Verizon
Advertising Technology Strategist
Verizon, Basking Ridge, New Jersey, us, 07920
When you join Verizon
Verizon is one of the worlds leading providers of technology and communications services, transforming the way we connect around the world. Were a human network that reaches across the globe and works behind the scenes. We anticipate, lead, and believe that listening is where learning begins. In crisis and in celebration, we come togetherlifting up our communities and striving to make an impact to move the world forward. If youre fueled by purpose, and powered by persistence, explore a career with us. Here, youll discover the rigor it takes to make a difference and the fulfillment that comes with living the #NetworkLife.What youll be doing...As a Digital Media Advertising Technology Strategist within Verizons in-house digital media center of excellence, you will be responsible for building proofs of concept and scaling new AdTech capabilities, while managing partnership activities across programmatic and social.You will support the Verizon Consumer Digital Media team, project managing new capabilities with new or existing partners and then working with Creative teams and other teams at Verizon to scale into or replace existing processes. Your work will personalize digital media, improving efficiency and maximizing our media spend.Responsibilities include:Partnering closely with Digital Media and Creative teams to ensure timely launches of proofs of concept.
Establishing rigorous QA processes and incorporate automation to expedite processes.
Collaborating with Analytics leads to ensure required data cuts and levels of granularity are captured to prove success.
Working with programmatic and social partner vendors to identify areas of opportunity and innovation.
Be the subject matter expert in all things adtech and understand the business inside out to keep internal teams educated and bring forth relevant and valuable recommendations.
Helping vet partners as needed, ensuring offerings solve for needs and that they are scalable.
What were looking for...
You bring a digital media expertise, having a deep, technical understanding to tackle growth opportunities in media execution in the AdTech space. You have a passion for how advertising technology can enable executions that deliver the right message to the right audience at the right time, and at scale, leading to media efficiencies and optimal end-to-end user experience. You are someone who is detail-oriented and enthusiastic about driving change.Youll need to have:Bachelor's degree or four or more years of experience.
Four or more years of relevant work experience.
Experience and knowledge of DCO platforms (e.g. Innovid, Smartly, Flashtalking, etc.) and how they integrate with the digital media buying platforms.
Working knowledge of ad servers (e.g. CM360, Innovid, etc.), DSPs (e.g. Yahoo!, DV360, Amazon, The Trade Desk), paid social ad managers (e.g. Meta, Snapchat, TikTok).
Even better if you have one or more of the following:Digital advertising planning and buying experience.
Experience working at a creative agency, in-house creative agency, media agency or in-house media team.
Hands on keys media trafficking experience in ad servers (e.g. CM360, Innovid, etc.), DSPs (e.g. Yahoo!, DV360, Amazon, The Trade Desk), paid social ad managers (e.g. Meta, Snapchat, TikTok).
Ability to interpret business requests and communicate findings in an intelligible manner.
Strong analytical skills with the ability to apply business strategy to data analysis and recommendations.
If Verizon and this role sound like a fit for you, we encourage you to apply even if you dont meet every even better qualification listed above.Where youll be working
In this hybrid role, you'll have a defined work location that includes work from home and a minimum eight assigned office days per month that will be set by your manager.Scheduled Weekly Hours
40Equal Employment Opportunity ****
Were proud to be an equal opportunity employer - and celebrate our employees differences, including race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, and Veteran status. At Verizon, we know that diversity makes us stronger. We are committed to a collaborative, inclusive environment that encourages authenticity and fosters a sense of belonging. We strive for everyone to feel valued, connected, and empowered to reach their potential and contribute their best. Check out our diversity and inclusion page to learn more.Our benefits are designed to help you move forward in your career, and in areas of your life outside of Verizon. From health and wellness benefits, short term incentives, 401(k) Savings Plan, stock incentive programs, paid time off, parental leave, adoption assistance and tuition assistance, plus other incentives, weve got you covered with our award-winning total rewards package. For part-timers, your coverage will vary as you may be eligible for some of these benefits depending on your individual circumstances.If you are hired into a California, Colorado, Connecticut, Hawaii, Maryland, Nevada, New York, Rhode Island, Washington or Washington, D.C. work location, the compensation range for this position is between $89,000.00 and $166,000.00 annually based on a full-time schedule. The salary will vary depending on your location and confirmed job-related skills and experience. This is an incentive based position with the potential to earn more. For part time roles, your compensation will be adjusted to reflect your hours.
