DoorDash USA
Senior Associate, Consumer Retention Marketing, Occasions
DoorDash USA, Washington, District of Columbia, us, 20022
About the Team
Scroll down for a complete overview of what this job will require Are you the right candidate for this opportunityThe mission of our Consumer Retention Marketing team is to build lasting relationships with our customers as soon as they engage with DoorDash by providing them with a personalized, cross-channel experience that delights them and drives them to return to DoorDash to find the products, merchants, and deals that are relevant to them.
About the RoleAs a Retention Marketing Senior Associate, you will help create communications and programs to increase retention and engagement of our customers across email, push notifications and in-app messaging. In this role specifically, you will focus on launching and maintaining CRM programs that help drive growth and retention for DoorDash during seasonal moments & holidays, or ‘Occasions’ – think everything from Easter to a month-long winter holidays campaign.
You’re excited about this opportunity because you will…
Manage the setup and monitoring of ad-hoc, triggered, and transactional programs, including optimization of existing programs and development of new ones
Create test plans and schedule emails
Build personalized, multi-channel customer journeys
Manage email reporting dashboards, monitor trends, and make recommendations based on results
Establish a strong working relationship with cross functional stakeholders in our Product, Marketing Operations, Analytics, and Strategy teams
Stay current on marketing best practices in email and push notifications, sharing learnings and insights regularly with the broader marketing team
We’re excited about you because you have…
3-4+ years experience in CRM or email marketing
Hands on experience with CRM technology including ESPs, segmentation tools, and complex data structures and systems
An analytical mindset with strong attention to detail
Strong written and verbal communication skills
Knowledge of email industry best practices including contact strategies, targeting and segmentation, A/B testing, and analytics.
Strong interpersonal skills, are extremely organized, dependable, self-motivated, and multi-task with ease
Bachelor’s degree or equivalent experience
Nice to haves:
Basic knowledge of SQL, HTML and data visualization platforms (e.g. Tableau, Periscope)
Has worked in a highly cross-functional company
Experience working client side
CompensationThe location-specific base salary range for this position is listed below. Compensation in other geographies may vary.
Actual compensation within the pay range will be decided based on factors including, but not limited to, skills, prior relevant experience, and specific work location. For roles that are available to be filled remotely, base salary is localized according to employee work location. Please discuss your intended work location with your recruiter for more information.
DoorDash cares about you and your overall well-being, and that’s why we offer a comprehensive benefits package, for full-time employees, that includes healthcare benefits, a 401(k) plan including an employer match, short-term and long-term disability coverage, basic life insurance, wellbeing benefits, paid time off, paid parental leave, and several paid holidays, among others.
In addition to base salary, the compensation package for this role also includes opportunities for equity grants.
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Scroll down for a complete overview of what this job will require Are you the right candidate for this opportunityThe mission of our Consumer Retention Marketing team is to build lasting relationships with our customers as soon as they engage with DoorDash by providing them with a personalized, cross-channel experience that delights them and drives them to return to DoorDash to find the products, merchants, and deals that are relevant to them.
About the RoleAs a Retention Marketing Senior Associate, you will help create communications and programs to increase retention and engagement of our customers across email, push notifications and in-app messaging. In this role specifically, you will focus on launching and maintaining CRM programs that help drive growth and retention for DoorDash during seasonal moments & holidays, or ‘Occasions’ – think everything from Easter to a month-long winter holidays campaign.
You’re excited about this opportunity because you will…
Manage the setup and monitoring of ad-hoc, triggered, and transactional programs, including optimization of existing programs and development of new ones
Create test plans and schedule emails
Build personalized, multi-channel customer journeys
Manage email reporting dashboards, monitor trends, and make recommendations based on results
Establish a strong working relationship with cross functional stakeholders in our Product, Marketing Operations, Analytics, and Strategy teams
Stay current on marketing best practices in email and push notifications, sharing learnings and insights regularly with the broader marketing team
We’re excited about you because you have…
3-4+ years experience in CRM or email marketing
Hands on experience with CRM technology including ESPs, segmentation tools, and complex data structures and systems
An analytical mindset with strong attention to detail
Strong written and verbal communication skills
Knowledge of email industry best practices including contact strategies, targeting and segmentation, A/B testing, and analytics.
Strong interpersonal skills, are extremely organized, dependable, self-motivated, and multi-task with ease
Bachelor’s degree or equivalent experience
Nice to haves:
Basic knowledge of SQL, HTML and data visualization platforms (e.g. Tableau, Periscope)
Has worked in a highly cross-functional company
Experience working client side
CompensationThe location-specific base salary range for this position is listed below. Compensation in other geographies may vary.
Actual compensation within the pay range will be decided based on factors including, but not limited to, skills, prior relevant experience, and specific work location. For roles that are available to be filled remotely, base salary is localized according to employee work location. Please discuss your intended work location with your recruiter for more information.
DoorDash cares about you and your overall well-being, and that’s why we offer a comprehensive benefits package, for full-time employees, that includes healthcare benefits, a 401(k) plan including an employer match, short-term and long-term disability coverage, basic life insurance, wellbeing benefits, paid time off, paid parental leave, and several paid holidays, among others.
In addition to base salary, the compensation package for this role also includes opportunities for equity grants.
#J-18808-Ljbffr