Lumen Digital Field Marketing Manager

Lumen Digital Field Marketing Manager at Lumen in Boise, Idaho, United States Job Description About Lumen Lumen connects the world. We are igniting business growth by connecting people, data and applications - quickly, securely, and effortlessly. Together, we are building a culture and company from the people up - committed to teamwork, trust and transparency. People power progress. Lumen's commitment to workplace inclusion and employee support shines bright. We've made the Newsweek 2024 Greatest Workplaces for Diversity list and achieved a perfect score of 100 on the Human Rights Campaign Corporate Equality Index (CEI) for the fifth consecutive year. Plus, we're the top employer in the communications and telecom industry, ranking 12th overall across all industries in The American Opportunity Index. We're looking for top-tier talent and offer the flexibility you need to thrive and deliver lasting impact. Join us as we digitally connect the world and shape the future. The Role As a Lumen Digital Field Marketing Manager, you will be responsible for driving marketing campaigns and programs to increase funnel and ultimately acquire new logos and upsell existing customer accounts. This position will develop and deliver tactics to drive high-touch marketing programs to move prospects and customers through the sales cycle to meet Lumen revenue targets. This position will focus specifically on building sales funnel for the Lumen digital portfolio. You will support the Lumen sales organization in a fast-paced environment that requires both marketing and sales expertise. The Main Responsibilities + Develop and deliver lead generation tactics and plans that create and progress marketing leads for the Lumen Digital portfolio. + Work with data center providers and indirect partners to roll out 'in a box' marketing tactics that can be used across our partner ecosystem. + Develop a lead generation calendar that supports always on marketing reach for this critical product set. + Collaborate across marketing, sales and product to understand the messaging and strategy for reaching customers with the Lumen Digital portfolio. + Ensure awareness, adoption, and participation of marketing campaigns and tools by sales professionals; develop and deliver actions plans for improvement. + Manage formal feedback loop to provide field input on programs and promotions to product and segment marketing teams. + Continuously optimize lead generation activities to increase lead conversion rates to meet overall revenue targets. + Track lead generation and pr To view full details and how to apply, please login or create a Job Seeker account