VP of Marketing - EdTech SaaS experience REQUIRED!

This Jobot Job is hosted by: Julie Massey

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Salary: $140,000 - $180,000 per year

A growing higher education - Ed Tech SaaS client is looking for a VP of Marketing to add to their growing team!

Great compensation and growth potential!

Overview:

The VP of Marketing is responsible for managing all marketing initiatives. This role oversees the production of all promotional materials and marketing campaigns. This role will develop strategies and implement marketing programs to drive company awareness and drive qualified leads.

Responsibilities:

Lead all corporate marketing initiatives and campaigns

Manage production of marketing assets and channel marketing

Measure the performance of marketing campaigns against company goals

Analyze prospect and consumer behavior to adjust campaigns accordingly

Experiment across different engagement and communication channels

Experience & Qualifications:

Proven experience in identifying target audiences and delivering marketing campaigns

Expert knowledge of segmentation and marketing automation best practices

Strong ability to drive omnichannel marketing campaigns that engage, educate and motivate

Combined background across the entire sales cycle

Expertise with implementing an overall marketing strategy

Excellent communication and presentation skills

Relevant Bachelor’s degree

Interested in hearing more? Easy Apply now by clicking the "Apply Now" button.