Knak Digital
Director of Marketing Technology
Knak Digital, Columbia, Maryland, United States, 21046
Summary:Marketing firm specialized in representing Fortune 500 companies, including hospitality and consumer brands. Established over 20+ years, and growing conservatively.Offering:Hybrid (2 days onsite, 3 days remote) , annual employee events, insurance (health, dental), 401k, casual cultureResponsibilitiesTechnical Leadership:
Provide strategic guidance and leadership to the technology team, fostering a culture of innovation and excellence.Growth Strategy:
Collaborate with senior leadership to develop and execute the agency's technology roadmap, aligned with business goals. Imagine the future of technology solutions for our clients and industries, and drive their development and commercialization.Project Oversight:
Oversee the planning, execution, and delivery of technical projects, ensuring they are completed on time, within scope, and within budget.Client Engagement:
Serve as a trusted technical advisor to clients, understanding their needs and recommending appropriate technology solutions to drive business success.Team Development:
Mentor and develop a high-performing technology team, nurturing talent and fostering a collaborative environment.Quality Assurance:
Implement best practices for quality assurance and testing to ensure the reliability, security, and performance of our digital solutions.Vendor Management:
Evaluate and manage third-party technology vendors and partnerships, ensuring they align with our agency's standards and objectives.Emerging Technologies:
Stay up-to-date with industry trends and emerging technologies, evaluating their potential to enhance our service offerings and client outcomes.Budget Oversight:
Manage the technology budget, forecasting expenditures and optimizing resource allocation to maximize ROI at a project and agency level.Your ProfileBachelor's degree3+ years experience
i n a senior technology leadership role within a marketing agency or similar fast-paced environment.Technical Skills:
Proficiency in web development, digital marketing technologies, CMS platforms (e.g., WordPress, Drupal), CRM systems (e.g., Salesforce, Sharp Spring), and analytics tools (e.g., Google Analytics) in a hands-on and oversight capacity.Leadership Skills:
Strong leadership and people management skills with the ability to inspire and motivate a diverse team along with the capacity to recruit and retain.Communication:
Excellent verbal and written communication skills, with the ability to articulate complex technical concepts to non-technical stakeholders.Problem-Solving:
Strong analytical and problem-solving abilities, with a keen eye for detail and a commitment to delivering high-quality results. This individual is accountable for the great user experience that drives actionable marketing results.Strategic Thinking:
Proven ability to think strategically and execute tactically, balancing short-term needs with long-term objectives.Team Oriented:
Ability to work collaboratively with all departments (Creative, Media, Production, Insights & Strategy, Account Services) to deliver fully integrated solutions. Ability to create strong relationships with client-side marketing and IT functions, building a bridge of seamless execution.
Provide strategic guidance and leadership to the technology team, fostering a culture of innovation and excellence.Growth Strategy:
Collaborate with senior leadership to develop and execute the agency's technology roadmap, aligned with business goals. Imagine the future of technology solutions for our clients and industries, and drive their development and commercialization.Project Oversight:
Oversee the planning, execution, and delivery of technical projects, ensuring they are completed on time, within scope, and within budget.Client Engagement:
Serve as a trusted technical advisor to clients, understanding their needs and recommending appropriate technology solutions to drive business success.Team Development:
Mentor and develop a high-performing technology team, nurturing talent and fostering a collaborative environment.Quality Assurance:
Implement best practices for quality assurance and testing to ensure the reliability, security, and performance of our digital solutions.Vendor Management:
Evaluate and manage third-party technology vendors and partnerships, ensuring they align with our agency's standards and objectives.Emerging Technologies:
Stay up-to-date with industry trends and emerging technologies, evaluating their potential to enhance our service offerings and client outcomes.Budget Oversight:
Manage the technology budget, forecasting expenditures and optimizing resource allocation to maximize ROI at a project and agency level.Your ProfileBachelor's degree3+ years experience
i n a senior technology leadership role within a marketing agency or similar fast-paced environment.Technical Skills:
Proficiency in web development, digital marketing technologies, CMS platforms (e.g., WordPress, Drupal), CRM systems (e.g., Salesforce, Sharp Spring), and analytics tools (e.g., Google Analytics) in a hands-on and oversight capacity.Leadership Skills:
Strong leadership and people management skills with the ability to inspire and motivate a diverse team along with the capacity to recruit and retain.Communication:
Excellent verbal and written communication skills, with the ability to articulate complex technical concepts to non-technical stakeholders.Problem-Solving:
Strong analytical and problem-solving abilities, with a keen eye for detail and a commitment to delivering high-quality results. This individual is accountable for the great user experience that drives actionable marketing results.Strategic Thinking:
Proven ability to think strategically and execute tactically, balancing short-term needs with long-term objectives.Team Oriented:
Ability to work collaboratively with all departments (Creative, Media, Production, Insights & Strategy, Account Services) to deliver fully integrated solutions. Ability to create strong relationships with client-side marketing and IT functions, building a bridge of seamless execution.