Amazon
Sr. Product Marketing Manager, Brand Marketing
Amazon, Seattle, Washington, us, 98127
Sr. Product Marketing Manager, Brand Marketing Job ID: 2746289 | Amazon.com Services LLC
Check all associated application documentation thoroughly before clicking on the apply button at the bottom of this description.Do you want to help Brand Owners build better brands while ensuring the best possible customer experience within the Amazon Store? Do you have the ability to use data and customer research to develop marketing channels and create scalable solutions that help Brands stand out to Customers and build brand equity?The Brand Marketing team is looking for an experienced Sr. Product Marketing leader who will own defining Brand building communication vision and translate them into durable roadmap to realize our vision. The person will use data and market research to optimize existing channel performance, and identify and develop new channels to reach more Brands effectively. The role also owns our marketing automation strategy and will partner with tech and stakeholder teams to create business requirements and launch automation to more use cases.This leader will partner with internal stakeholders, including research, product, BI and development as well as external stakeholders within Amazon Ads and Seller Partner Services (SPS) to ensure alignment to deliver their vision.Key Job Responsibilities
Dive deep into data and customer research to uncover pain points that brands and customers face.Develop the vision and roadmap for channel strategy and channel automation.Explore and propose opportunities to scale brand communications and actions across internal channels.Partner with development on the creation of business requirements for new features and mechanisms that will improve channel performance.Define and deliver key metrics and goals, ensure on-time execution, and communicate status to senior leadership through regular business reviews.Establish and manage relationships with internal stakeholders, identify and pursue collaboration opportunities across-org to ensure consistent CX.Demonstrate strong bias for action; ability to juggle multiple priorities and effectively deliver in a dynamic environment.BASIC QUALIFICATIONS
6+ years of professional non-internship marketing experienceExperience using data and metrics to drive improvementsExperience building, executing and scaling cross-functional marketing programsExperience leading go-to-market for consumer software or hardware product launchesPREFERRED QUALIFICATIONS
Experience using SQL or other analytical tools for conducting data analysisExperience with customer segmentation, profiling, and targetingAmazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $128,600/year in our lowest geographic market up to $212,600/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits.
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Check all associated application documentation thoroughly before clicking on the apply button at the bottom of this description.Do you want to help Brand Owners build better brands while ensuring the best possible customer experience within the Amazon Store? Do you have the ability to use data and customer research to develop marketing channels and create scalable solutions that help Brands stand out to Customers and build brand equity?The Brand Marketing team is looking for an experienced Sr. Product Marketing leader who will own defining Brand building communication vision and translate them into durable roadmap to realize our vision. The person will use data and market research to optimize existing channel performance, and identify and develop new channels to reach more Brands effectively. The role also owns our marketing automation strategy and will partner with tech and stakeholder teams to create business requirements and launch automation to more use cases.This leader will partner with internal stakeholders, including research, product, BI and development as well as external stakeholders within Amazon Ads and Seller Partner Services (SPS) to ensure alignment to deliver their vision.Key Job Responsibilities
Dive deep into data and customer research to uncover pain points that brands and customers face.Develop the vision and roadmap for channel strategy and channel automation.Explore and propose opportunities to scale brand communications and actions across internal channels.Partner with development on the creation of business requirements for new features and mechanisms that will improve channel performance.Define and deliver key metrics and goals, ensure on-time execution, and communicate status to senior leadership through regular business reviews.Establish and manage relationships with internal stakeholders, identify and pursue collaboration opportunities across-org to ensure consistent CX.Demonstrate strong bias for action; ability to juggle multiple priorities and effectively deliver in a dynamic environment.BASIC QUALIFICATIONS
6+ years of professional non-internship marketing experienceExperience using data and metrics to drive improvementsExperience building, executing and scaling cross-functional marketing programsExperience leading go-to-market for consumer software or hardware product launchesPREFERRED QUALIFICATIONS
Experience using SQL or other analytical tools for conducting data analysisExperience with customer segmentation, profiling, and targetingAmazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $128,600/year in our lowest geographic market up to $212,600/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits.
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