Baker Publishing Group
Textbook Marketing Specialist
Baker Publishing Group, Ada, Michigan, us, 49356
Job Description
Title:
Textbook Marketing Specialist, Baker Academic
Reports to:
Senior Marketing Director, Baker Academic & Brazos Press
Department:
Marketing
Location:
Ada, MI; or offsite
Hours
Full time, 40 hours per week, overtime with prior approval
FLSA:
Non-exemptPosition Objective:
The Textbook Marketing Specialists' primary objective is to place Baker Academic textbooks as required course materials at colleges and seminaries. This position will facilitate the Baker Academic email marketing efforts as well as list building, segmenting, and reporting. This person will also be a participant in the Baker Academic publication committee and represent Baker Academic at select academic conferences. Travel (approx. 3-4 times per year) is required.
Primary Responsibilities
Manage Baker Academic's email marketing program
Manage Baker Academic's list building, including growing our lists, segmenting, and reporting
Manage Baker Academic's CRM/email software
Monthly textbook reporting
Represent Baker Academic at the ETS and AAR/SBL conventions, and other academic conferences as assigned
Other duties as assigned
Qualifications:
A strong desire to be involved with religious and/or academic publishing
A bachelor's degree in biblical studies, communications, English, marketing, theology, or a related field
Two to three years of publishing or marketing experience
Email marketing and CRM experience preferred
Proven organizational abilities, attention to detail, follow-through, and project management skills
A proven ability to manage multiple tasks and meet deadlines
Strong verbal and written communication skills
Competency in Microsoft Outlook, Word, and Excel
Baker Publishing Group is an Equal Opportunity Employer.
Title:
Textbook Marketing Specialist, Baker Academic
Reports to:
Senior Marketing Director, Baker Academic & Brazos Press
Department:
Marketing
Location:
Ada, MI; or offsite
Hours
Full time, 40 hours per week, overtime with prior approval
FLSA:
Non-exemptPosition Objective:
The Textbook Marketing Specialists' primary objective is to place Baker Academic textbooks as required course materials at colleges and seminaries. This position will facilitate the Baker Academic email marketing efforts as well as list building, segmenting, and reporting. This person will also be a participant in the Baker Academic publication committee and represent Baker Academic at select academic conferences. Travel (approx. 3-4 times per year) is required.
Primary Responsibilities
Manage Baker Academic's email marketing program
Manage Baker Academic's list building, including growing our lists, segmenting, and reporting
Manage Baker Academic's CRM/email software
Monthly textbook reporting
Represent Baker Academic at the ETS and AAR/SBL conventions, and other academic conferences as assigned
Other duties as assigned
Qualifications:
A strong desire to be involved with religious and/or academic publishing
A bachelor's degree in biblical studies, communications, English, marketing, theology, or a related field
Two to three years of publishing or marketing experience
Email marketing and CRM experience preferred
Proven organizational abilities, attention to detail, follow-through, and project management skills
A proven ability to manage multiple tasks and meet deadlines
Strong verbal and written communication skills
Competency in Microsoft Outlook, Word, and Excel
Baker Publishing Group is an Equal Opportunity Employer.