Honeywell
Product Marketing Specialist - Automotive Aftermarket
Honeywell, Atlanta, Georgia, United States, 30383
The Product Marketing Specialist – Automotive Aftermarket is responsible for supporting the offering management related activities within Mobile Air Conditioning (MAC) business unit within Fluorine Products. Specific focus will be on the automotive aftermarket and new product introduction programs.
As a Product Marketing Specialist here at Honeywell, you will play a crucial role in driving the offering management function. You will be responsible for developing and executing offering strategies to drive growth and profitability. Your strong analytical skills, strategic thinking, and ability to collaborate with cross-functional teams will be essential in delivering successful outcomes for Honeywell's business.
Relocation assistance is offered for this role to sit in Mason OH, Morris Plains NJ, Atlanta GA, or Charlotte NC.
KEY RESPONSIBILITES:
Develop new ideas for new product introductions to accelerate growth and profitability
Manage NPI roadmap to ensure NPI vitality over the STRAP period
Lead NPI projects in the region
Report NPI financial metrics to management
Run the NPI gate review process
Conduct VOCs and develop key relationships across the value chain
Utilize marketing toolkit including value propositions, SAM, TAM, GTM strategies, value chain mapping and segmentation to evaluate new opportunities
Work cross functionally with customer marketing, sales, R&D, finance and ISC
Support creation of AOP and STRAP by providing strategic forecasts and market intelligence for NPI projects
Develop US aftermarket value chain identifying profit pools and figuring out ways to extract more value from the chain
Identify ways to create customer loyalty through advertising, rebate programs and marketing campaigns
Conduct market research and create updates to highlight key trends and to drive conclusions and actionable recommendations for the business
Create aftermarket pricing schemes to maximize value and drive new product adoption
Research competitor’s offerings and market position and identify strategies to protect and gain share
Prepare and present project and marketing updates to senior management
Candidate Profile
The successful candidate will be expected to be a high-energy, creative and resourceful self-starter who demonstrates leadership skills and instincts. He/she is highly intelligent and enthusiastic with a commitment to excellence. In terms of personal competencies, the successful candidate must be a hands-on person who possesses the best combination of strategic thinking and drive to achieve tangible business results. The candidates must be able to balance theoretical thought with practical.
BENEFITS OF WORKING FOR HONEYWELL
• Benefits – Medical, Vision, Dental, Mental Health
• Paid Vacation
• 401k Plan/Retirement Benefits (as per regional policy)
• Career Growth
• Professional Development
MUST HAVE
2-3 years experience in a similar role in the automotive industry
Proven marketing and strategic initiatives, analytical, and implementation skills
Go-to-market and new product launch experience
WE VALUE
Bachelors degree preferably in an analytical (e.g. economics, math, engineering, marketing, management, etc) or technical discipline (e.g. chemistry, engineering).
Strategic Marketing Skills: Understanding and experience with the ability to practically apply to their product line. Must link strategies to financial results.
Leadership: A confident, mature person with the ability to connect with others, and the ability to lead projects and teams that successfully achieve milestones and complete deliverables.
Results-Oriented: A driver who possesses the ability to take actions and implement effective solutions in a timely manner
Problem Solver: A creative yet pragmatic problem solver who is methodical and hands-on as well as detail-oriented.
Analytical Thinking and Decision-Making: A “conceptualizer” of enterprise and market trends/issues who can then integrate that thinking into marketing and business strategies with decisive and logical at thoroughly evaluating issues.
Excellent planning, execution and project-management skills.
Teamwork and Interpersonal Skills :A team player and builder who is receptive to ideas from others , shares information and keeps team members and partners informed, works effectively with others to identify and resolve issues, and has excellent interpersonal skills with the ability to interact successfully with a diverse work force.
Ethics: Highest level of professional integrity and honesty as well as personal credibility.
Honeywell is an equal opportunity employer. Qualified applicants will be considered without regard to age, race, creed, color, national origin, ancestry, marital status, care or sexual orientation, gender identity or expression, disability, nationality, sex, religion, or veteran status.
