San Antonio Spurs
Franchise Marketing Sr. Coordinator (FT)
San Antonio Spurs, San Antonio, Texas, United States, 78208
Franchise Marketing Sr. Coordinator (FT)Location: San Antonio, TX / Non-Exempt
At Spurs Sports & Entertainment (SS&E), we work in service of something bigger than ourselves. To us it is so much more than just a game or concert.
It takes all the members of our Spurs team to harness the power of sports and entertainment to create moments that excite, memories that endure, and connections that strengthen our community. SS&E owns and operates the San Antonio Spurs (NBA), Austin Spurs (NBA G-League), and the San Antonio FC (USL), and manages day-to-day operations of the Frost Bank Center, Toyota Field, and STAR Complex.We know that our people are our greatest asset as an organization. We aspire to provide our teams with meaningful work, to live our values - Integrity, Success & Caring – day-to-day in what we do and foster an inclusive culture for our 1K+ employee workforce.
This position is responsible for the research, development, and execution of strategic marketing efforts for San Antonio FC (USL) and assist in the marketing efforts of the Austin Spurs (G-League). This person will collaborate with a diverse group of important internal and external stakeholders at all levels, with a particular focus on ticket sales and fan engagement across live events and digital properties. An analytic approach and independent judgment is required to plan, prioritize and organize a broad spectrum of projects.What You’ll Do:
Develop, facilitate, execute, analyze and adapt annual marketing plans for the franchises to accomplish strategic brand & business objectives.Oversee and implement traditional advertising campaigns, along with creating and managing digital marketing campaigns. Track effectiveness of tactical executions, modify strategies and optimize campaigns. Continuously look for innovative marketing opportunities which support the strategic goals of each of the franchises.Create and monitor database growth strategies, which include digital lead generation, fan club activation and promotional/sweepstakes calendars.Manage marketing budgets, including monitoring expenses monthly for accuracy and effectiveness, completing timely reports to leadership and taking prompt corrective action when required.Develop and maintain professional relationships with internal departments and external stakeholders which enhance mutual understanding and respect to achieve strategic business objectives.Other duties as assigned.
Who You Are:Bachelor’s degree from an accredited four-year college or university in business, marketing or related field.3-5 years marketing experience, preferably in a sports environment.A familiarity and strong understanding of soccer is preferred.Proficient in Microsoft Office, Excel, Word, Power Point, Adobe Photoshop and other computer skills required.Excellent analytical skills, combined with a creative brand positioning background.Ability to prioritize multiple tasks, problem solve and stay organized.Ability to work long, flexible hours including evenings, weekends, and holidays.50% of job able to be performed remotely/50% of work needed to be performed onsite in San Antonio (Toyota Field) as needed or on a seasonal basis.Some travel may be required including to/from Austin.
In every position, each employee is expected to: demonstrate alignment with SS&E’s core values and mission, collaborate with internal/external community members and demonstrate ongoing development.If you don’t have experience in every single bullet above, no sweat – we still want to hear from you and encourage you to apply!*SS&E is an Equal Opportunity Employer*Nothing contained in this job description is intended to be a contract of employment, nor does any information contained herein represent a guarantee of employment for a specific duration.
Your employment with SS&E is “at will”, which means that either you or SS&E may terminate the relationship at any time. Essential functions listed above must be performed with or without accommodations.
At Spurs Sports & Entertainment (SS&E), we work in service of something bigger than ourselves. To us it is so much more than just a game or concert.
It takes all the members of our Spurs team to harness the power of sports and entertainment to create moments that excite, memories that endure, and connections that strengthen our community. SS&E owns and operates the San Antonio Spurs (NBA), Austin Spurs (NBA G-League), and the San Antonio FC (USL), and manages day-to-day operations of the Frost Bank Center, Toyota Field, and STAR Complex.We know that our people are our greatest asset as an organization. We aspire to provide our teams with meaningful work, to live our values - Integrity, Success & Caring – day-to-day in what we do and foster an inclusive culture for our 1K+ employee workforce.
This position is responsible for the research, development, and execution of strategic marketing efforts for San Antonio FC (USL) and assist in the marketing efforts of the Austin Spurs (G-League). This person will collaborate with a diverse group of important internal and external stakeholders at all levels, with a particular focus on ticket sales and fan engagement across live events and digital properties. An analytic approach and independent judgment is required to plan, prioritize and organize a broad spectrum of projects.What You’ll Do:
Develop, facilitate, execute, analyze and adapt annual marketing plans for the franchises to accomplish strategic brand & business objectives.Oversee and implement traditional advertising campaigns, along with creating and managing digital marketing campaigns. Track effectiveness of tactical executions, modify strategies and optimize campaigns. Continuously look for innovative marketing opportunities which support the strategic goals of each of the franchises.Create and monitor database growth strategies, which include digital lead generation, fan club activation and promotional/sweepstakes calendars.Manage marketing budgets, including monitoring expenses monthly for accuracy and effectiveness, completing timely reports to leadership and taking prompt corrective action when required.Develop and maintain professional relationships with internal departments and external stakeholders which enhance mutual understanding and respect to achieve strategic business objectives.Other duties as assigned.
Who You Are:Bachelor’s degree from an accredited four-year college or university in business, marketing or related field.3-5 years marketing experience, preferably in a sports environment.A familiarity and strong understanding of soccer is preferred.Proficient in Microsoft Office, Excel, Word, Power Point, Adobe Photoshop and other computer skills required.Excellent analytical skills, combined with a creative brand positioning background.Ability to prioritize multiple tasks, problem solve and stay organized.Ability to work long, flexible hours including evenings, weekends, and holidays.50% of job able to be performed remotely/50% of work needed to be performed onsite in San Antonio (Toyota Field) as needed or on a seasonal basis.Some travel may be required including to/from Austin.
In every position, each employee is expected to: demonstrate alignment with SS&E’s core values and mission, collaborate with internal/external community members and demonstrate ongoing development.If you don’t have experience in every single bullet above, no sweat – we still want to hear from you and encourage you to apply!*SS&E is an Equal Opportunity Employer*Nothing contained in this job description is intended to be a contract of employment, nor does any information contained herein represent a guarantee of employment for a specific duration.
Your employment with SS&E is “at will”, which means that either you or SS&E may terminate the relationship at any time. Essential functions listed above must be performed with or without accommodations.