Marketing Operations Specialist

Responsibilities:Infrastructure Management: Build and manage promotional infrastructure in CRM to support marketing campaigns.eCommerce Site Management: Create, update, and maintain online order forms and order confirmations.Polls and Surveys: Create, update, and maintain marketing polls and surveys to gather valuable insights and track results.Collaboration: Collaborate with various departments including Call Center, Customer Service, Graphics, Circulation, to develop and execute marketing promotions.URL Management: Assign and track URLs, domains, and vanity URLs for each marketing campaign.Display Marketing Management: Maintain and manage marketing assets on our website, including banners and e-commerce, using DFP and tracking tools.Reporting: Create, manage, and update marketing reports on a daily, weekly, and monthly basis to monitor campaign performance.Marketing Asset Management: Manage and maintain marketing creative assets, information, and tracking for reporting purposes, ensuring organization and accessibility.Support: Support Marketing Department team members by staying organized, facilitating metrics of success, and ensuring projects stay on track.Skills Required:Working knowledge HTML/CSS codingCRM/CMS managementIntermediate or Expert Excel/SQL skillsHighly organized with unparalleled attention to detailAdaptability and ability to multitaskExcellent communication and time management skillsProblem-solving abilities and ability to stay calm under pressureTechnical savvy with a self-guided approachQualifications:Bachelor's degree preferred, preferably in Marketing, Business, or related field1-3 years of experience in marketing, preferably within a role focused on mixed direct response marketing.High attention to detail and ability to audit own work for accuracy and qualityProven analytical and quantitative skills with a basic understanding of marketing/retention metricsAbility to work independently, be self-motivated, and results-oriented while being an excellent team playerExpertise in Excel, SQL database management, and Microsoft Office programsCreative thinker with excellent communication, interpersonal, organization, and time-management skills