PMG, Inc.
Affiliate Marketing Lead
PMG, Inc., Dallas, Texas, United States, 75215
PMG is a digital company that helps marketers connect people with their brand. Focused on people and grounded in data, our award-winning culture fosters meaningful careers. Partnering with the most iconic brands in the world, we put people at the center of everything we do to deliver value, innovation, and business transformation.
Job Description:
The Affiliate Marketing Lead is responsible for managing and optimizing client affiliate programs across multiple verticals and platforms. Reporting to the Director, the Lead will take ownership of strategy development, partnership management, and client communication, ensuring the successful execution of affiliate campaigns.
Responsibilities:
Lead the day-to-day management of affiliate programs, including strategy development, partnership recruitment, and optimization efforts.Develop and nurture strategic relationships with clients and partners to drive growth and success.Oversee the execution of affiliate campaigns, from account setup to performance analysis and reporting.Provide strategic recommendations to clients based on industry trends and campaign performance.Manage budgeting, forecasting, and weekly pacing reports to ensure adherence to client goals.Collaborate with cross-functional teams to integrate affiliate strategies with broader media plans.Participate in new business pitches and contribute to the development of affiliate stories and strategies.Skills & Experience:
5+ years of experience in affiliate marketing with a proven track record of managing successful campaigns.Bachelor's degree or equivalent experience.Strong knowledge of affiliate platforms and digital marketing channels.Excellent organizational, project management, and leadership skills.Strong communication skills, both written and verbal.Ability to work independently and as part of a team.
About PMG :
PMG is a global independent digital company that seeks to inspire people and brands that anything is possible. Driven by shared success, PMG uses business strategy and transformation, creative, media, and insights, as well as its proprietary marketing intelligence platform Alli, to deliver Digital Made for Humans™. Our team is made up of over 500 employees globally, and our work for brands like Apple, Best Western Hotels & Resorts, CKE Restaurants, Experian, Intuit, Kohler, Nike, Sephora, Therabody, and Whole Foods runs across 85+ countries and has received top industry recognition from Cannes Lions to Adweek Media Plan of the Year.
Named to Ad Age's 2023 A-List, MediaPost's 2023 Independent Agency of the Year, and Adweek's 2021 Breakthrough Media Agency of the Year, PMG has grown through commitments to continuous improvement, business integrity, and cultivating dynamic relationships. We are proud to be named among Fast Company's Best Workplaces for Innovators and Fortune's Best Workplaces in Advertising & Marketing (ranked #1), and to be the only company named to Ad Age's Best Places to Work nine years in a row.
Being part of PMG means being part of a company culture that's unmatched in digital. We're willing to work hard to serve our clients and deliver value, results, and innovationwhich often requires true grit and remaining agile. We believe in taking care of ourselves and each other so that we continuously improve in every way.
We'd love to get to know you and share more about why we love PMG and the work we do.
In alignment with our core values to be inclusive and always change for the better, PMG is committed to creating a more diverse and inclusive culture, and we are proud to be an equal opportunity employer. We believe we only change for the better by bringing different people to our company. PMG recruits, employs, trains, compensates, and promotes regardless of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. Learn more about our commitment to Diversity and Inclusion and our action plan for change here.
Job Description:
The Affiliate Marketing Lead is responsible for managing and optimizing client affiliate programs across multiple verticals and platforms. Reporting to the Director, the Lead will take ownership of strategy development, partnership management, and client communication, ensuring the successful execution of affiliate campaigns.
Responsibilities:
Lead the day-to-day management of affiliate programs, including strategy development, partnership recruitment, and optimization efforts.Develop and nurture strategic relationships with clients and partners to drive growth and success.Oversee the execution of affiliate campaigns, from account setup to performance analysis and reporting.Provide strategic recommendations to clients based on industry trends and campaign performance.Manage budgeting, forecasting, and weekly pacing reports to ensure adherence to client goals.Collaborate with cross-functional teams to integrate affiliate strategies with broader media plans.Participate in new business pitches and contribute to the development of affiliate stories and strategies.Skills & Experience:
5+ years of experience in affiliate marketing with a proven track record of managing successful campaigns.Bachelor's degree or equivalent experience.Strong knowledge of affiliate platforms and digital marketing channels.Excellent organizational, project management, and leadership skills.Strong communication skills, both written and verbal.Ability to work independently and as part of a team.
About PMG :
PMG is a global independent digital company that seeks to inspire people and brands that anything is possible. Driven by shared success, PMG uses business strategy and transformation, creative, media, and insights, as well as its proprietary marketing intelligence platform Alli, to deliver Digital Made for Humans™. Our team is made up of over 500 employees globally, and our work for brands like Apple, Best Western Hotels & Resorts, CKE Restaurants, Experian, Intuit, Kohler, Nike, Sephora, Therabody, and Whole Foods runs across 85+ countries and has received top industry recognition from Cannes Lions to Adweek Media Plan of the Year.
Named to Ad Age's 2023 A-List, MediaPost's 2023 Independent Agency of the Year, and Adweek's 2021 Breakthrough Media Agency of the Year, PMG has grown through commitments to continuous improvement, business integrity, and cultivating dynamic relationships. We are proud to be named among Fast Company's Best Workplaces for Innovators and Fortune's Best Workplaces in Advertising & Marketing (ranked #1), and to be the only company named to Ad Age's Best Places to Work nine years in a row.
Being part of PMG means being part of a company culture that's unmatched in digital. We're willing to work hard to serve our clients and deliver value, results, and innovationwhich often requires true grit and remaining agile. We believe in taking care of ourselves and each other so that we continuously improve in every way.
We'd love to get to know you and share more about why we love PMG and the work we do.
In alignment with our core values to be inclusive and always change for the better, PMG is committed to creating a more diverse and inclusive culture, and we are proud to be an equal opportunity employer. We believe we only change for the better by bringing different people to our company. PMG recruits, employs, trains, compensates, and promotes regardless of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. Learn more about our commitment to Diversity and Inclusion and our action plan for change here.