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STERIS

Marketing Technology Specialist

STERIS, Mentor, Ohio, United States, 44060


Job Title:Marketing Technology Specialist

Req ID:

44992

Job Category:

Marketing/Communications

Mentor, OH, US, 44060

Description:

At STERIS, we help our Customers create a healthier and safer world by providing innovative healthcare and life science product and service solutions around the globe.The RoleAre you passionate about marketing and eager to contribute to a dynamic team? Join our Marketing Communications team at STERIS Life Sciences! As a Marketing Technology Specialist, you'll play a crucial role in optimizing content, promoting our products, and generating leads through our website. You'll work with cutting-edge tools like Sitecore CMS and SEO techniques to enhance our online presence. Additionally, you'll provide exceptional customer support and contribute to building brand awareness globally.This position is a Mentor, OH based hybrid position. Working a minimum of 2 days a week (Tuesday/Thursday) at the STERIS office is expected with the ability to be in the office more as needed.What you will do:Tech Stack Management:Handle customer data and monitor website visitor traffic.Improve online content using data-driven approaches within our CMS tool.Support email marketing efforts, including database development and campaign execution.Enhance SEO rankings for our Life Sciences website and internal search components.Optimize user experience across all digital platforms.Provide social media engagement guidelines.Occasionally manage vendor relationships.Train marketing staff on tech stack tools and best practices.

Marketing & Customer Lists:

Manage lead data and optimize lead nurturing through integrated marketing programs (web, email).Implement and refine marketing automation routines to convert leads into customers.

Analytics:Set up accurate reporting and track engagement KPIs.

Analyze website and marketing campaign results to inform strategies.

Continuously refine processes to convert inbound marketing activity into customers.

Required Experience

Bachelor's degreeMinimum four years of digital marketing experience, including CMS, content development, SEO, and lead generation.Demonstrated success in managing social media for at least two years.Two years of experience managing external development partners.

Skills

Proficiency in Content Marketing Systems (preferably Sitecore) and Email Marketing automation tools (e.g., Campaign Monitor, Sugar Market).Daily website management, content improvement, and lead conversion.Conduct market and competitive research.Execute online campaigns for brand awareness and lead generation.Analyze marketing results.Familiarity with Lead Generation Tools (preferably Sugar).Project management skills.HTML and CSS knowledge is a plus.Utilize Google Analytics and Google Tag Manager for data-driven improvements.Implement SEO tactics to maintain page one positioning on Google Search.Maintain accurate customer lists for email automation and segmentation.Stay informed about new marketing technologies and tactics.

What we offerThe opportunity to join a company that will invest in you for the long-term. STERIS couldn't be where it is today without our incredible people. That's why we share in our success together by rewarding you for your hard work. Hiring people who are in it for the long run with STERIS is our ultimate goal. We do this by providing competitive salaries, healthcare benefits, tuition assistance, paid-time off, holidays, matching 401(k), annual merit, and incentive plans. Join us and help write our next chapter.

#LI-SA2#ZRSA-1#LI-HybridSTERIS is a leading global provider of products and services that support patient care with an emphasis on infection prevention. WE HELP OUR CUSTOMERS CREATE A HEALTHIER AND SAFER WORLD by providing innovative healthcare, life sciences and dental products and services. STERIS is a $5 billion, publicly traded (NYSE: STE) company with approximately 17,000 associates and Customers in more than 100 countries.If you need assistance completing the application process, please call 1 (440) 392.7047. This contact information is for accommodation inquiries only and cannot be used to check application status.STERIS is an Equal Opportunity Employer. We are committed to equal employment opportunity and the use of affirmative action programs to ensure that persons are recruited, hired, trained, transferred and promoted in all job groups regardless of race, color, religion, age, disability, national origin, citizenship status, military or veteran status, sex (including pregnancy, childbirth and related medical conditions), sexual orientation, gender identity, genetic information, and any other category protected by federal, state or local law. We are not only committed to this policy by our status as a federal government contractor, but also we are strongly bound by the principle of equal employment opportunity.The full affirmative action program, absent the data metrics required by * 60-741.44(k), shall be available to all employees and applicants for employment for inspection upon request. The program may be obtained at your location's HR Office during normal business hours.Req ID:

44992

Job Category:

Marketing/Communications

Mentor, OH, US, 44060

STERIS SustainabilityLife at STERIS

Nearest Major Market:

Cleveland

Nearest Secondary Market:

Akron

Job Segment:Communications, Marketing Communications, SEO, Pre-Sales, Infection Control, Marketing, Sales, Healthcare