Verizon is one of the worlds leading providers of technology and communications services, transforming the way we connect around the world. Were a human network that reaches across the globe and works behind the scenes. We anticipate, lead, and believe that listening is where learning begins. In crisis and in celebration, we come togetherlifting up our communities and striving to make an impact to move the world forward. If youre fueled by purpose, and powered by persistence, explore a career with us. Here, youll discover the rigor it takes to make a difference and the fulfillment that comes with living the #NetworkLife.What youll be doing...As a Digital Media Advertising Technology Strategist within Verizons in-house digital media center of excellence, you will be responsible for building proofs of concept and scaling new AdTech capabilities, while managing partnership activities across programmatic and social.You will support the Verizon Consumer Digital Media team, project managing new capabilities with new or existing partners and then working with Creative teams and other teams at Verizon to scale into or replace existing processes. Your work will personalize digital media, improving efficiency and maximizing our media spend.Responsibilities include:Partnering closely with Digital Media and Creative teams to ensure timely launches of proofs of concept.
Establishing rigorous QA processes and incorporate automation to expedite processes.
Collaborating with Analytics leads to ensure required data cuts and levels of granularity are captured to prove success.
Working with programmatic and social partner vendors to identify areas of opportunity and innovation.
Be the subject matter expert in all things adtech and understand the business inside out to keep internal teams educated and bring forth relevant and valuable recommendations.
Helping vet partners as needed, ensuring offerings solve for needs and that they are scalable.
What were looking for...
You bring a digital media expertise, having a deep, technical understanding to tackle growth opportunities in media execution in the AdTech space. You have a passion for how advertising technology can enable executions that deliver the right message to the right audience at the right time, and at scale, leading to media efficiencies and optimal end-to-end user experience. You are someone who is detail-oriented and enthusiastic about driving change.Youll need to have:Bachelor's degree or four or more years of experience.
Four or more years of relevant work experience.
Experience and knowledge of DCO platforms (e.g. Innovid, Smartly, Flashtalking, etc.) and how they integrate with the digital media buying platforms.
Working knowledge of ad servers (e.g. CM360, Innovid, etc.), DSPs (e.g. Yahoo!, DV360, Amazon, The Trade Desk), paid social ad managers (e.g. Meta, Snapchat, TikTok).
Even better if you have one or more of the following:Digital advertising planning and buying experience.
Experience working at a creative agency, in-house creative agency, media agency or in-house media team.
Hands on keys media trafficking experience in ad servers (e.g. CM360, Innovid, etc.), DSPs (e.g. Yahoo!, DV360, Amazon, The Trade Desk), paid social ad managers (e.g. Meta, Snapchat, TikTok).
Ability to interpret business requests and communicate findings in an intelligible manner.
Strong analytical skills with the ability to apply business strategy to data analysis and recommendations.
If Verizon and this role sound like a fit for you, we encourage you to apply even if you dont meet every even better qualification listed above.Where youll be working
In this hybrid role, you'll have a defined work location that includes work from home and a minimum eight assigned office days per month that will be set by your manager.Scheduled Weekly Hours
40Equal Employment Opportunity ****
Were proud to be an equal opportunity employer - and celebrate our employees differences, including race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, and Veteran status. At Verizon, we know that diversity makes us stronger. We are committed to a collaborative, inclusive environment that encourages authenticity and fosters a sense of belonging. We strive for everyone to feel valued, connected, and empowered to reach their potential and contribute their best. Check out our diversity and inclusion page to learn more.Our benefits are designed to help you move forward in your career, and in areas of your life outside of Verizon. From health and wellness benefits, short term incentives, 401(k) Savings Plan, stock incentive programs, paid time off, parental leave, adoption assistance and tuition assistance, plus other incentives, weve got you covered with our award-winning total rewards package. For part-timers, your coverage will vary as you may be eligible for some of these benefits depending on your individual circumstances.If you are hired into a California, Colorado, Connecticut, Hawaii, Maryland, Nevada, New York, Rhode Island, Washington or Washington, D.C. work location, the compensation range for this position is between $89,000.00 and $166,000.00 annually based on a full-time schedule. The salary will vary depending on your location and confirmed job-related skills and experience. This is an incentive based position with the potential to earn more. For part time roles, your compensation will be adjusted to reflect your hours.