Media Recruiting Group
Social Media Manager
Media Recruiting Group, Seattle, Washington, United States,
Summary:
A leading West Coast Ad Agency is looking for a Social Media Manager to develop and implement integrated social media plans that align with client objectives, creative executions, and budget considerations. This role requires a deep understanding of various social media platforms, strategic thinking, and a collaborative spirit to drive successful campaigns that embody our core values.
Responsibilities
Create innovative social media plans that align with client objectives and consider budget, production schedules, and creative executionsDevelop strategic social media recommendations, including audience identification/forecasting and campaign metrics (KPIs)Work closely with Media Strategists to present full-funnel, cohesive plans that leverage social media's strengthsManage all aspects of campaign setup, including platform access, billing setup, campaign targeting & settings, and creative alignment, adhering to social media best practicesExpertise in all major social media platforms, including Meta (FB/IG), LinkedIn, X (Twitter), TikTok, Snapchat, Pinterest, Reddit, etc.Oversee the continuous monitoring of campaigns, implementing optimizations to ensure KPIs are metPresent recommendations to clients with expertise, authority, and knowledge, ensuring they align with client goals and our core valuesCollaborate with creative and production teams to ensure that final creative assets align with best practices for social media platformsBuild strong relationships with co-workers and be a knowledgeable resource, always helping to find solutions when challenges ariseReview relevant data points, generate insights, and recommend optimizations for all client reports, continually driving improvement in campaign performance to ensure KPIs are metPrepare and present wrap reports that summarize campaign performance and key learnings, applying these insights to future campaignsRegularly monitor social platforms and drive processes for campaign setup, reporting, optimizations, and trafficking to ensure a positive and productive work environmentStay abreast of social media industry advances, new technologies, techniques, and vendors, sharing relevant updates with internal teams
Qualifications
Experience in social media strategy and execution, preferably in a client-facing role, with a proven track record of driving resultsStrong understanding of social media platforms, audience targeting, and paid media tacticsExperience working in a dynamic agency environment, managing multiple client accounts and campaignsProficiency in social media advertising platforms (e.g., Facebook Ads Manager, LinkedIn Campaign Manager, Twitter Ads)Familiarity with pixels and conversion tracking across social platforms, plus generating accurate UTMsComfortable collaborating with the AdOps team to implement the appropriate tracking framework based on a client's KPIsStrong knowledge of data analysis tools and techniques, with experience in A/B testing and performance optimizationExcellent communication skills, with the ability to present complex data insights to clients and internal teamsHigh level of business acumen with the ability to connect social media strategies to overall business goalsCommitment to Do the Right Thing and Find a Way by proactively planning for client success and continuous improvementDemonstration of thought leadership through industry participation, speaking, and writingPassion for social media and digital marketing, with a curiosity to continually learn and adapt to new trendsStrong strategic, creative thinker with a data-driven, analytical mindAbility to be client-facing, presenting complex ideas clearly and effectivelyCool-headed and composed under pressure, with the ability to bring in senior management when neededStrong time management, organization, and attention to detail, with the ability to work independently and deliver on time in a fast-moving, results-oriented environment
This job is being represented by Media Recruiting Group, the premier recruiters for digital media, AdTech, MarTech, Media SaaS and related companies. In business for 25 years, we place quality at the heart of all that we do. Clients include: AdTech companies, Digital Publishers, Digital divisions of Media Companies, SaaS (Software as a Service) / Enterprise, Programmatic... Sell Side Platforms (SSP), Ad Exchanges, Demand Side Platforms (DSP), Marketing Technology companies, Ad Agencies, Data Providers, Aggregators, & DMP’s, Video, Social, Mobile companies, Behavioral Targeting companies, Media Buying Platforms, Lead Generation/Co-Registration companies, Ad Serving Platforms, Rich Media companies.
Required Notification:
Certain states require that job postings indicate a minimum and maximum base salary in an effort to not discriminate – a very worthwhile purpose that Media Recruiting Group supports. MRG’s practices are and have always been non-discriminatory, and jobs are open to all candidates with respect to race, color, religion, national origin, military status, sexual orientation, sex/gender, age, national origin, disability, etc. That said, companies require that we supply them with candidates with very specific experience, and the commensurate compensation for every job varies. It is a function of a person’s years of experience, type of experience, skills, knowledge of certain computer programs, etc. And every job may have a unique requirement. And every job could come in higher or lower than the range we are given. We do not control the upper and lower ranges for our clients, so we make a best efforts attempt to include information requested by said states. In the case of sales people, most time it is also a function of their contacts. If the job is an analyst, analytical skills and experience matter. Etc. This makes stating a reasonable minimum and maximum challenging absent all of this information about a given candidate. Companies also have other elements of compensation, including but not limited to, commission, bonus, equity, profit sharing, varying levels of healthcare coverage and how much a person would have to contribute to the premium, various perks like continuing education, commuter reimbursement, phone reimbursement, etc. – not included in “salary” as the law states. Thus, know that anything we note in a salary range does NOT include such other compensation elements. And, as recruiters, we don’t know what all of those elements are, as we are recruiting for a company, not for ourselves, and they do not brief us as to each benefit. We are a 3rd party and can only estimate to the best of our knowledge, and thus offer the minimum and maximum salary MRG in good faith believes at the time of the posting the client is willing to pay for the advertised job.
Qualified by all of the above, for this job with requisite/required years of the required experience and skills, the minimum and maximum salary is approximated at $85,000 and $145,000 respectfully, exclusive of commission, bonus, equity, profit sharing, any element of healthcare coverage, any reference to how much a person would have to contribute to the premium of a healthcare plan, any perks, or other forms of compensation. Fewer years of experience could bring the base salary lower, and more experience could bring the base salary higher, if the company is willing to increase their salary bands.
