our brand voice and goalsDevelop and implement content strategies across digital and print media, websites, case studies, and moreResearch and write white papers on financial topics, positioning Advisors Excel as a leader in the industryLead editorial planning for the AE Insider magazine, website, and digital campaigns, staying ahead of industry trendsMentor and coach copywriters and editors, fostering a culture of creativity and continuous improvementManage interns and freelance writers, ensuring high-quality work and adherence to deadlinesLead team development sessions, brainstorm innovative solutions, and contribute to process improvementsAttend monthly coaching calls and meet with stakeholders to identify relevant and timely contentKeep tabs on industry trends, collaborate with stakeholders, and plan editorial content for whitepapers and other needsWork closely with stakeholders, compliance teams, and clients to ensure content meets all regulatory requirements and client needsPerform other duties as needed, adapting to the ever-evolving needs of our teamExperience you'll bring:
5+ years of experience in advertising copywriting, preferably within financial servicesA bachelor's degree in advertising, marketing, or a related field, plus an impressive portfolio showcasing your skillsExceptional written and verbal communication skills with a keen eye for detailStrong organizational skills with the ability to juggle multiple projects and meet tight deadlinesAbility to pitch ideas confidently and build strong relationships with clientsProficiency in Microsoft Office SuiteBonus Points:
Understanding of financial products like annuities, life insurance, and investments, along with compliance regulationsWorking knowledge of Adobe Creative Suite (InDesign, Illustrator & Photoshop)Experience with AI content generation toolsWhat you'll get:
Amazing benefits including medical, dental, vision and 401k (with matching options)Generous PTO package upon your start dateAccess to an on-site café, gym and primary careContinuous personal and professional development opportunitiesRecognition for hard work & exemplary performanceEmployee sponsored events...and more!
Who We Are:
Advisors Excel is a fast-paced, innovative company that seeks to service independent financial advisors in a multitude of areas within their business. From operational functions to sales and marketing, our end goal is to help continually grow advisors' businesses nationwide. We thrive on watching them succeed. Not only does AE want to see the success of our advisors, but also our employees. We have high expectations from them to continually move our business forward. We are on the hunt for positive people who thrive on hard work and in a collaborative team environment. If this sounds like you, then what are you waiting for? We want you to join our team!
Advisors Excel is an Equal Employment Opportunity Employer. Everyone is welcome here - as an inclusive workplace, our employees are always comfortable bringing their true selves to our offices daily.
#LI-MS1