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Firmdale Hotels

PR Manager/PR Executive

Firmdale Hotels, New York, New York, us, 10261


We are looking for an enthusiastic and highly motivated PR Executive to join the PR and Communications team at Firmdale Hotels New York. This is a fantastic opportunity to be part of an exciting team responsible for brand and media management internationally. The role will encompass elements of travel, food and interior design PR for one of the UK’s most inspiring, privately owned luxury hotel brands.

Reporting to the Vice President Sales & Public Relations, the PR Manager will be responsible for the day to day running of the New York Press Office for the two New York properties The Whitby Hotel and Crosby Street Hotel and subsequent openings. They will be responsible for helping to develop and implement an innovative communications and media strategy, to include social media.

Job role and responsibilities:

Work with the VP of Sales and PR to create and implement a proactive PR StrategySupport with creative campaigns and idea generation, responsive to market trendsWork closely with the Marketing team and hotel GMs to develop press worthy stories and activate campaignsWorking with the Social Media Manager, develop the social media content in line with Firmdale Hotels’ image and goals, and ongoing campaignsBuild and maintain relationships with press, target influencers and brand partnershipsProactive media pitching and pursuing opportunitiesA positive brand ambassadorManaging PR inbox and responding to press, blogger and filming requestsManaging press stays and assistance with overseeing show roundsMedia database management - Updating details and correspondence in Roxhill database and managing our personal databaseMaintenance and creation of media lists and editorial calendarsPress kit maintenance, assistance with writing and editing press releases, maintenance of press image libraryMonitoring coverage - Scanning and managing the press coverage. Taking online clippings and following up with press to get international printed clippings, distributing to relevant properties and teamsAssisting with the organization of press events including managing invites attendanceReporting:Weekly PR and Social Media reportProject reports – analyzing the data and saving the contentThis job is perfect for those who are:

Passionate about interior design, travel, bars and restaurantsAlways on the lookout for trends and make sure they know exactly what is hot right nowConsumers of mediaCreative writersNetworkers and easily adaptable to any situationSomeone who understands the importance of relationshipsPositive and willing to get stuck inRequirements:

A minimum of one year’s work experience in luxury PR or journalismEnthusiastic, highly motivated self-starter with great attention to detailExcellent creative writing skillsStrong interest in travel and interior designStrong communication skills