Petco
Sr. Director, Brand & Creative
Petco, San Diego, California, United States, 92189
Create a healthier, brighter future for pets, pet parents and people!If you want to make a real difference, create an exciting career path, feel welcome to be your whole self and nurture your wellbeing, Petco is the place for you.Our core values capture that spirit as we work to improve lives by doing what's right for pets, people and our planet.We love all pets like our ownWe're the future of the pet industryWe're here to improve livesWe drive outstanding results togetherWe're welcome as we arePetco is a category-defining health and wellness company focused on improving the lives of pets, pet parents and Petco partners. We are 29,000 strong and operate 1,500+ pet care centers in the U.S., Mexico and Puerto Rico, including 250+ Vetco Total Care hospitals, hundreds of preventive care clinics and eight distribution centers. We're focused on purpose-driven work, and strongly believe what's good for pets, people and our planet is good for Petco.Job Summary:
As the Sr Director of Creative Retail Media, you will be responsible for shaping the creative direction of Petco's retail media network. You will lead a skilled team of creative professionals, collaborating with our clients and internal stakeholders to deliver innovative, visually striking, and effective advertising solutions. Your strategic vision, creativity, and leadership skills will be crucial in advancing our brand, exceeding client expectations, and driving the retail media network industry forward.Key Responsibilities:Creative Leadership:
Provide visionary leadership to the Creative Services team, defining the creative direction, and promoting a culture of innovation and excellence.Collaborate with cross-functional teams to ensure creative strategies align with business objectives.
Client Engagement:
Build and maintain strong client relationships, serving as a primary contact for creative services.Understand client objectives and translate them into creative strategies that drive results and exceed expectations.
Creative Strategy & Execution:
Develop and execute creative strategies aligned with client campaigns, the retail media network's mission and Petco's internal brand guidelines.Execute and manage high-quality creative assets for all of Retail Media (on-site, offsite, CRM, OOH) in collaboration with vendors, marketing & brand teams.Stay up-to-date with industry trends and technology to continually enhance creative offerings.
Team Management:
Lead, mentor, and inspire a team of creative professionals, supporting their growth and development.Manage the department's workflow to meet deadlines and allocate resources effectively.
Quality Control:
Ensure all creative deliverables meet high-quality standards, consistency, and brand guidelines.Oversee the review process to ensure accuracy and excellence in all creative materials.
Budget Management:
Develop and manage the Creative Services budget, ensuring efficient resource allocation to meet project needs.
Qualifications:Bachelor's degree in Marketing, Advertising, Design, or a related field; an MBA or advanced degree is a plus.A proven track record of at least 10 years in a leadership role within a creative agency or marketing environment.Demonstrated experience in retail, digital advertising, or media services is highly desirable.Strong strategic thinking and the ability to translate client goals into creative solutions.Excellent interpersonal, communication, and presentation skills.A deep understanding of design principles, copywriting, multimedia production, and emerging creative technologies.Proficiency with industry-standard software and tools.Strong project management skills and the ability to multitask in a fast-paced environment.An innovative mindset with a passion for staying current with industry trends.If you are a visionary leader with a passion for creativity and a desire to shape the future of retail media advertising, we invite you to apply for the role of Sr Director, Creative Services at Petco. Join our team and play a pivotal role in transforming the retail media landscape.Petco Animal Supplies, Inc. is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, age, protected veteran status, or any other protected classification.The pay ranges outlined below are presented in accordance with state-specific regulations. These ranges may differ in other areas and could be subject to variation based on regulatory minimum wage requirements. Actual pay rates will depend on factors such as position, location, level of experience, and applicable state or local minimum wage laws. If the regulatory minimum wage exceeds the minimum indicated in the pay range below, the regulatory minimum wage will be the minimum rate applied.$190,800.00 - $286,100.00/year
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As the Sr Director of Creative Retail Media, you will be responsible for shaping the creative direction of Petco's retail media network. You will lead a skilled team of creative professionals, collaborating with our clients and internal stakeholders to deliver innovative, visually striking, and effective advertising solutions. Your strategic vision, creativity, and leadership skills will be crucial in advancing our brand, exceeding client expectations, and driving the retail media network industry forward.Key Responsibilities:Creative Leadership:
Provide visionary leadership to the Creative Services team, defining the creative direction, and promoting a culture of innovation and excellence.Collaborate with cross-functional teams to ensure creative strategies align with business objectives.
Client Engagement:
Build and maintain strong client relationships, serving as a primary contact for creative services.Understand client objectives and translate them into creative strategies that drive results and exceed expectations.
Creative Strategy & Execution:
Develop and execute creative strategies aligned with client campaigns, the retail media network's mission and Petco's internal brand guidelines.Execute and manage high-quality creative assets for all of Retail Media (on-site, offsite, CRM, OOH) in collaboration with vendors, marketing & brand teams.Stay up-to-date with industry trends and technology to continually enhance creative offerings.
Team Management:
Lead, mentor, and inspire a team of creative professionals, supporting their growth and development.Manage the department's workflow to meet deadlines and allocate resources effectively.
Quality Control:
Ensure all creative deliverables meet high-quality standards, consistency, and brand guidelines.Oversee the review process to ensure accuracy and excellence in all creative materials.
Budget Management:
Develop and manage the Creative Services budget, ensuring efficient resource allocation to meet project needs.
Qualifications:Bachelor's degree in Marketing, Advertising, Design, or a related field; an MBA or advanced degree is a plus.A proven track record of at least 10 years in a leadership role within a creative agency or marketing environment.Demonstrated experience in retail, digital advertising, or media services is highly desirable.Strong strategic thinking and the ability to translate client goals into creative solutions.Excellent interpersonal, communication, and presentation skills.A deep understanding of design principles, copywriting, multimedia production, and emerging creative technologies.Proficiency with industry-standard software and tools.Strong project management skills and the ability to multitask in a fast-paced environment.An innovative mindset with a passion for staying current with industry trends.If you are a visionary leader with a passion for creativity and a desire to shape the future of retail media advertising, we invite you to apply for the role of Sr Director, Creative Services at Petco. Join our team and play a pivotal role in transforming the retail media landscape.Petco Animal Supplies, Inc. is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, age, protected veteran status, or any other protected classification.The pay ranges outlined below are presented in accordance with state-specific regulations. These ranges may differ in other areas and could be subject to variation based on regulatory minimum wage requirements. Actual pay rates will depend on factors such as position, location, level of experience, and applicable state or local minimum wage laws. If the regulatory minimum wage exceeds the minimum indicated in the pay range below, the regulatory minimum wage will be the minimum rate applied.$190,800.00 - $286,100.00/year
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