Florida Credit Union
Marketing Data Analyst
Florida Credit Union, Gainesville, Florida, us, 32635
Job Details
Job LocationFort Clarke - Gainesville, FL
Position TypeFull Time
Description
Position Summary:
As a Marketing Analyst, you will play a key role in analyzing and improving our marketing performance to ensure efficiency and effectiveness. This position will also directly assist the SVP Marketing in gathering data to suggest efficiencies, gain insight into member behavior, revenue streams, the consolidation of systems, identify market trends, tracking, reporting to marketing and other internal partners.
Responsibilities:Aid in program reporting, analytics, and data feeds to enable targeted marketing, member lifetime value/growth opportunities, member loyalty, organizational improvement and assisting in communication of data analytics and research resultsDevelop marketing automation campaigns with digital channels and email communicationAid with monthly and quarterly department and business reviews providing actionable insights to improve performance and member satisfactionDevelop, extract, execute and track programs involving current Core, MCIF & other systemsQualification Requirements:
BS or BA in a relevant field, or an equivalent combination of education and experienceTwo years of experience in data analytics preferredCertificates, Licenses, Registrations
Driver's LicenseIntermediate level of coding: Required: SQL/MySQL/PHP, Preferred: PERL/VB Codecs/HTML/CSS/MacrosAbout Us:
You look out for our members, and we'll look out for you! At Florida Credit Union, we focus on improving the lives of our Florida neighbors. By identifying their financial needs and appropriate solutions, we try to help every one of our members live the life they love. If you join us, you'll enjoy a dynamic, collaborative work environment that offers ample training, great benefits and career advancement opportunities.
BECOME PART OF A TEAM DEDICATED TO SUPPORTING OUR COMMUNITY.
Collaborative work environmentExtensive training offeredExceptional benefitsCareer advancement opportunities
Job LocationFort Clarke - Gainesville, FL
Position TypeFull Time
Description
Position Summary:
As a Marketing Analyst, you will play a key role in analyzing and improving our marketing performance to ensure efficiency and effectiveness. This position will also directly assist the SVP Marketing in gathering data to suggest efficiencies, gain insight into member behavior, revenue streams, the consolidation of systems, identify market trends, tracking, reporting to marketing and other internal partners.
Responsibilities:Aid in program reporting, analytics, and data feeds to enable targeted marketing, member lifetime value/growth opportunities, member loyalty, organizational improvement and assisting in communication of data analytics and research resultsDevelop marketing automation campaigns with digital channels and email communicationAid with monthly and quarterly department and business reviews providing actionable insights to improve performance and member satisfactionDevelop, extract, execute and track programs involving current Core, MCIF & other systemsQualification Requirements:
BS or BA in a relevant field, or an equivalent combination of education and experienceTwo years of experience in data analytics preferredCertificates, Licenses, Registrations
Driver's LicenseIntermediate level of coding: Required: SQL/MySQL/PHP, Preferred: PERL/VB Codecs/HTML/CSS/MacrosAbout Us:
You look out for our members, and we'll look out for you! At Florida Credit Union, we focus on improving the lives of our Florida neighbors. By identifying their financial needs and appropriate solutions, we try to help every one of our members live the life they love. If you join us, you'll enjoy a dynamic, collaborative work environment that offers ample training, great benefits and career advancement opportunities.
BECOME PART OF A TEAM DEDICATED TO SUPPORTING OUR COMMUNITY.
Collaborative work environmentExtensive training offeredExceptional benefitsCareer advancement opportunities