Bedgear
Influencer & Partnerships Manager
Bedgear, Farmingdale, New York, United States, 11735
Title:
Influencer & Partnerships ManagerLocation:
Farmingdale, NYJob Type:
Full TimeSchedule:
M-F 8:30am-5:30pm (1 hour lunch break); may need additional availability on occasion for special projects etc.Starting Salary: $78,280 - 105,060Classification:
Exempt
Why Work @ BEDGEAR?
If you're looking for a career and not just a job, BEDGEAR provides a work environment that accelerates growth for all its team members. Keeping up with the everyday challenges of a fast-growing consumer goods company demands a team of all-in players, who are focused on continuous improvement, collaboration, leadership, and have a growth-mindset. If you want to elevate yourself personally and professionally, surrounding yourself with others that share the same values, beliefs, and behaviors will provide the support and extra push to reach new heights and smash new goals. At BEDGEAR you can expect to find successful teammates who exemplify our core values of being:
HUNGRY - HUMBLE - CURIOUS - CLEVER - COMMITTED - HUMANITARIAN
About the Position:
We are seeking an experienced and dynamic Influencer & Partnerships Manager to lead the development and execution of our influencer marketing strategy and manage relationships with key partners. This role will play a critical part in expanding our brand's reach, fostering meaningful connections with our target audience, and driving business growth through strategic collaborations. The ideal candidate is a creative thinker with a strong network in the influencer and partnership space, possessing excellent communication and project management skills.
What's Expected (including but not limited to):
Influencer Strategy & Execution:Develop and Implement Strategy:
Design and execute a comprehensive influencer marketing strategy that aligns with our brand values and business objectives, focusing on expanding brand awareness, engagement, and sales.Identify and Engage Influencers:
Research, identify, and build relationships with influencers, ambassadors, and content creators who embody our brand ethos and resonate with our target audience.Campaign Management:
Oversee the planning, execution, and optimization of influencer campaigns across various platforms, ensuring timely delivery and alignment with brand guidelines.Content Collaboration:
Work closely with influencers to co-create authentic, engaging content that promotes our products and strengthens brand loyalty.Performance Tracking:
Analyze and report on the effectiveness of influencer campaigns, providing insights and recommendations for improvement and ROI optimization.Partnership Development & Management:
Identify Partnership Opportunities:
Explore and evaluate new partnership opportunities with businesses, organizations, and like-minded brands that can enhance our market presence and create value for both parties.Negotiate and Formalize Agreements:
Lead negotiations and secure partnerships, ensuring mutually beneficial agreements that align with our strategic goals.Manage Existing Partnerships:
Nurture and maintain strong relationships with current partners, ensuring ongoing collaboration and maximizing the potential of each partnership.Collaborative Campaigns:
Plan and execute joint marketing campaigns with partners, leveraging each other's strengths to amplify reach and impact.Partnership Metrics:
Monitor and report on partnership performance, including contribution to brand visibility, customer acquisition, and revenue growth.Assist with other marketing projects/assignments as necessary
Minimum Requirements:Must be 18 years of age or olderHS Diploma or GEDMust be legally authorized to work in the United States and have IDs needed to verifyEnglish proficient (reading, writing, speaking, comprehension)
Qualifications:Bachelor's degree in Marketing, Communications, or a related field is highly preferred.2+ years of experience in influencer marketing and partnership management, preferably within the consumer goods or active lifestyle sector.Proven track record of developing and executing successful influencer campaigns and partnerships.Strong negotiation skills and the ability to manage multiple projects simultaneously.Excellent communication and relationship-building skills.Proficiency in social media platforms, influencer marketing tools, and analytics software.
MUST HAVE...
Ability to prioritize effectively and operate efficiently; use sound judgment to make rational decisions; ability to recognize opportunities and evoke change where applicable;strong follow up skills; interpersonal skills; excellent communication skills; budget management; problem solving skills; high level of integrity and ability to maintain confidentiality.
BEDGEAR® is proud to be an Equal Opportunity Employer that participates in the E-Verify program!
About BEDGEAR® PERFORMANCE®
Launched in 2009, BEDGEAR® is the brand of Performance® that provides innovative bedding by focusing on an active lifestyle and well-being. BEDGEAR's sleep solutions are engineered with Performance fabrics that are temperature neutral and instant cooling and maximizes airflow to allow the body to naturally regulate its temperature. With a core belief of One Size Does Not Fit All™, BEDGEAR has redefined the way people view sleep by developing interactive in-store experiences and breathable bedding products that are personally fit to a consumer based on specific factors, including body type, sleep position and temperature. BEDGEAR is dedicated to integrating environmental responsibility into product development to ensure less returned goods are being sent to landfills. BEDGEAR is essential to the rest and recovery routines of professional athletes and active people who need to maximize their sleep. A proud manufacturer in the USA, BEDGEAR offers mattresses, pillows, sheets, blankets, pet beds as well as travel, kids and baby products that often feature removable and washable covers to maintain a clean and healthy sleep environment. BEDGEAR is represented in more than 4,000 retail stores across the globe and has earned more than 220 U.S. and worldwide patents, trademark registrations and pending applications. Sleep Fuels Everything®!