Honeywell is an equal opportunity employer. Qualified applicants will be considered without regard to age, race, creed, color, national origin, ancestry, marital status, affectional or sexual orientation, gender identity or expression, disability, nationality, sex, religion, or veteran status.
As a Product Marketing Specialist here at Honeywell, you will play a crucial role in driving the offering management function. You will be responsible for developing and executing offering strategies to drive growth and profitability. Your strong analytical skills, strategic thinking, and ability to collaborate with cross-functional teams will be essential in delivering successful outcomes for Honeywell's business.
Relocation assistance is offered for this role to sit in Mason OH, Morris Plains NJ, Atlanta GA, or Charlotte NC.
KEY RESPONSIBILITES:
Develop new ideas for new product introductions to accelerate growth and profitability
Manage NPI roadmap to ensure NPI vitality over the STRAP period
Lead NPI projects in the region
Report NPI financial metrics to management
Run the NPI gate review process
Conduct VOCs and develop key relationships across the value chain
Utilize marketing toolkit including value propositions, SAM, TAM, GTM strategies, value chain mapping and segmentation to evaluate new opportunities
Work cross functionally with customer marketing, sales, R&D, finance and ISC
Support creation of AOP and STRAP by providing strategic forecasts and market intelligence for NPI projects
Develop US aftermarket value chain identifying profit pools and figuring out ways to extract more value from the chain
Identify ways to create customer loyalty through advertising, rebate programs and marketing campaigns
Conduct market research and create updates to highlight key trends and to drive conclusions and actionable recommendations for the business
Create aftermarket pricing schemes to maximize value and drive new product adoption
Research competitor’s offerings and market position and identify strategies to protect and gain share
Prepare and present project and marketing updates to senior management
Candidate Profile
The successful candidate will be expected to be a high-energy, creative and resourceful self-starter who demonstrates leadership skills and instincts. He/she is highly intelligent and enthusiastic with a commitment to excellence. In terms of personal competencies, the successful candidate must be a hands-on person who possesses the best combination of strategic thinking and drive to achieve tangible business results. The candidates must be able to balance theoretical thought with practical.
BENEFITS OF WORKING FOR HONEYWELL
• Benefits – Medical, Vision, Dental, Mental Health
• Paid Vacation
• 401k Plan/Retirement Benefits (as per regional policy)
• Career Growth
• Professional Development
MUST HAVE
2-3 years experience in a similar role in the automotive industry
Proven marketing and strategic initiatives, analytical, and implementation skills
Go-to-market and new product launch experience
WE VALUE
Bachelors degree preferably in an analytical (e.g. economics, math, engineering, marketing, management, etc) or technical discipline (e.g. chemistry, engineering).
Strategic Marketing Skills: Understanding and experience with the ability to practically apply to their product line. Must link strategies to financial results.
Leadership: A confident, mature person with the ability to connect with others, and the ability to lead projects and teams that successfully achieve milestones and complete deliverables.
Results-Oriented: A driver who possesses the ability to take actions and implement effective solutions in a timely manner
Problem Solver: A creative yet pragmatic problem solver who is methodical and hands-on as well as detail-oriented.
Analytical Thinking and Decision-Making: A “conceptualizer” of enterprise and market trends/issues who can then integrate that thinking into marketing and business strategies with decisive and logical at thoroughly evaluating issues.
Excellent planning, execution and project-management skills.
Teamwork and Interpersonal Skills :A team player and builder who is receptive to ideas from others , shares information and keeps team members and partners informed, works effectively with others to identify and resolve issues, and has excellent interpersonal skills with the ability to interact successfully with a diverse work force.
Ethics: Highest level of professional integrity and honesty as well as personal credibility.
Honeywell is an equal opportunity employer. Qualified applicants will be considered without regard to age, race, creed, color, national origin, ancestry, marital status, care or sexual orientation, gender identity or expression, disability, nationality, sex, religion, or veteran status.
Honeywell is an equal opportunity employer. Qualified applicants will be considered without regard to age, race, creed, color, national origin, ancestry, marital status, affectional or sexual orientation, gender identity or expression, disability, nationality, sex, religion, or veteran status.