Insight Global
Marketing Data Analyst
Insight Global, Chicago, Illinois, United States,
Must haves:5+ years of data analytics or data science experience.Database marketing and/or campaign management experience.Performance analytics for marketing campaigns – experience reporting on ROIs.Experience pulling and analyzing data from all channel types of digital marketing:Paid media, email, call center outreach, etc.Extensive data manipulation experience.Data extraction from a relational database, not just a packaged tools – SQL, Python, or SaaS.Strong data visualization experience – Tableau, Power BI, etc.Predictive modeling and forecasting experience.BA in related field.
Positions details:Our client is looking to add a Data Analyst to work with their data science and marketing teams to analyze various data points across the organization to provide recommendations for improving performance in this specific line of business. They will be responsible for monitoring and forecasting trends and comparing year to year data/pacing trends to help drive strategic decisions across the various business leaders. This will be 60% data analytics, 25% reporting, and 15% data requests.
Positions details:Our client is looking to add a Data Analyst to work with their data science and marketing teams to analyze various data points across the organization to provide recommendations for improving performance in this specific line of business. They will be responsible for monitoring and forecasting trends and comparing year to year data/pacing trends to help drive strategic decisions across the various business leaders. This will be 60% data analytics, 25% reporting, and 15% data requests.