Learn more at bedgear.com.
Influencer & Partnerships ManagerLocation:
Farmingdale, NYJob Type:
Full TimeSchedule:
M-F 8:30am-5:30pm (1 hour lunch break); may need additional availability on occasion for special projects etc.Starting Salary: $78,280 - 105,060Classification:
Exempt
Why Work @ BEDGEAR?
If you're looking for a career and not just a job, BEDGEAR provides a work environment that accelerates growth for all its team members. Keeping up with the everyday challenges of a fast-growing consumer goods company demands a team of all-in players, who are focused on continuous improvement, collaboration, leadership, and have a growth-mindset. If you want to elevate yourself personally and professionally, surrounding yourself with others that share the same values, beliefs, and behaviors will provide the support and extra push to reach new heights and smash new goals. At BEDGEAR you can expect to find successful teammates who exemplify our core values of being:
HUNGRY - HUMBLE - CURIOUS - CLEVER - COMMITTED - HUMANITARIAN
About the Position:
We are seeking an experienced and dynamic Influencer & Partnerships Manager to lead the development and execution of our influencer marketing strategy and manage relationships with key partners. This role will play a critical part in expanding our brand's reach, fostering meaningful connections with our target audience, and driving business growth through strategic collaborations. The ideal candidate is a creative thinker with a strong network in the influencer and partnership space, possessing excellent communication and project management skills.
What's Expected (including but not limited to):
Influencer Strategy & Execution:Develop and Implement Strategy:
Design and execute a comprehensive influencer marketing strategy that aligns with our brand values and business objectives, focusing on expanding brand awareness, engagement, and sales.Identify and Engage Influencers:
Research, identify, and build relationships with influencers, ambassadors, and content creators who embody our brand ethos and resonate with our target audience.Campaign Management:
Oversee the planning, execution, and optimization of influencer campaigns across various platforms, ensuring timely delivery and alignment with brand guidelines.Content Collaboration:
Work closely with influencers to co-create authentic, engaging content that promotes our products and strengthens brand loyalty.Performance Tracking:
Analyze and report on the effectiveness of influencer campaigns, providing insights and recommendations for improvement and ROI optimization.Partnership Development & Management:
Identify Partnership Opportunities:
Explore and evaluate new partnership opportunities with businesses, organizations, and like-minded brands that can enhance our market presence and create value for both parties.Negotiate and Formalize Agreements:
Lead negotiations and secure partnerships, ensuring mutually beneficial agreements that align with our strategic goals.Manage Existing Partnerships:
Nurture and maintain strong relationships with current partners, ensuring ongoing collaboration and maximizing the potential of each partnership.Collaborative Campaigns:
Plan and execute joint marketing campaigns with partners, leveraging each other's strengths to amplify reach and impact.Partnership Metrics:
Monitor and report on partnership performance, including contribution to brand visibility, customer acquisition, and revenue growth.Assist with other marketing projects/assignments as necessary
Minimum Requirements:Must be 18 years of age or olderHS Diploma or GEDMust be legally authorized to work in the United States and have IDs needed to verifyEnglish proficient (reading, writing, speaking, comprehension)
Qualifications:Bachelor's degree in Marketing, Communications, or a related field is highly preferred.2+ years of experience in influencer marketing and partnership management, preferably within the consumer goods or active lifestyle sector.Proven track record of developing and executing successful influencer campaigns and partnerships.Strong negotiation skills and the ability to manage multiple projects simultaneously.Excellent communication and relationship-building skills.Proficiency in social media platforms, influencer marketing tools, and analytics software.
MUST HAVE...
Ability to prioritize effectively and operate efficiently; use sound judgment to make rational decisions; ability to recognize opportunities and evoke change where applicable;strong follow up skills; interpersonal skills; excellent communication skills; budget management; problem solving skills; high level of integrity and ability to maintain confidentiality.
BEDGEAR® is proud to be an Equal Opportunity Employer that participates in the E-Verify program!
About BEDGEAR® PERFORMANCE®
Launched in 2009, BEDGEAR® is the brand of Performance® that provides innovative bedding by focusing on an active lifestyle and well-being. BEDGEAR's sleep solutions are engineered with Performance fabrics that are temperature neutral and instant cooling and maximizes airflow to allow the body to naturally regulate its temperature. With a core belief of One Size Does Not Fit All™, BEDGEAR has redefined the way people view sleep by developing interactive in-store experiences and breathable bedding products that are personally fit to a consumer based on specific factors, including body type, sleep position and temperature. BEDGEAR is dedicated to integrating environmental responsibility into product development to ensure less returned goods are being sent to landfills. BEDGEAR is essential to the rest and recovery routines of professional athletes and active people who need to maximize their sleep. A proud manufacturer in the USA, BEDGEAR offers mattresses, pillows, sheets, blankets, pet beds as well as travel, kids and baby products that often feature removable and washable covers to maintain a clean and healthy sleep environment. BEDGEAR is represented in more than 4,000 retail stores across the globe and has earned more than 220 U.S. and worldwide patents, trademark registrations and pending applications. Sleep Fuels Everything®!
Learn more at bedgear.com.