A leading West Coast Ad Agency is looking for a Social Media Manager to develop and implement integrated social media plans that align with client objectives, creative executions, and budget considerations. This role requires a deep understanding of various social media platforms, strategic thinking, and a collaborative spirit to drive successful campaigns that embody our core values.
Responsibilities
Create innovative social media plans that align with client objectives and consider budget, production schedules, and creative executionsDevelop strategic social media recommendations, including audience identification/forecasting and campaign metrics (KPIs)Work closely with Media Strategists to present full-funnel, cohesive plans that leverage social media's strengthsManage all aspects of campaign setup, including platform access, billing setup, campaign targeting & settings, and creative alignment, adhering to social media best practicesExpertise in all major social media platforms, including Meta (FB/IG), LinkedIn, X (Twitter), TikTok, Snapchat, Pinterest, Reddit, etc.Oversee the continuous monitoring of campaigns, implementing optimizations to ensure KPIs are metPresent recommendations to clients with expertise, authority, and knowledge, ensuring they align with client goals and our core valuesCollaborate with creative and production teams to ensure that final creative assets align with best practices for social media platformsBuild strong relationships with co-workers and be a knowledgeable resource, always helping to find solutions when challenges ariseReview relevant data points, generate insights, and recommend optimizations for all client reports, continually driving improvement in campaign performance to ensure KPIs are metPrepare and present wrap reports that summarize campaign performance and key learnings, applying these insights to future campaignsRegularly monitor social platforms and drive processes for campaign setup, reporting, optimizations, and trafficking to ensure a positive and productive work environmentStay abreast of social media industry advances, new technologies, techniques, and vendors, sharing relevant updates with internal teams
Qualifications
Experience in social media strategy and execution, preferably in a client-facing role, with a proven track record of driving resultsStrong understanding of social media platforms, audience targeting, and paid media tacticsExperience working in a dynamic agency environment, managing multiple client accounts and campaignsProficiency in social media advertising platforms (e.g., Facebook Ads Manager, LinkedIn Campaign Manager, Twitter Ads)Familiarity with pixels and conversion tracking across social platforms, plus generating accurate UTMsComfortable collaborating with the AdOps team to implement the appropriate tracking framework based on a client's KPIsStrong knowledge of data analysis tools and techniques, with experience in A/B testing and performance optimizationExcellent communication skills, with the ability to present complex data insights to clients and internal teamsHigh level of business acumen with the ability to connect social media strategies to overall business goalsCommitment to Do the Right Thing and Find a Way by proactively planning for client success and continuous improvementDemonstration of thought leadership through industry participation, speaking, and writingPassion for social media and digital marketing, with a curiosity to continually learn and adapt to new trendsStrong strategic, creative thinker with a data-driven, analytical mindAbility to be client-facing, presenting complex ideas clearly and effectivelyCool-headed and composed under pressure, with the ability to bring in senior management when neededStrong time management, organization, and attention to detail, with the ability to work independently and deliver on time in a fast-moving, results-oriented environment
This job is being represented by Media Recruiting Group, the premier recruiters for digital media, AdTech, MarTech, Media SaaS and related companies. In business for 25 years, we place quality at the heart of all that we do. Clients include: AdTech companies, Digital Publishers, Digital divisions of Media Companies, SaaS (Software as a Service) / Enterprise, Programmatic... Sell Side Platforms (SSP), Ad Exchanges, Demand Side Platforms (DSP), Marketing Technology companies, Ad Agencies, Data Providers, Aggregators, & DMP’s, Video, Social, Mobile companies, Behavioral Targeting companies, Media Buying Platforms, Lead Generation/Co-Registration companies, Ad Serving Platforms, Rich Media companies.
Required Notification:
Certain states require that job postings indicate a minimum and maximum base salary in an effort to not discriminate – a very worthwhile purpose that Media Recruiting Group supports. MRG’s practices are and have always been non-discriminatory, and jobs are open to all candidates with respect to race, color, religion, national origin, military status, sexual orientation, sex/gender, age, national origin, disability, etc. That said, companies require that we supply them with candidates with very specific experience, and the commensurate compensation for every job varies. It is a function of a person’s years of experience, type of experience, skills, knowledge of certain computer programs, etc. And every job may have a unique requirement. And every job could come in higher or lower than the range we are given. We do not control the upper and lower ranges for our clients, so we make a best efforts attempt to include information requested by said states. In the case of sales people, most time it is also a function of their contacts. If the job is an analyst, analytical skills and experience matter. Etc. This makes stating a reasonable minimum and maximum challenging absent all of this information about a given candidate. Companies also have other elements of compensation, including but not limited to, commission, bonus, equity, profit sharing, varying levels of healthcare coverage and how much a person would have to contribute to the premium, various perks like continuing education, commuter reimbursement, phone reimbursement, etc. – not included in “salary” as the law states. Thus, know that anything we note in a salary range does NOT include such other compensation elements. And, as recruiters, we don’t know what all of those elements are, as we are recruiting for a company, not for ourselves, and they do not brief us as to each benefit. We are a 3rd party and can only estimate to the best of our knowledge, and thus offer the minimum and maximum salary MRG in good faith believes at the time of the posting the client is willing to pay for the advertised job.
Qualified by all of the above, for this job with requisite/required years of the required experience and skills, the minimum and maximum salary is approximated at $85,000 and $145,000 respectfully, exclusive of commission, bonus, equity, profit sharing, any element of healthcare coverage, any reference to how much a person would have to contribute to the premium of a healthcare plan, any perks, or other forms of compensation. Fewer years of experience could bring the base salary lower, and more experience could bring the base salary higher, if the company is willing to increase their salary bands.